Chapter 438 [Ubisoft Comes to Sell Yourself? 】

Before I knew it, I had entered a new year, and the time came to January 3, 2011.

This afternoon, the people of Dawning Technology came to the Science and Technology Complex Building, and once again carried out a hardware optimization and upgrade for the "Nafu" supercomputer, at this moment Luo Sheng reawakened Xiao Na and left the supercomputer room, and the staff of Dawning Technology had left half an hour ago.

"Master, you have an unread internal e-mail message from the Côte d'Azur." Cortana, who had been reawakened, was soon heard.

"Let's report briefly." Luo Sheng said casually, came to the wine cabinet and opened a bottle of wine to pour himself a glass, now Luo Sheng rarely goes to the company office, most of the situation is in the form of internal email, or in the form of a conference call.

Although Luo Sheng is consciously downplaying his own influence in the two companies, he ...... With little success, he is almost an irreplaceable absolute soul figure, even if he really leaves office, he can absolutely do it to the point of listening to politics.

Xiao Na immediately read: "Yao Jianhong, executive vice president of the Cote d'Azur, sent an internal fiscal year email, the company's annual report last year has been audited, the total global sales revenue for the whole year is 97.536 billion US dollars, about 665.2 billion yuan, and the net profit is 14.63 billion US dollars, about 99.78 billion yuan. ”

Luo Sheng was slightly surprised when he heard this, and said: "Didn't last year's sales exceed 100 billion US dollars?" ”

After speaking, he took an ieP tablet and opened the email information list, and looked at it, there is indeed no mistake, the financial report has passed the audit, and the probability of error is very small.

However, this data is also quite dazzling compared with last year, both total sales and net profit have more than doubled compared with last year, last year's total sales were 46.2 billion US dollars, and net profit was 6.3 billion US dollars.

Luo Sheng put down the tablet and threw it aside.

"Among them, the Azure-3 mobile phone sold 113 million units worldwide last year, generating $70.286 billion in revenue, the ieP tablet sold 37 million units last year, generating $17.76 billion in revenue, and the ACC console sold 2.07 million units in the last week of last year, generating $790 million in revenue," Cortana continued. The AOS app store generated $7 billion in revenue last year, the ieP tablet generated $1.7 billion in total subscription revenue last year, and the ACC console platform generated $340 million last year. ”

It is worth mentioning that the ACC console has been on sale for less than half a month so far, and what has entered the audit is a week's data, but in the last week since its release on December 24 last year, all triple-A game titles on the entire platform have sold a total of 24.86 million units, of which 17 million units have hit $340 million at a 30% platform commission.

It can be seen that in the ACC host business, hardware revenue and profit are secondary, the enrichment of ecological content has gone up, and the platform commission is the absolute majority of revenue.

However, the platform commission of ACC's hosting business is actually in a state of net loss at present.

Because Luo Sheng has exclusively released several masterpieces through several game companies acquired by Bluestar Technology, according to the previous commitment, during the monopoly period, the Cote d'Azur company not only did not take a cut, but also subsidized a set of money for each set sold, and several works sold 7.86 million sets in the last week of last year, all of which were standard $60 a set, which means that the Cote d'Azur has to subsidize $470 million.

The larger the sales later, the more subsidized.

Although you lose money, don't be too happy in such a situation, according to such a curve, it won't be long before you can lie down and count your money.

After Xiao Na reported the email information, Luo Sheng decisively ordered: "Reply an email to Mr. Yao, and the company's financial report can be disclosed to the outside world, just follow the usual path." ”

Cortana: "OK, it's been sent." ”

……

Ubisoft HQ.

Entering the new year, Ubisoft is boiling all over the world.

"Incredibly, Assassin's Creed: Brotherhood was released at the same time as the launch day of the ACC console, with 1.92 million horror units sold in its first week, and almost every player who bought an ACC console sold a copy of Brotherhood, my God......" Chris Erly, vice president of digital publishing at Ubisoft, said in an uplifting tone at the conference.

At the same time, there was a document at the conference, which was the annual report of the Cote d'Azur just now, and the people of Ubisoft did not want to care about how much sales the other party's Azure phones or ieP tablets generated, nor did they want to care about how much revenue the company made last year.

