Before the Côte d'Azur electric vehicle conference, many domestic electric vehicles, especially some so-called well-known brands of high-end electric vehicles, seemed to be very well-known and powerful, in fact, just like the rising traffic stars.

Since 2014, small fresh meat has been rampant in the entertainment market.

In the field of domestic electric vehicles, in fact, everyone knows that when everyone will "film" the market, they will enter a powerful actor in the real sense.

This play can't be performed according to the previous routine.

The reason is very simple, the powerful actor of Azure pure electric smart car does not want to accompany them to film, but has a greater ideal.

The data of sales exceeding 10,000 on the same day was announced, and many new car-making bigwigs were also frightened into a cold sweat.

But anyone with even a modicum of knowledge of the manufacturing industry knows what this means.

Obviously, other domestic friends and brands are now ignorant of food and can't sleep at night.

Seeing that there are only a few days left in October, the Shencheng Gigafactory will go all out to start production capacity at a rate of 6,000 per week.

In terms of the current market demand, the production capacity of only one super factory is completely unable to meet the actual demand of the market, and the annual output of the Shencheng super factory is about 300,000 vehicles, which is far from the situation of short supply.

This kind of hot sales situation is just like the situation when Azure mobile phones were on sale, and compared with the monthly sales of other domestic electric vehicle brands of more than 1,000 yuan, and even some monthly sales are less than 1,000.

This can no longer be described as a dark horse.

……

Science and Technology Complex Building.

At breakfast time, Luo Sheng came to the restaurant after a simple wash, An Qingxue was preparing a nutritious breakfast for him, wearing a customized version of the lady's formal dress and wearing a high-end sexy taste, no one would have thought that she was a domestic worker born with a bachelor's degree before she became Luo Sheng's full-time assistant and secretary.

Sometimes, it is not unreasonable to completely change your fate and achieve a class jump by following the right person.

Luo Sheng glanced at the table with admiration and sat down, but after a while, Qingxue Mei came over with breakfast, although she is now an assistant, but the traditional craftsmanship is still maintained to this day, otherwise how can you say that she is also a secretary, right.

After An Qingxue sat down, she looked at Luo Sheng and said: "Brother Luo, the sales of blue pure electric vehicles have hit the whole industry, you have been scolded again, and now public opinion is saying that you don't give other domestic brands a way to live, disrupt market order and monopolize market competition, and even give you the title of an economic saboteur." ”

The sales myth of blue pure electric cars, or pre-ordering, are all anxious.

Without core scientific and technological competitiveness, they can only rely on other fancy operations to cover up their own shortcomings, so they intend to make a fuss in public opinion, constantly brush their presence in other places, and attract the attention of the market and consumers.

Luo Sheng, who was dining, couldn't help but smile when he heard this, his eyes fell on Qingxue Mei's paper, glanced at the uniform she was wearing, and said: "I read an article on psychological analysis, saying that if a man likes to wear his own uniform, it means that he likes to use rules to restrain himself; And if he prefers women to wear uniforms, then there is a desire to break the tradition in his heart, indicating that he likes to break the rules, which are two completely opposite directions. ”

"Then Brother Luo, you are the latter." Qingxue Mei said with a shallow smile, and couldn't help but glance at what he was wearing, at this moment Luo Sheng's dress was minimalist and casual, not only at home, but also in public.

The manifestation of a person's malpractice is that he can wear casually even in formal public occasions, and not only will he not be said by others, but he will be said to be individual.

Many bigwigs are like this, in addition to Luo Sheng and the founder of Ali.

These bigwigs all have a common characteristic, which is indeed to break tradition and break rules.

Needless to say, Luo Sheng has never returned on the road of subversion and innovation, and the founder of Ali is the same, breaking traditions, breaking rules, and changing people's shopping methods and payment methods.

These bigwigs are breaking the rules, changing the rules of the game, changing people's lifestyles, and changing the world.

"So what are we going to do?" An Qingxue held her chin and said thoughtfully: "Anyway, there is still some truth in the fact that competitors create such public opinion, the impact of blue pure electric vehicles on the inherent market is too great, breaking the balance, even traditional fuel vehicles are scared, if the whole industry enters the situation of reshuffling, it will inevitably be turbulent, large-scale layoffs and even enterprises due to lack of competitiveness bankruptcy eliminated, the impact on the economic environment can not be ignored." ”

The automobile industry plays a strong role in driving a country's economy and plays a pivotal role in the real economy and manufacturing industry.

