Teng Xun, Renren Project Department.

At present, the number of users has reached 7 million, and the photo tag function was launched today, Zhao Peng, the person in charge of the project, could have breathed a sigh of relief, the product function has been leveled with competitors, just when he was ready to show his strength to launch a counteroffensive, he was very depressed by the news of the pre-A round of financing of Bluestar Technology.

Regardless of financing, what really makes Zhao Peng angry is that his company is not only one of the investors in this financing, but also the largest investor.

Tengxun to the second half of 2003 financial has become more and more abundant, because the company found a very strong profit point, that is, QQ show products, Xiao Ma brother did not expect this product to perform so eye-catching, according to this momentum, next year will be able to complete the financial turnaround.

If it weren't for the QQ show, Bluestar Technology would not have paid more than 20 million yuan for this investment.

Now there are many people on the Internet who ridicule Teng Xunshen's operation, and people in the industry are also surprised by Teng Xun's fresh and refined operation.

Here they threw money into the development of the R community, and the investment department over there invested tens of millions of dollars in the competitor Blue Space.

On the one hand, the company's senior management gave him a very heavy task, and even Brother Xiao Ma personally told Zhao Peng that he attached great importance to the R Society, and the development momentum was good, and it would definitely be spun off into a wholly-owned subsidiary in the future to operate independently.

At that time, I took on this task with confidence and became a product manager, but I didn't expect things to turn out like this.

This side is called Crazy Blue Space, and all kinds of gods are flying up over there, and now Mr. Zhao is stupid......

In fact, Zhao Peng also knows that there is nothing wrong with the company doing this, in order to hedge risks, no matter whether one side wins or loses, Teng Xun will not become a loser even if he is not the ultimate winner.

But one yard is one yard, as a party is uncomfortable, Zhao Peng felt more and more that labor and management must have had a brain convulsion when he took over this project, and more and more felt that he was a character who carried the blame, and carried a cauldron for Mr. Ma and the company.

Anyway, he and Mr. Ma are wise decision-makers in the end, and the R Society is in operation, and Mr. Ma has a vision; R Society died, but invested in Blue Space very early, Mr. Wang was too far-sighted, fortunately he invested early.

Mr. Zhao, who was not angry, felt that there was a saying that MMP must be talked about.

"Come in!"

Hearing the knock on the door, Zhao Peng responded impatiently.

His assistant came in and looked at the face of his boss, but still reported truthfully: "Mr. Zhao, the Blue Space website was updated to the latest version at about 7 o'clock this morning, and a new function was launched, and ...... It's on fire again, and it's a mess! ”

“？？？”

Zhao Peng immediately turned his head and glared at his assistant, and after being quiet for a while, he suddenly roared: "It's really ——! ”

Hearing this news, Mr. Zhao's whole person was not good, and he almost spit out a mouthful of old blood, R Club has just launched the photo tag function, and the new function will be launched next door to Nima.

Even if you use your toenails, you know that this is an anti-targeting strategy specially formulated by Luo Sheng in response to the imitation strategy of R Society, and it is simple and rude, which makes people have no temper at all.

If you imitate it, then I will always stay ahead for a period of time with a steady stream of new ideas, one idea ahead for a while, one idea ahead for a while, and so on.

Always ahead of its peers in terms of user experience.

The user growth rate of R society will become more and more different from the blue space over time, and eventually R society can only be left behind, and in the Internet industry, especially in the social field, even the second often means failure.

The Internet is like this, the advantage of being the first to come out is great, if you want to surpass it is difficult, as long as you occupy the ecological chain first, it is useless.

The current QQ is a good example, in the area of virtual social QQ is now more and more powerful, and some competitors are disappearing.

At present, netizens play virtual social networking on the Internet and recognize QQ, and Bluestar Technology has made Internet real-name socialization, and eventually only one will be selected, there are currently three main players in this field, one is the blue space BlueSpace, one is everyone, and the other is 51 personal space.

The advantages of Blue Space are also obvious, with original, popular ideas and money, and a large market share of the market.

Zhao Peng scolded and said: "Hit the street, immediately notify the development team to the labor and management ...... By the way, what new features of Raushzi have been launched by B Company? ”

Assistant: "Like function." ”

Zhao Peng: "Yes, the like function, copy it out for labor and management immediately." ”

The assistant silently left Mr. Li's office, not wanting to touch the boss's moldy head, and began to scold and scold the street.

