Preface Chapter 13 It's really rare to meet you!

This was reported by all mainstream media within eighteen hours of the acquisition being confirmed. The information in the Chinese case book is my insightful views on Shengguang Group's acquisition of Hongyan Clothing by various commentators and experts who have sorted out the relevant acquisition matters. Please take a look at the board members. ”

Nangong Xiao is twenty-one years old this year. A high-achieving student who graduated from the Department of Finance in Beijing, he was pulled into the company by my south as soon as he left the company. The relationship between these two people is superior and subordinate in the company; In private, the two are classmates for eight years. It was only when I got to college that I went south to study abroad and the two were not together. But the connection between the two has never been broken. In other words, the two have been classmates since junior high school, and they are even in the same class. It can be seen that the relationship between the two is extraordinary.

The board members present glanced at it a few times, especially Lai Hongyi, who looked at it most carefully.

In about ten minutes, the thick copywriting and tens of thousands of words of comments throughout the board of directors can be seen at a glance.

"What's the use of seeing this, those guys are not optimistic about our group's acquisition of that small garment factory. It seems a bit far-fetched to prevaricate us for this reason. ”

Lai Hongyi closed the copywriting in his hand, took a sip of tea, and continued: "Nan, Uncle Lai has always been very optimistic about you, since you entered the board of directors and took over the company's executive affairs, Uncle Lai was the first to stand up and support you. Indeed, in the past two or three years, the benefits you have brought to the group can be described as a great peak. In particular, the difficult bone to enter the European market can be described as scenery in your hands. So, a few of our board of directors are old antiques and let you do everything. The main thing is to trust your abilities. However, this time, you have set a sky-high price for such a small garment factory. Although it's a little money, no matter how rich the financial resources are, you can't squander it like this, right? ”

The other board members nodded their heads one after another.

Wu Yinan just responded with a faint smile, confidently tidied up his somewhat untidy suit, stood up, bowed politely to the board of directors seated, and then said: "Wu Yinan is still young, since he became the executive director of the group, he has been cautious everywhere, in order to hope not to live up to the expectations of my father and Uncle Lai, and not to trample on the hard-earned money of the directors at will." I didn't buy Hongyan Clothing willfully. By allowing the directors to see these reports, I hope that you will see an important message. This is also the next big decision that the group needs to make. ”

All the members of the board of directors looked at each other, and then looked at the contents of the newspaper and copywriting book in their hands, and they did not see any important information conveyed by these contents.

"If you have something to say, just say it. None of this is an outsider. You're right. Uncle Lai is the first to support you. ”

Although Lai Hongyi has hope for this child, he has indeed not seen such a shrewd young man in all these years. Of course, I also hope that he can come up with unique insights. After all, young people now have a very peculiar vision, which is also an outlet for the current business breakthrough. I also hope that this child can bring the group to normal.

"Judging from the newspapers in your hands, in just 18 hours, the acquisition case has occupied the front pages of major mainstream media. Let's ask, even the current celebrities should not have this kind of public opinion. This is one of them, we don't need to do any advertising, we have already made a very grand pre-publicity for Shengguang Group to build our exclusive Shengguang Group's clothing brand. Is my plan reasonable? ”

I paused, and didn't say anything more. Observe the faces of more than a dozen board members.

Lai Hongyi and others said 'oh' one after another.

The board of directors knows that Sheng Guang has always wanted to launch his own group's clothing brand, and the board of directors was at odds with each other on how to launch a novel brand in this place.

"Good boy, I like this vision. Uncle Lai gives you a thumbs up. What about the second? ”

Lai Hongyi slapped the table. His face showed a rare joy.

The rest of the board was also ashamed. After looking at things for a long time, I didn't expect this point.

