Chapter 192: The Tip of the Needle Meets Mai Mang (Part II)
"Bhuwakul has an accent in English, and when the commercial is broadcast, there will definitely be black fans who will take the opportunity to hack, can you control those comments at that time? Do you know how much energy it takes for us to make a black review, and how much manpower the company will spend to control the evaluation at that time, do you know this? "Daniel tries to bring his expertise to the table.
Ruan Siyao didn't eat this set, "It's weird, is there still an artist in this world who doesn't have black fans?" If an artist doesn't even have black fans, it has to be mixed up to the point that it's too pitiful. Brothers are so good, so every time you post on Weibo, aren't there a lot of black fans below? Those people are sour, and it's normal to not see others well. ”
"Yes, if as an artist, you don't even have black fans, then it's weird. Red and black coexist, if an artist starts to become popular, then his black fans will also begin to appear, and the more black fans, the more it often proves the artist's traffic. Which of the popular artists now doesn't have a few black fans? As long as the black powder is used properly, it may be even more red! Zhang Jiahui resolutely stood on the same front as Ruan Siyao.
Daniel laughed angrily: "Yes, the current popular artists do have a lot of black fans." However, if we take the initiative to bring Bhuwakul's shortcomings to the public, there will definitely be people who are in the wrong family to stumble in secret, and it will not be a small black fan matter at that time. If those marketing accounts go into battle together, we are likely to lose a lot. ”
"You haven't read the comments of fans on the Internet, right?" Ruan Siyao said very firmly.
Even if Daniel wanted to refute it, he couldn't get full confidence. "Although we are only a branch in N City, we have signed a lot of artists. If I want to read all the fan messages of all the artists, then I don't have to work, just read the messages directly from morning to night. ”
"If you haven't seen it, you haven't seen it, what do you explain?" Ruan Siyao adjusted his sitting posture slightly, "You guys. It does have a lot of signed artists, but as you just said, this is a branch in N City. You have your own branch in your own heart, not to mention that in the past two years, who can surpass the G7 who has taken the idol route? To put it bluntly, G7 can now be the ace of your branch, and you have the time to develop new artists, so why can't you spare the time to care more about your own ace. ”
"Who said that we don't pay attention to G7, we will also look at the comments of fans from time to time, that is not the responsibility of our advertising department, so it is normal that I haven't read it."
"Well, I don't care if you're following it or not, I just want to tell you the opinions of the fans. You said that Bhuwakul spoke bad English in this ad just because he had an accent in English, right? Ruan Siyao didn't bother to argue with Daniel on this issue, and turned the topic to advertising.
"Yes, the accent is important."
"Actually, you don't have to worry about this, there is Bhuwakul's English rap in the new album before, although it does have a little accent, but because you don't pay attention to the comments of the fans, you don't know that these accents are very characteristic in the eyes of the fans. If you don't believe me, I can find a related video for you to see, so far, there have been a lot of fans imitating Bhuwakul, who would imitate this if it weren't for liking it? ”
Vivian answered: "So you let Bhuwakul speak English, which is also a kind of personality change?" ”
"Count, it doesn't count. Because Bhuwakul is Thai, he has a more or less Thai accent, which is considered his personal characteristic. This accent is equivalent to Jackson's smoky voice, and instead of being his shortcoming, it makes him more personal. Without the fan filter, I think Bhuwakul's accent is very distinctive. His accent not only does not make his English old-fashioned and inauthentic, but adds a charm. "British English is a steady gentleman, American English is lively and playful, each good in its own way. Who doesn't have such a thing as an accent? What's the point of talking with an accent?
Vivian was still hesitant in her heart, how could Ruan Siyao not see it, so she directly searched for it on her mobile phone and found out the fans' comments on Bhuwakul, "These are all fan comments, anyway, I didn't see any bad comments, everyone likes them." Why do you have to create a flawless, high-flying idol, with a little innocuous little flaw, to make the idol more popular, isn't it better? ”
This was said clearly, and not only Vivian, but also the members of the G7 were greatly touched.
As the head of the company, Vivian is certainly aware of the changes in the company over the years. It is a veteran entertainment company, and it has always occupied an extremely leading position among many entertainment companies, and it is not an exaggeration to say that it is the leading big brother. However, in the past two years, entertainment companies have sprung up everywhere like mushrooms after a rain, especially a few of them have been very strong in the past two years, and they have been beaten back a lot.
Right now. 's president, maybe because he is a halfway monk, without the decisiveness of the old president before, he does things in a sticky way, and he can only be said to be eating with his old book.