So far, automobiles are still the most complex industrial products among mass-produced civilian products, with tens of thousands of parts, often with a design life of more than ten years, during which they have to experience wind, frost, rain and snow, summer heat and winter cold.

Aircraft, mobile phones and other industries in terms of the number of parts and manufacturing difficulty, mobile phones are far inferior to cars, as for airplanes, the complexity and production scale of ordinary single-engine piston civil aircraft are far less than cars, especially the scale, military aircraft representing cutting-edge technology may be more complex than cars, but the scale limit is not comparable to the role of civilian cars in pulling the economy.

The automotive industry is a highly integrated industry, which will bring almost the entire industrial chain, and its upstream industries include almost all manufacturing sectors - metallurgy, electronics, chemicals, etc.

Generally speaking, the automobile industry is a country's manufacturing software strength and hardware strength of the double benchmark, and from the perspective of national defense, since the First World War, the overall war mode still occupies the leading role of the war, a country's industrial strength, especially the strength of the manufacturing industry, often determines the country's war potential, and the automotive industry itself just marks the strength of a country's manufacturing industry.

The impact of the rules broken by Luo Sheng this time is difficult to measure with specific quantitative indicators, just breaking the traditional sales model is already incredible, choosing a sales model like Azure mobile phone direct store, this has smashed countless people's jobs.

Now one of the spearheads of public opinion attack is what Luo Sheng said at the press conference that "there is no middleman to make the difference", of course, consumers have benefited, but the biggest beneficiary is still the Cote d'Azur, because the interests here are eaten by the Cote d'Azur.

Doing everything, in other words, is it all about everything?

What makes friends even more angry is that Luo Sheng also said such a righteous and awe-inspiring thing, and has won the support of countless consumers, in fact, they are also very envious and jealous, and they want to do this, but they don't have the strength to do it.

That's how cruel the competition is.

Of course, consumers also know that the Cote d'Azur will be the biggest beneficiary, but it is indeed an indisputable fact that consumers are affordable, as long as they can provide excellent products for the market and the price is fair, consumers are of course voting with their feet.

Luo Sheng looked at the Qingxue sister paper with an open face and asked questions, and also explained his confusion and said: First of all, we must have a basic understanding, that is, the development of pure electric vehicles cannot surpass reality, I have mastered the advanced means of production, but the productivity has not gone up is not false, this is an objective fact, the national automobile production and sales scale is 20 million, I am now a factory with two production lines in three shifts a year of production capacity of 300,000 vehicles, even if I expand 20 production lines, the annual production capacity is only 3.4 million. ”

An Qingxue nodded thoughtfully and said, "The arguments of the competitors are a little reasonable, but they are overreflected. ”

To put it simply, although the blue pure electric car can be mass-produced, it can kill Tesla's production capacity in seconds, but for the demand of the entire market, it is still a serious shortage of production capacity, and everyone wants to buy it, but now the annual production capacity is 300,000 vehicles, which is equivalent to millions of car owners grabbing 300,000 cars at the same time, which is absolutely in short supply.

The construction cost of the Shencheng plant is as high as 30 billion yuan, and if you expand ten factories of the same size, you will have to budget an additional 300 billion yuan, and that's not all.

What about the related packages?

The laying of charging piles, the construction of the supply chain, each of which is an astronomical budget of hundreds of billions, and now there are not a few direct stores, which are in the process of crazy expansion and layout, and the money spent is like a flood.

In addition, the state does not give subsidies, and all the money is paid by the Cote d'Azur itself, in fact, Luo Sheng also knows that the state is also cashing in by doing so, and the Cote d'Azur is also macro-controlled, and he does not want to expand in all directions to form an absolute actual monopoly.

In the end, the state means are at the national level, which is the most slippery way to play, and a very simple trick can be quite in place to control the overall situation, which can allow the local market to adjust in turmoil, but the overall situation is always stable.

If the production capacity is really expanded by ten times, the comprehensive budget will have to be expanded by dozens of times, which is a bit scary.

The Cote d'Azur doesn't have so much money now, unless the money from the family fund is also advanced, but Luo Sheng will definitely not do this, this money is used to prepare for a financial war with Lao Mei, and it must be taken out in an emergency.

Once the money is used up, and the leverage goes up, the risk factor will directly explode the rhythm, and at that time, only a small detonator will be needed, and once the thunder explodes, then this huge commercial technology empire built by ten years of hard work will collapse.

Therefore, Luo Sheng did not dare to take this risk, so the blue electric vehicle must be spun off and independent, and it must be listed in the big A financing to alleviate the financial pressure.