Wu Yinan still stood up, straightened his throat, Nangong smiled and handed over a cup of tea, I Yinan pushed his hand, let it go aside, his expression was still calm: "Second, I need to emphasize one point, that is, how to launch a brand belonging to our group's clothing industry, before, all the board members were arguing about this, in fact, in the final analysis, there is only one way to solve it, that is, the lack of talent." The lack of advanced clothing design concepts is the biggest bottleneck that the group's clothing industry has been hesitating. The apparel industry is another pillar industry of the Group after the real estate industry. I don't want to be left without a little improvement in my hands. I did my homework for this and found that the design concept of Hongyan clothing is extremely urgent for our group at present.

The directors who are doing it should know that in just three years, Hongyan Clothing has launched two unique brand designs. One is the luggage series red face bag. The other one is the Bunny Baby women's clothing brand. If the strength of Hongyan clothing is the same as the strength of our group, then the market value of these two brands alone can exceed one billion. This estimate is still a conservative estimate. If this kind of interest falls into the hands of others, then our group's garment industry can only wait for death. ”

After a few words, the board members present did not speak. Even a pin could be heard in the silence of the venue.

"So, you collected that small garment factory for 300 million?" Lai Hongyi finally asked.

"And that's just the second of the two. There is another point, I would like to take this opportunity to convey to the outside world that our group attaches great importance to brand design, talents, and industrial quality. Hongyan clothing was won by us, to sum up, 300 million for us is advertising expenses, is the brand inflow, is a pity to flaunt the enterprise, 10,000 steps back, the acquisition of Hongyan clothing, our group is three years out of the group clothing brand, just by virtue of the current two brands of Hongyan can make a lot of money in the clothing industry. At that time, we will know whether the 300 million I am out today is worth it! ”

Nangong Xiao, who was standing beside him, smiled slightly. I admire this Mr. Xiaocao, who is worthy of being a student since he was a child. Such an outrageous acquisition can be recognised by him with such sharp words. I'm really convinced.

Lai Hongyi and the others moved their mouths. They all looked at each other. From a solemn look to a blatant laugh, I couldn't help myself. Then, the entire conference room erupted in thunderous applause.

"Good boy. He is worthy of being the son of my Jiawen. Visionary! ”

Lai Hongyi was the first to stand up and praise.

"Our executive is a really different person. A seemingly unbelievable acquisition has revitalized the deadlock that our group is currently facing. Sure enough, it was a word that woke up the person in the dream. ”

"I admire this vision."

"With such a well-thought-out but seemingly outrageous acquisition, it seems that our executive management is exactly the same as the group's previous entry into Europe."

"No, at the beginning, when we took over the internal affairs of the group, we played a strange way. Use the formation of a game team to develop the European market, at that time, we old antiques actively opposed it, and even let him get out of class, who knows, in three months, the results will be out. At the beginning, if it weren't for the support of Lai Lao, I'm afraid that Shengguang Group would not be as strong as it is today. ”

"From your understanding, it seems that we can't keep up with the market demand. Then, we were looking forward to the performances of the young people. ”

……

For a while, the entire conference room was full of praise.

Wu Yinan dropped a sentence: "This is just the first step in revitalizing the group, and there are still many things to deal with next." If you can still trust me, I hope that all the directors can help us to create a brilliant future for our group and do their best. ”

Lai Hongyi got up with a smile, walked over and patted Wu Yinan on the shoulder, and said, "Do a good job." From now on, you inform the board of directors of what you decide, and you can do the rest. We can't help you with anything, but at least we won't hold you back. ”

In this way, a meeting that seemed to be about to come ended peacefully.

All the boards are gone. I sat down in a daze. I drank the tea that had been cold in one go.

"My Colonel, you can kill three birds with one stone today. Acquired your favorite Hongyan clothing, persuaded the board of directors, and paved the way for yourself to be in the group in the future. As your personal follower, I am completely convinced. ”

Nangong smiled and accepted the newspaper and copywriting book left over from the meeting. Put it neatly on the shelf.

"Let's go, a battle without gunpowder is over, why don't you go out and treat me to a good meal." You know, I've been fighting for three hours straight for this copywriter. I'm hungry right now! ”

Nangong smiled and spoke, pulling up Wu to the south and leaving.