Zhao Peng, who was sitting alone in the office, scolded in a low voice: "Hit the street, I don't believe that you Luo Sheng's little bastard's brain is constantly coming up with ideas for a big fire, and your creativity will always run out." ”

It is worth mentioning that these ideas launched by Bluestar Technology have been patented, but they are useless, and the people who imitate them are not 100% copied directly, and the lawsuit will not end in the end.

But patents still have to be registered.

……

In stark contrast, the Bluestar Technology Studio is now a celebratory scene.

In the lounge of the living room, Luo Sheng, Xu Yong and other six or seven people sat together and chatted, Erin smiled happily: "In the past half a month, the number of users in the blue space has grown rapidly, and it has reached more than 35 million users. ”

Xu Yongcheng leaned back on the sofa and crossed Erlang's legs, looked at everyone and said coaxingly: "Let's use practical actions to interpret the words of the boss to the industry, which have always been imitated and never surpassed!" ”

This is indeed super domineering, and those who dare to call themselves like this either do not know the height of the sky, or they have the competitiveness of the dominant level in the industry.

Obviously, the Blue Space website under Bluestar Technology is the latter.

The members of the company are looking forward to it day by day, and they heard that the boss is planning to formulate a set of equity incentive plans, which makes every employee look forward to it, and the company's current development momentum is undoubtedly more exciting for employees.

As an early employee who joined Bluestar Technology, I know how fortunate I am, and the sooner I join a company with great potential, the brighter my future will be.

In any case, the veterans have no merit and hard work, not to mention merit.

……

Like function, this small function can be said to affect the entire Internet industry in the future.

However, I will not know until the end of the next day.

On the second day after the feature was launched, the user activity of the blue space soared by 27% compared to the previous day, which is still a situation that has just been launched and many users have not found it.

After users share photos on the website, they will click back every once in a while to see if anyone has liked them, or if there are many people who have liked them, and the number of such users is gradually increasing.

User habits are quietly changing, and likes are becoming a habit for many users.

Habit is the most powerful force.

Now it's not just R society staring at the creativity of B company flying, once the like function is launched, many Internet companies in the industry have seen its charm, and they have begged their respective technical departments to speed up the development of the website to launch the function, so there are also likes in the comment area, as long as the website with some interactive elements has chosen to launch this function.

What makes Xu Yong and them more depressed is that there are few websites that come to them to pay patent fees to use genuine functions, otherwise this will definitely bring a lot of income to Bluestar Technology.

……

This afternoon.

"Hey, if there are likes, why can't there be the opposite function? That's the most complete, right? Xu Yong said suddenly, and Erin, who was sitting in the lounge, and several others immediately joined the discussion.

One like, one dislike, this is the most complete function, right?

Everyone thought that Xu Yong's idea was good, and they all looked at Luo Sheng, who shook his head and said:

"Actually, I've thought about this, but I don't think it's a good feature, it spreads negative energy. Imagine that if you share a photo and get a lot of 'dislikes' instead of 'likes', you will be angry, at least not happy, this feature is counterproductive and will reduce people's motivation to share. ”

"The community in the blue space does not need the negative review function, because as long as the content shared by the user does not violate the law, he should not receive bad reviews, you can dislike something, this is your personal right, but you should not release your personal emotions to others, this is a harm to others. If this discourages users from sharing, it will hurt the company even more. ”

Reasonable!

After listening to Luo Sheng's analysis, everyone immediately changed their previous concepts, Xu Yong originally thought of a brilliant idea, and after thinking about it carefully, this "stepping" is indeed a very negative energy function.

Only likes are obviously the best, at least the most beneficial to the company, even if you don't like it, just ignore it, and avoid things like malicious bad reviews, so that the whole social environment is generally better.

People like to be boasted about, they want to be praised, and no one wants to get bad reviews, which is a very simple human question.

After a brief discussion, Xu Yong's bad review function was rejected.

There is no right or wrong in the negative review function itself, but it is not applicable to the blue space community, and some places need such a function, but the blue space obviously does not need it, and it will even bring the opposite effect.

However, at this moment, someone in the creative department of the R company also thought of the bad review function through the like function, and it has already begun to be developed.

Everyone chatted for a while, and each went to take care of their own work, and Luo Sheng took Erin out of the company, naturally not to go out on a date or anything, but to take a walk around the major business office buildings in Shencheng.

The 77 million yuan of Pre-A round of financing has already entered the company's account, and now with sufficient funds, the company's operation and development can also enter the fast lane, and there is money to do publicity, and it can also operate better.

Another company is also going to enter a larger stage of personnel expansion, and the situation of ordinary employees holding multiple positions needs to be changed, so it needs to expand more people.

……

(The new week asks for recommended votes and collections, and this week's recommended votes break 6000 plus more ~~)