At the dinner table, Luo Sheng took a tissue and wiped the corners of his mouth, and said calmly: "It's true that the reaction is a little overreacting, but it's very true, this is the general trend and we are very clear about this, but we can't underestimate the competitors, they are all human spirits, and overreaction is the result of foresight." ”

Speaking of this, Luo Sheng looked at Qingxue Mei's paper with a smile and added: "I can completely make the blue pure electric car more expensive, why did it offer 290,000 yuan at the press conference?" It is to tell the market and competitors how hard my fists are, how much damage is the biggest damage when I hit them, and sometimes if you don't show off your muscles with heavy punches, your opponent won't be able to recognize you. ”

An Qingxue covered her mouth and said with a light smile: "So, Brother Luo, you want to let the competitors clearly see their own catties and our energy...... This trick is really clever, which is equivalent to realizing that competitors give up their bargaining power, and we can firmly grasp the pricing power, so there must be a follow-up move, right? ”

Luo Sheng smiled: "Of course, the show has just begun. And it is absolutely unreasonable to sell 290,000 blue pure electric cars, even if I want to sell 290,000, the market will not agree, this is not subject to personal will, and if I do it against the market, I will die without a place to die, since the current price is unreasonable, then the market only needs a period of self-regulation to make it at a reasonable price. ”

An Qingxue thought quietly, but after a moment she quickly said, "Scalpers? ”

Luo Sheng: "Smart, it's really transparent at one point." Yes, no matter how much I expand my production capacity, it will not be possible to meet the demand scale of the entire market in the next five to ten years, I still have to go global, the market itself will promote the price of blue pure electric vehicles to continue to rise, will give rise to a large number of scalpers hoarding high prices to make interest rate differentials, the market demand is so large that there will always be people willing to pay a high price to buy, this is the law of the market. ”

Luo Sheng said with a smile: "You have to be in awe of the market, as time goes by, all kinds of ways to play will dazzle you, and even someone will use this as a futures contract to speculate on me, it will not be surprising, but it is very unhappy and unbearable." A good industrial assembly line product was played into a financial derivative by these people, I was crazy by them if I don't care, sooner or later they will be bad, I can't get a penny of benefits, I don't want to be a Mao. ”

Wine was originally produced for drinking, but now there is a group of people who have stubbornly turned this brand of wine into hard currency, and even played futures to maintain and increase its value, and it has become a financial product.

This is actually a damage to the interests of the company, the wine factory, the result is not consumed by the market but a large-scale hoarding, once in the future because of a certain factor thunder, the price plummeted, everyone frantically sold out of their own hands, the market suddenly more than a large number of goods, the Mao company does not want to sell how many goods.

Even if it doesn't explode, Mao Lift didn't get much benefit, but he took the potential risks, and the benefits were all earned by those speculators.

Luo Sheng must consider whether his car will be hyped into a financial derivative by those people, although it sounds unbelievable as an industrial assembly line product, but the world is so magical, as long as the capital is profitable, it can be played.

An Qingxue couldn't help but ask, "Brother Luo, then what should we do?" ”

Luo Sheng looked at her and suddenly smiled mysteriously, and said, "Set up a bureau to see their own creation." ”

Seeing this, An Qingxue obviously didn't want to let herself know too much, so she didn't ask too much, but seeing Luo Sheng's intriguing smile, Qingxue Mei knew that someone was definitely going to suffer, and said: "I think they will definitely jump in, because greed is human nature!" ”

Luo Sheng was noncommittal.

In fact, Luo Sheng's original intention was to hope that they would not provoke themselves and restrain their greed, so that the game set up would not hurt them.

But he also knew that this kind of thinking was just wishful thinking on his own, and the greed of human nature was destined to jump into it.

Want to get your brother's wool?

Come and die as much as you want, just now that you are short of money to spend, since someone is coming to send money, there is no meaning not to laugh.

……

Shanghai.

In the office of a commercial office building, two men are talking face-to-face in the office at this moment, and one of the men in a suit and leather shoes said excitedly:

"Mr. Kim, do you see that? Ten days of pre-sale of blue electric vehicles, the number of pre-sales has exceeded 120,000 units, the market is so crazy to pursue, according to this trend, within a month the annual production capacity of the Cote d'Azur in 2015 will be crazy to be sold out. ”

The middle-aged man who spoke was called Wang Xin, he set up a private equity fund to help investors create rich returns, and the average return on investment in the past five years reached 22%, which is quite an excellent performance, the key is stability!

The man he called Mr. Jin sitting in front of him was Jin Penghai, a wealthy man and a big client of Wang Xin's fund.

