Chapter 595 [Exposure]
A week later.
South Korea, Samsung Electronics.
Shen Zhongjun sat alone in his office without saying a word, sometimes frowning, sometimes expecting.
As the year comes to an end, Samsung Electronics' mobile phone shipments under the leadership of Shin Zhongjun are expected to decline for the second consecutive year this year, and profits will hit a four-year low.
As is customary, Samsung Group replaces the senior management of its subsidiaries every year, and this week's assessment will be more thorough.
Shen Zhongjun knows that this year is different from last year, the old head of Samsung Group fell ill and was hospitalized, and Vice Chairman Li Zairong took over the huge Samsung empire, and he chose to keep most of the executives of Samsung's major subsidiaries unchanged.
This year is different, with Samsung Electronics' mobile phone market share expected to decline for the third year in a row, and Shin has a hunch that Lee Jae Young may soon take more radical steps to assert his position in the Samsung empire and propose a future development strategy for the company.
Shen Zhongjun knows better that he was able to keep his position last year does not mean that he can this year, Li Zairong took over Samsung for only half a year last year, so he chose to be stable and not make much move.
Although Li Zairong is currently only the vice chairman of Samsung Group, it is only a matter of time before he becomes the chairman, whether it is inside or outside Samsung Group, everyone knows that today's Samsung is actually Li Zairong's Samsung.
Shen Zhongjun thought that he was afraid that there was no room for recovery if he was wiped out, after all, the performance of these years is really unsightly, and this year's profits of Samsung Electronics will fall by about 8% year-on-year, hitting the lowest level since 2011, and it is the mobile business that has dragged down the growth.
Samsung mobile phone in the world's largest smartphone market, that is, the Greater China market, can be said to be a failure, a few years ago through the Samsung brand, can get 10% of the market share, many people are buying, to today only about 1.2%.
In the global market, the industry's top brand of Azure mobile phones, the second iPhone can't do it, although it has a resounding title of the world's third largest smartphone manufacturer, but it can't hide its declining side, and the decline in performance is the best example.
With Li Zairong's character, he will definitely not let those high-ranking officials continue to stay in their positions, especially the executives of the mobile business department.
But recent events have given him hope for the growth of Samsung's mobile phones, and also for Shen Zhongjun, and at the same time rekindled hope for his own future, that is, the industry's leading Azure smartphone terminal equipment manufacturer CΓ΄te d'Azur has once again fallen into a supply outage crisis.
This is not only an opportunity for Samsung mobile phones, it can be said that it is an opportunity for all smartphone manufacturers in the world, you must know that 80% of the profits of this industry have been taken away by the Cote d'Azur, even if it is about 20%, the performance reports of other manufacturers will be extremely bright.
Shen Zhongjun can also take this opportunity to let Samsung's mobile business recover its decline and achieve growth, so that his position can be kept.
"Let the sanctions come a little harder, a little faster." Shen Zhongjun muttered to himself.
Just then, his assistant knocked on the door and entered the office, arriving with a paper newspaper from KBS.
"President, the semiconductor industry is about to change, you better take a look at this news."
Shen Zhongjun saw his assistant's urgent face, but he didn't say anything, but grabbed the newspaper sent by the other party, and the headline on the front page of KBS media was - "Purple Star Lithography Machine, the Jedi Counterattack of the Cote d'Azur, this EUV Lithography Machine is more advanced than ASML!" β
When he saw the title, Shen Zhongjun was shocked.
"Ah, Nishihachi, do media like KBS also publish fake news?"
This was his first reaction when he saw the title.
His assistant immediately said, "President, Your Excellency the President has issued a notice, and an emergency internal meeting will be held in half an hour. β
"How so? How is this possible? How could the Chinese people develop an EUV lithography machine that is more advanced than ASML? It's not scientific......"
Shen Zhongjun was even more overwhelmed after looking at the detailed report of the newspaper's contents, and this news was definitely a blow to him.
Not only that, this news exposed that not only is Samsung's mobile business unit hopeless to recover its decline, but also has a huge impact on the entire Samsung empire, Samsung Group is not only a mobile phone, Samsung Semiconductor is its core business, such as chip foundry.
No wonder Li Zairong convened an emergency meeting for internal consultations as soon as possible.
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Intel Semiconductor (Huaguo) Co., Ltd.
"The Cote d'Azur has basically achieved self-developed substitution or non-North American supplier switching on the IC design side, but the manufacturing side is still highly dependent on SMMC, and the upstream semiconductor equipment and EDA software are still monopolized by Cadence, Synopsys and Mentor, which are difficult to completely replace in the short term."
