682, traffic + IP = find death

Chen Ruowen and Gao Tang chatted for the first time until midnight after they got married, and they didn't know when they fell asleep in the end.

Anyway, when he opened his eyes, he found that his head was resting on his arm, his arm was around his waist, and his leg was still pressing one of his legs.

The posture is ugly, but it is not ugly, but it is so intimate that Chen Ruowen's face hurts.

Gao Tang was in a happy mood, and smiled at Chen Ruowen as soon as he saw her open her eyes.

"Wife."

Chen Ruowen blinked, her face darkened.

"Wife, although I hugged you to sleep, but you also hugged me, and I hugged me very tightly, I tried to go to the floor and didn't succeed, so you can't blame me completely for rubbing your bed, right?"

Chen Ruowen twisted Gao Tang's waist with her hand, and kicked him out of bed with a chain of legs.

There was no need to go to work on Saturday, the two of them leisurely accompanied Tang Yi to breakfast, and Chen Ruowen remembered another thing at the dinner table.

"By the way, your brother said that you will have time to settle the red wine bill."

"My brother?" Gao Tang looked dazed, and only thought of something when he heard the red wine, and said with a dark face. "That bastard is my little brother, and he actually pretended to be my brother, shameless."

Chen Ruowen didn't bother to care about the love and hatred between their boys, and went back to work after eating. Gao Tang said that he wanted to settle accounts with the little brother who pretended to be his brother, and asked her for half a day off with a hippie smile.

Not long after Gao Tang left, Chen Ruowen received a phone call and went out.

The phone was about a restaurant, and there were a few dishes on the table, a row of fruit wine, and the dishes did not move, and the wine had been drunk twice.

When Chen Ruowen entered the box, Yu Zhicheng didn't even look at her, only drank with his head down.

"Dongyu is coming to an end." Yu Zhicheng flattened another drunk can and threw it aside. "My 30 years of hard work, I finally came to this point, seeing that the entertainment market is about to become my world, you came back, sent two reports, my 30 years of hard work is gone."

The data star-making model Dongyu has played the most ruthlessly, and it has made the largest profit in recent years, so it has used the knife to cut the most meat.

After this turmoil, although it will not be completely finished, it will indeed be greatly damaged, and it will be set back by at least ten years.

Therefore, from the first day that Chen Ruowen returned to Nancheng, Yu Zhicheng began to prepare, and after the first report of Shuangxing was issued, Dongyu united more than a dozen companies and brands to fight back.

It's not that I haven't made any efforts in the past six months, but all the efforts I have made have been useless.

"I don't understand, didn't you push the traffic pattern yourself? There is also an IP adaptation, isn't it also your idea? Shuangxing has eaten a wave of dividends, how much money has been made by relying on the traffic + IP model, why don't you let others make money? ”

Chen Ruowen calmly sat opposite Yu Zhicheng.

"So, you really arranged a spy on Double Star?"

Yu Zhicheng did not speak.

"If there are spies, there will be, who in our industry has not arranged a few spies in the competition company. It's just that you have arranged a spy, why don't you listen to all the information you heard? ”

"What do you mean?"

"I pushed out the traffic model, and IP adaptation was also my idea, but when did I do IP+ traffic?"

At this time, Yu Zhicheng couldn't care about covering up the spy, and hurriedly asked.

"Isn't it that you proposed that the two-pronged approach of IP traffic alone can support the profits of Shuangxing in the next 20 years?"

"When I say two-pronged, I mean two separate passages, and I never say that the two paths will be combined into one. Not only that, but I also specifically emphasized that IP adaptation + pure-blood flow is about the same as finding death, and this kind of thing must not be done. ”

"Then you play the empress, isn't it traffic + IP?"

"Before playing the empress, I was traffic?"

Yu Zhicheng suddenly woke up, although Chen Ruowen is still the top in China in terms of traffic and topicality, but the empress is indeed her debut debut.

Before the empress, she was a complete newcomer in the industry.

"I actually misunderstood......" Yu Zhicheng was full of amazement.

No wonder, Shuangxing has almost never produced a film and television drama with IP+ traffic mode outside of the empress, and the only Guangming Dynasty starring Ling Yiran was also after Ling Yiran won the Golden Globe Award, and there are a lot of drama bones in the play.

He thought that this configuration was to use drama bones to escort traffic, but Chen Ruowen's idea was probably just to use the old drama bones to make a whetstone for the new generation.

"It's not like I didn't notice something was wrong." Yu Zhicheng put down the canned fruit wine in his hand, "The risk is too great, the reputation is too bad, if it weren't for the water army control review to brainwash passers-by day after day and purify the entries, public opinion would have overturned." But this model makes money really fast, and my profit in one year can be worth the past five or even ten years. Even if you know that there is a risk, you want to make this quick money. It's so comfortable to lie down and earn money, who wants to be exposed to the wind and the sun. ”

"If everybody does that, the industry is over."

"What's my business when the industry is over? I have earned enough money and left, what does it matter to me whether my descendants are dead or alive? The righteousness you say is awe-inspiring, but whether it is for the industry or to make money, you know it in your heart. ”

Chen Ruowen's face did not change: "Is there a conflict?" If I want to make money for a long time, and if I want Double Star to make money for generations, I have to maintain the health of this industry. Isn't sustainable development a politics lesson in primary school? ”

Yu Zhicheng was stunned, laughed twice with a strange expression, and didn't know what to say for a while.

"You young people are really ......," Yu Zhicheng shook his head, sighing and laughing incessantly. I hope you'll be so naΓ―ve all the time, and that's good. ”

"Are you done laughing?"

"Maybe laugh for half a lifetime."

"Sick." Chen Ruowen scolded in a low voice and said. "Three major shareholders of Dongyu have withdrawn?"

"You want to buy?" Yu Zhicheng heard the string song and knew the elegant meaning, "Why? ”

"I found you a joke that will make you laugh for half a lifetime, and that's not enough?"

This time Yu Zhicheng really smiled, I don't know if it was ridicule or emotion.

"I thought you'd say, go bankrupt or be bought, let me choose."

"Don't look at people the way they did ten years ago."

Also, people change.

Arrogant like Chen Ruowen has learned not to be strong, how can her vision remain the same?

Can Dongyu re-emerge?

Yu Zhicheng thinks it's okay.

But accustomed to the mode of making quick money, where does he still have the patience to run the company slowly like ten or twenty years ago?

"What are you going to do with me after the acquisition?"

"Come on the double star."

Yu Zhicheng was slightly surprised, he didn't expect to hear such an answer.

"I'm planning to set up a new department, and I need a person in charge who has the drive to act and knows how to make trade-offs, and you're the right fit," Chen explained. ”

"Energetic, dare to act, know how to make trade-offs...... You're talking about me? ”

"At least until you get corrupted by data traffic, you're like that."

Until then...... It's a long way off.

Yu Zhicheng suddenly thought that when he first did this business, he was also full of ambition and countless ideals and ambitions, how powerful he was at that time.