Ubisoft only pays attention to the sales of ACC consoles on the Cte d'Azur, because it is related to its own income, under normal circumstances, when a game is sold, the developer accounts for about 28% of the share, the platform takes about 30%, and the publisher and channel provider also have a corresponding commission.

It seems that the game company as a developer has less commission, but publishers, channel providers, and platform providers will also pour corresponding resources into promotion.

ACC console global sales in the first week of 2.07 million units shocked the global gaming industry, everyone knows that this new next-generation console will definitely be a big hit, but I didn't expect it to be so popular, according to this trend, it won't take a year or two to have a super first party with 100 million console user platform will be born.

All third-party game developers around the world are keenly aware that a first-party on the same echelon as Sony, Nintendo, and Microsoft is about to become a reality.

"According to the sales data of the first week since December 24 last year, the sales of "Brotherhood" in the ACC version accounted for more than 56%, directly suppressing the Sony PS3 version, which is an achievement on the basis of only 2 million ACC consoles, if the ACC console users have exceeded 40 million, do you know what this means?" Ubisoft's then-president, Ivers Gillum, said as he looked around at the crowd.

You know what BOSS means, which means that the sales ratio of the ACC version will be as high as 80%.

Ives Gillum immediately looked at the vice president of distribution and said decisively: "I've decided, Chris, you go to China as soon as possible, talk to the Côte d'Azur, and talk about the success of Ubisoft's super popular action game "Assassin's Creed" series will be exclusive to ACC and its successor models in the future, and will no longer be compatible with Xbox series consoles and PS series consoles. ”

None of the executives in the meeting objected, as solid sales figures have proven that the exclusive use of the Assassin's Creed franchise by ACC will maximize Ubisoft's revenue.

What's more, Ubisoft is now very covetous of its peers such as R-star, CDPR, and 2K Game, and the money for subsidizing a set of Cote d'Azur companies is equivalent to making double the money, and the profit has increased by more than 300%, because the subsidized money does not go into the platform's commission, publishers, and channel providers, but all into the developer's pocket.

After the meeting, Chris Erli prepared his itinerary as soon as possible and took a flight to China.

……

Two days later, the Côte d'Azur headquarters, Galaxy City, the office of the executive vice president.

Chris actually wanted to meet with Luo Sheng for a meeting, but he couldn't see him, even if the president of Ubisoft came over.

Luo Sheng is too busy now, how can he have so much free time to deal with such a small matter, for him, this is really a small matter.

The person who met him and talked with him this time was Yao Jianhong, as the number two person in the real power faction on the Cote d'Azur, second only to Luo Sheng, and the existence is not something that anyone can see.

At this moment, Yao Jianhong looked at the Ubisoft executive sitting opposite him in surprise: "Mr. Chris, you mean that you want the "Assassin's Creed" series to be a long-term exclusive game for ACC?" ”

Kerry Erli nodded very dryly and said: "That's right, Mr. Yao, this is the purpose of my visit, Mr. Luo saved Ubisoft, he already owns 19% of Ubisoft's equity, and he is our boss." ”

Yao Jianhong couldn't help but smile in his heart, this foreigner is a little interesting, come up and say hello to the emotional card first, it seems that this trip has also done a lot of homework.

After a moment, Yao Jianhong said with a smile: "OK, there is no reason for the ACC platform to refuse the exclusive qualification of a popular masterpiece like "Assassin's Creed", we welcome it very much, so Mr. Chris, what are the conditions for your company?" ”

Chris secretly shook his spirit and said, "We hope to obtain the same qualifications as R stars and 2K Game, and the sales of the games released in the first half of the year can be subsidized by the same amount." ”

The current third-party developers don't know how envious and jealous they are of these companies, this is the advantage of entering the pit early, the risk period has passed, and the next is the time to make money.

This one subsidy is down, and within half a year, it is equivalent to the actual profit from selling one part of their game, which is worth it when other developers sell four copies, who can not be greedy?

Yao Jianhong shook his head calmly: "If it's just the Assassin's Creed series, I'm sorry, my company can't accept it." ”

……