Jin Penghai has hundreds of millions of funds handed over to Wang Xin's private equity fund to manage.

"There is no shortage of money on the Côte d'Azur, and soon a second, third, and fourth gigafactory will be built to expand production capacity."

Wang Xin shook his head again and again when he heard this: "Mr. Jin, what you said is not right, but what you said is not entirely right, 290,000 can buy a car comparable to a supercar, which is the root of the madness of consumption, and the Cote d'Azur Even if the production capacity is expanded tenfold, the market is still in short supply, and it is impossible to expand the production capacity tenfold in a short period of time, at least within five years, the Cote d'Azur is rich, but there is also an upper limit on the scale of assets. Even if they use up all their cash reserves, it is impossible to smash out 10 or 20 new production lines, so the price will inevitably rise, which is the law of the market. ”

Speaking of this, Wang Xin paused for a moment and then added: "Mr. Jin, you may not know that there are already people trading futures contracts for blue pure electric vehicles in the market now, and the futures contracts in 2015 have been sold out, which is already the information of three days ago, and I think the futures contracts in 2016 have begun for a while." In 2015, the comprehensive annualized return of futures contracts was at least 150%, and in 2016, it was at least 130%, and the whole market was rushing wildly. ”

Jin Penghai said in surprise: "What? Got futures? Oh my god this ...... Where does the goods come from? How is it delivered at maturity? Don't tell me that the speculators can pick up the goods directly from the Côte d'Azur. ”

Wang Xin said with a smile: "Of course, it is impossible to pick up the goods directly from the Cote d'Azur, to put it bluntly, it is a business of buying and selling, some people are buying at a premium in the market, and now everyone believes that the blue pure electric car is 700,000 / car is not worried about selling, the institution itself is rushing to buy, and it is also vigorously buying the predetermined contract at a high price from some consumers, and it can make a net profit of 20% from the handover, and more and more people are involved." ”

Jin Penghai was stunned and said: "The product is about to be broken before it is listed, do you want to be angry with Luo Sheng?" Will he not be able to see it? In case he announces a price increase, he will have to die, and the goods will rot in his hands as soon as the delivery date arrives, Lao Wang, we can all see it, do you think Luo Sheng and the management of the Cote d'Azur will not see it? Don't lie to yourself. ”

Wang Xin spread his hands and said: "In a sense, he is lying to himself, everyone is pretending to be asleep." Of course, I don't doubt that the Cote d'Azur can't see it, in fact, Luo Sheng still dares to sell 290,000 yuan, people have lofty ideals to change the world, to reshape the electrification of the whole industry, the pattern and mind are not within the reach of poor people like me. ”

Jin Penghai shook his head with a smile: "Compared with Luo Sheng, we are indeed poor, haha." ”

Wang Xin followed with a smile: "We just want to make a little bit of contact with Mr. Luo in this process, and run away with a penny, now it's so crazy, who doesn't know who, but they all think they can run fast." ”

Jin Penghai looked directly at him and couldn't help but sigh and said: "It's really a group of demons dancing, with all due respect, old friend, why do you think you run faster than others?" ”

Wang Xin: "No, no, not only do I not say that I run faster than others, on the contrary, I run very slowly." ”

Jin Penghai: "Oh? What do you mean by that? ”

Wang Xin: "However, there is a good saying, the stupid bird flies first." Mr. Jin, to be honest, the fund company has now obtained a total of 20 futures contracts in February, March, May and July 2015, a total of 1,890 vehicles, with an average notional value of more than 1.2 billion, not surprisingly, according to the scale of your investment in our fund, you can make a net profit of 150 million. ”

"Now I have a channel to have a futures order in September, a total of 1,639 vehicles, with a nominal value of up to 10 billion, but only 580 million to buy, the seller only gave me a week's time, this is still my relationship with him, this is already a big face, I once pulled him to repay the favor, otherwise why didn't he pinch his hands, 10 months to make a net profit of 72.4%, but my fund account is still short of ......"

Jin Penghai suddenly rushed and said: "Okay Lao Wang, I understand what you mean, it just so happens that I am worried about how to deal with the 80 million idle funds here, and there will be 35 million in three days, all of which will be handed over to your fund to take care of, and I will be all worth all in." Haha, what a stupid bird flies first. ”

72.4% of the income, Jin Peng calculated this account, invested 115 million by himself, and he could earn 83.26 million yuan in 10 months, plus the previous 150 million, the value doubled directly, and this yield can no longer be described with a single blood earning.

It's no surprise that the market is suddenly so crazy.

……

(The two chapters are combined, asking for votes~~)