At the media conference being held by Ubisoft, President Ivers calmly said to reporters: "Entering the new year, we will adjust our strategy, take ACC as a key development platform, cancel the compatibility of other platforms, and the content of non-ACC platforms will end at the end of this month. ”

The game media reporters at the scene couldn't help but exclaim, and the camera lens in his hand was aimed at Ivos.

Ubisoft is really ruthless, this is the rhythm of completely surrendering to Luo Sheng, more ruthless than 2K, R star, CDPR and other game companies, it's really non-stop, decisive enough.

This is undoubtedly a big gamble for Ubisoft, but there is no way to do it, because the "Luo Sheng effect" is too powerful.

At this time, Ives said calmly with a smile to a group of media reporters: "I am very happy to announce here that Cte d'Azur has invested $1.375 billion in Ubisoft as a financial investor, accounting for 11% of the shares, and with this money and the company's strategic restructuring, we will launch new titles at a significantly faster pace." ”

Ivers continued, with an excited expression: "This is an exciting long-term strategy. This means you're going to see Splinter Cell release and a host of other new titles this year, but I'm going to tell you right now that we're aiming for Splinter Cell: Guilt, Assassin's Creed: Revelations, Rainbow Six: Shadow Vanguard, Ghost Recon 4: Future Soldiers, and the new IP title, Watch Dogs, and you're going to see a noticeable acceleration in the release of new titles for this franchise. Of course, they will all be ACC exclusives. ”

The media reporters and friends who followed Ubisoft's media conference were all dumbfounded.

Ivos: Is this a drug? Ubisoft is crazy, right?

Do you want to push 5 game masterpieces in a row this year? And "Watch Dogs" is also a brand new game that is not a sequel.

Madefaq, Ivus is definitely drugged.

Even the majority of players are not calm, and no one in the industry expected that Ubisoft would release such a blockbuster move just after the arrival of the new year.

Ives certainly didn't take drugs, but the strategic partnership agreement signed with the C'Azur just yesterday was absolutely like a chicken blood, keeping the entire Ubisoft company excited for the next two years.

Because the high subsidy is too tempting!

According to the standard retail price of $60 for a triple-A game masterpiece, you can get a full subsidy of $30 for each copy sold, you must know that under normal circumstances, game developers can only get $16.8 for each copy sold, and now there is an additional $30 on the Cote d'Azur, which means that the income from selling a copy is $46.8, and the profit has increased by more than 178%.

The more total sales, the greater the total profit.

Then you can't take advantage of the golden time of these two years to launch a sequel to impulse?

"In close cooperation with the Côte d'Azur, over the next two years, Ubisoft's games sold on the ACC platform will receive a subsidy of 50% of the game's sales from the parent company." Ives finally revealed another piece of heavy information.

Just as he finished announcing the news, Ubisoft's stock soared, and it was so true.

Peers are instantly red-eyed!

Other third-party developers were furious when they heard this, and the Cte d'Azur's move was no different from throwing money, and they cursed and cursed Ubisoft for licking the dog to the end, and it was better to have nothing.

Now everyone suddenly realized, no wonder Ubisoft is so excited, and it is actually going to launch five blockbusters in a row this year.

It turned out that it was eligible for subsidies on the Cote d'Azur, although it was 50% less than developers such as R Star and CPDR, but game companies such as R Star only enjoyed the full subsidy in the first half of the launch of the ACC console, while Ubisoft had two years.

Two years, coupled with the $1.375 billion invested by the Cte d'Azur, is enough for Ubisoft to launch at least 10 blockbusters on the premise of ensuring quality, and even if companies such as R Star want to launch new titles, they will not be able to catch up with it even if they have enough time.

Ubisoft's media conference quickly spread the word, with third-party game developers such as Square Enix and Capcom, as well as first-party console platforms such as Sony and Microsoft, quickly convening impromptu meetings to discuss the matter.

Obviously, the emergence of the ACC console has muddied the game world, which was originally peaceful, and is releasing a powerful "catfish effect", which makes the entire industry uneasy.

……

Microsoft Interactive Entertainment Division.

At the meeting, a senior executive at the meeting said solemnly: "Ubisoft, Take-TR, Valve, Blizzard Entertainment and other consoles and PCs, nearly half of the world's top game developers have been included in Luo Sheng's pocket, and such a huge content ecosystem has surpassed all the first parties." ”

Don Matrick, president of Microsoft's Interactive Entertainment Division, said in a deep voice: "By the way, what you're talking about are his descendants, and swingers such as Capcom and Konami are now likely to fall to the ACC platform, and Ubisoft has a bad head." ”

Everyone present at the meeting was solemn, and at the same time scolded Ivers Gillum in his heart for being at the helm of Ubisoft, this operation simply gave all the third parties in the world a flaunt, and in the face of this kind of subsidy on the Criviera, I am afraid that there are few game companies that are not impressed.

If a large number of third-party game developers are oriented to the ACC console platform and engage in exclusivity, it will be a disaster for old first-party manufacturers such as Sony and Microsoft, which means that the content will be greatly sluggish, which will lead to ecological collapse.

No matter how good your console is, no matter how good the hardware is, there is no fun game on it, it is no different from a brick.

"There are so many third parties, I can't do it, Luo Sheng dares to take them all." One of the managers at the meeting said unconvinced.

Immediately afterwards, another decisively retorted: "Childish thoughts, until now you still dare to doubt the financial strength and courage of this Chinese person, is that a madman?" The Cote d'Azur had a revenue of nearly 100 billion US dollars last year, plus many bond issuances, the company's cash flow is conservatively estimated to be more than 50 billion US dollars, and his Blue Star Technology, according to their Q3 financial report last year, the book cash exceeded 70 billion US dollars, and the total value of the global game industry is only worth more than 100 billion US dollars, but the cash reserves of these two companies alone are enough to buy the annual output of global games, not to mention that he also has Shengfeng Capital, Luo Sheng is most lacking in cash, understand? ”

The executive just now had no temper at all, and was speechless, Luo Sheng controlled such a huge scale of assets, and it was unimaginable once it flowed.

Just a month ago, Luo Sheng's life sciences fund easily raised more than $10 billion.

As long as he said that he was short of money, there would be people scrambling to throw the money over...

The conclusion is obvious, as long as the third party dares to throw his arms into the Cote d'Azur, Luo Sheng will dare to accept all the orders and follow up.

Isn't it just money......

The money in your hand is like being pregnant, more and more, more and more you are angry.

Don Matrick said solemnly: "Once the ACC platform monopolizes content resources, both Xbox and PS will face extinction. ”

"I understand the reason, but the question is how to deal with it?"

Hearing this, Don Matrick sighed: "If you want to avoid the loss of third parties, you can only apply for more budget from the headquarters and participate in this subsidy war." ”

However, when he said this, he was not completely sure that the headquarters would adopt his suggestion, Microsoft is undoubtedly the world's top multinational technology giant, but with the current Luo Sheng's ability to burn money, even an old manufacturer like Microsoft will appear to be lacking in confidence.

However, if you don't want its game business to go out of business, you can only fight for the ability to burn money, Microsoft will undoubtedly be in a dilemma, for so many years, the game business sector has smashed a lot of money into it, and finally let Xbox gain a firm foothold in the industry, and it has not yet been a wave of fighting to say that it will give up? Microsoft doesn't have the courage to do so, and it won't be willing to invest so much money before.

In fact, Sony and Nintendo, which are older than Microsoft, also feel a huge sense of crisis.

……