At this moment, Yang Xu, as the president and global vice president of Intel Semiconductor Greater China, is conducting a video conference with the company's headquarters, he is fully responsible for Intel's business in Greater China, and can directly talk to the Intel headquarters.
Yang Xu is right, at present, the Cote d'Azur has achieved a large number of chip self-development, but the manufacturing process is still highly dependent on SMC, which is the main bottleneck in its industrial chain and its weak link, so it has become a breakthrough point to be hit hard.
Once the manufacturing process cannot continue to place orders in Lifting Semiconductor Company, and the technical background and production capacity of Xiongxin Electronics, which Luo Sheng founded himself, still need a certain amount of time to catch up, a large number of self-developed and designed chips will not be able to achieve mass production and application, and cannot be supplied to the market.
In the video, a foreign face in a suit and leather shoes said lightly: "In terms of semiconductor equipment, American manufacturers currently occupy 44% of the market share in the industry, among which they have leading technological advantages and stability in key processes such as deposition, etching, ion implantation, CMP, cleaning, and testing. Without the supply of these manufacturers, Luo Sheng's dream of an independent semiconductor industry chain plan will soon be shattered. β
Another foreigner gloated and said: "I heard that he has invested 500 billion US dollars in the past six years, damn it, he is indeed very rich, but he is destined to be all lost, I feel sorry for him, this is 500 billion US dollars!" β
In the face of the schadenfreude of the senior management of Intel's headquarters, Yang Xu said calmly: "As an employee and competitor of Intel, I should be happy about the recent bad situation on the Cote d'Azur, because it is beneficial to Intel, but as a Chinese standpoint, I admire Luo Sheng very much, and in terms of personal feelings, I hope he can win, at least not so badly." β
Hearing this, several Intel executives in the video did not mock, and they were also noncommittal about Yang Xu's words.
At this time, the head of Intel looked at him and said, "Yang, don't put your personal emotions into it, your position makes me feel uneasy." β
Yang Xu said: "I know very well where my ass sits, Luo Sheng will not pay me a salary." β
The foreigners in the video laughed.
That's right.
After a while, Yang Xu's mobile phone vibrate, he took it out and looked at it, it was a text message from the assistant, because he was in a video conference at the moment, so he didn't come in or call.
"What?"
When he saw the content of the text message, Yang Xu was stunned with a stunned expression.
Several foreigners were puzzled when they saw Yang Xu's expression on the screen.
"Yang, what's going on? I don't like your reaction. β
Yang Xu was pulled back to his senses by this voice, and after a moment of silence, he then looked up at the participants in the video conference, and said, "I just received the news, you may not like it even more when you say it, man." β
"Oh? Hear you mean bad news? The head of Intel said curiously.
Yang Xu took a long breath, sighed, and immediately looked at the foreigners and said: "Everyone, the global semiconductor industry chain is about to set off a huge wave, just now, the Cote d'Azur exposed the news of their successful research and development of extreme ultraviolet lithography machine, the name is there, called 'Purple Star Lithography Machine', ASML has not achieved the 250 watt light source power but the Purple Star Lithography Machine has achieved, 155 wafers per hour throughput. β
After listening to Yang Xu's words, the Intel executives in the video conference collectively lost their voices for a second or two, but it was only a second or two to break the quiet atmosphere.
βWhatοΌβ
"Are you kidding internationally"
"Yang, are you entertaining us?"
"It's not April Fool's Day."
Yang Xu was not surprised at all to see their reactions, his shock just now was more than this, but as a Chinese person, he would not be so unrestrained as foreigners.
also involuntarily shook his head with a wry smile, just now he was still saying something that he hoped that Luo Sheng would not lose too badly, but he came to such a fierce slap in the face.
Immediately said: "That's the case, the Cote d'Azur has been officially exposed, Luo Sheng's miracle is still continuing, the media on our side has been blown up by this news, and now it is an overwhelming report, I believe it will spread all over the ...... in a few minutes."
Before he finished speaking, a foreigner on the video screen exclaimed: "Damn, how is this possible?" β
Yang Xu saw that the other party seemed to be looking at the computer message or the screen, in short, his attention was elsewhere, and he must have seen the relevant news.
It is indeed the case, although it is currently late at night in the Western Hemisphere, the foreign news was quoted as soon as possible, and the news spread all over the world at once, and people in the industry learned the news for the first time.
Yang Xu looked at everyone's reactions, spread his hands flat, shrugged and put them down.
They have apparently received the news, and the province has wasted its saliva.
At this moment, the Cote d'Azur suddenly exposed the news of the Purple Star lithography machine in a high-profile manner, and the industry media and all relevant practitioners exploded.
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Chinese Net