The presidents are all conservative, and the employees below can only guard it, so who can not be touched by Ruan Siyao's words.
Vivian also thought about giving some advice to the above two years ago, but after being beaten by the leader, he learned to shut up.
Not to mention the G7, which has been immersed in the entertainment industry for a long time, they just and. When signing a contract, . is still the leader of the industry, in just a few years, they all see the changes, the company's development is not good, they are also anxious, but they are just signing artists, and they can't make decisions, so they can only stay up.
Ten years have passed since the company contract was signed, and now four years have passed, and there are still six years to go, so it would be great if there was a new development in these six years.
Daniel in. Two years and he still doesn't understand. , I only feel that although what Ruan Siyao said is very reasonable, he doesn't have much feeling. "Then this part of Bhuwakul is not changed, and it is settled. Let's talk about Young's part, Young is the lead singer in the group, why not point this point out in the advertisement? Personally, I would suggest that it is better to show the advantages of the lead singer in the advertisement. ”
"I don't approve of it, but I stick to what I thought at the beginning." Ruan Siyao directly rejected Daniel's opinion.
Daniel was not convinced, he felt that his idea was appropriate, "Why? Young's advantage wasn't reflected in the advertisement, which was definitely a big loss. ”
"Now that you know that Young is the lead singer in the group, don't fans know that he is the lead singer? This kind of thing that everyone knows, why go to great lengths to promote it in advertising? It's a waste of resources. Do you still want Young to sing in the commercial? ”
"Can't you? It's okay to have him sing throughout the commercial. ”
"Big brother, I want to ask you, does G7 have a suitable song to put in the commercial? Okay, even if there were, those songs were sung by the members together, wouldn't it be inappropriate for Young to sing alone? Well, even if one person sings it, the copyright of these songs belongs to them. Are you going to let us use these songs for free? ”
As soon as Ruan Siyao came down on the phone, Daniel was blocked and had nothing to say, after all, these words made sense.
Ruan Siyao said so many words, his mouth was dry. Zhang Jiahui took over Ruan Siyao's responsibility, "It's not just the song, Young is the home of the team, and Junior and the captain are also the lead singers, if you want to show the status of the lead singer, do you have to add Junior and the captain." The setting of our advertisement is that everyone has their own characteristics, and the lead singer is not called a feature, but can only be said to be responsible in the group. Do you know what characteristics are? The definition of a characteristic is what makes a person or thing special or special. Three of the members of the group are lead singers, which can't be called characteristics anymore, and I think you should be able to understand what I mean. ”
"Don't you think Young's personality is very attractive? When singing, it is extremely affectionate, and the penetrating power of the voice hits people's hearts, which is the kind of feeling that will be moved when you hear it. But on variety shows, he can catch any stalk of the host, and he can also play these stalks very well. The fact that these two completely different charms can be combined in the same person is a super feature in itself. Ruan Siyao drank water and added.
Young, who had been silent, felt a little embarrassed, especially when his teammates were still smiling playfully, and he was eager to find a crack in the ground to get into, it was the first time he had been praised like this.
Vivian couldn't help but nodded, to be honest, she was a little moved by Ruan Siyao, and even had a strange feeling in her heart to recruit Ruan Siyao. ideas.
"What about Mark? Mark is obviously a prince type with an aristocratic temperament, why did he set the characteristics of a ruffian? Daniel didn't give up.
Ruan Siyao is a soldier to block the water and cover the earth, "I agree with the noble prince, but the ruffian is not set by me, it is the voice of the fans." In the MV of the second album before, Mark played a ruffian character in the main song, maybe you didn't pay attention to it, but it was very popular among fans. That shape can be said to be the white moonlight of the fans, well, even if it is not the white moonlight, it is also the cinnabar mole in the heart. With such a popular setting, wouldn't it be taken out and used? ”
"What about Gyeom?"
"Gyeom is the youngest, but from the outside, even if he is not the eldest brother, he is definitely not the youngest. This contrast is a kind of charm, the appearance of the wolf dog and the character of the little milk dog are absolutely amazing. ”
"What about Junior, what is his charm?"
"Black belly, this is simply a good characteristic, elegant appearance, thoughtful and steady, but in the bones it is black belly, the current trend!"
Without waiting for Daniel to speak, the main Junior spoke: "Ahem, I like the setting of a black belly." ”
Ruan Siyao pursed his lips and smiled: "This is all discovered by the wisdom of the fans, my brother likes it, and that is the honor of our fans." ”
"It's not just me who likes it, I think they like it too." Junior also smiled happily, "I think if you shoot according to your idea, it should have a good response." ”