Chapter 22 We don't make clothing

Before eight o'clock, all the employees had already arrived at the factory, and the newly recruited online sales staff were flipping through the documents sent to them by Dong Yuquan.

"We are not a traditional clothing company, we are an Internet company!"

"The future is the era of mobile Internet, and it is an era that belongs to everyone."

"Everyone's individual needs will be met to the greatest extent in the era of mobile Internet."

"We don't make clothes, we're just dreamers for girls!"

……

Listening to everyone retelling their golden sentences, Luo Ning stopped at the door and listened.

After reading the documents, the entire conference room fell silent.

Liu Hua looked a little happy and a little excited.

"This, Yuquan, did you come up with these contents?"

Dong Yuquan shook his head with a smile, "Sister Hua, if I had this ability, I would have started my own business a long time ago." These are all things that Mr. Luo came up with. ”

"All?"

"Well, I'm just in charge of tidying up."

Liu Hua smiled and sighed: "This idea is too advanced. ”

Luo Ning came in from the door at this time and immediately attracted everyone's attention.

After saying hello, Luo Ning found that the people who had read the documents didn't seem to be very happy.

When Luo Ning sat down, Wang Shan, the factory director, took the lead in asking questions.

"Boss, there is a sentence in your document, I didn't understand, what does it mean that we don't produce clothing? We are a garment factory, if we don't produce clothes in the future, what will we do? ”

"Hahaha......"

Liu Hua, Dong Yuquan, and the manager of the online sales department immediately laughed.

Dong Yuquan hurriedly explained: "Uncle Wang, this sentence is just an advertising slogan, not for you to transform into other industries. ”

Luo Ning saw that there were many people present who had doubts, and explained them to everyone one by one.

"As stated earlier in the document, the future is the era of mobile Internet, and people only need a mobile phone to live."

"Therefore, the online store is the main battlefield of our Dream Drawing brand!"

"Yesterday evening, I read the plan you submitted, and I can say that I can't jump out of the problem, but! Your plan is out of the company. ”

Everyone in the online sales department looked at each other, not knowing what Luo Ning was talking about.

The manager of the online sales department asked, "Please tell the boss more details." ”

Luo Ning got up and walked behind them, "Yes, it does require a lot of money to invest in publicity in the early stage, but! The publicity and activities on the Taobao station have had little effect, because there are many businesses there every day, and you should be well aware of this. ”

The manager glanced at the colleague next to him, "That's the same, you can reduce the input cost appropriately." ”

"Lowered?"

The manager was as puzzled as Luo Ning and asked, "Doesn't the boss mean that because our company is short of funds in the early stage, we want to reduce the cost of publicity?" ”

"Hahaha......"

Luo Ning waved his hand again and again, "No, you guys want too little money." ”

"Too little?"

The manager asked puzzled, "Boss!" What we want is money from now to the Lunar New Year, why is this too little? ”

Luo Ning nodded and said, "Yes!" It's just too little! ”

"Because! What I want is not only to promote on the site, but also to let users voluntarily promote it to maximize the publicity effect! ”

The manager understood, and then asked, "So, what kind of off-site publicity do you want, boss?" ”

"It's not advertising outdoors."

Luo Ning immediately rejected the manager's conjecture, and said with a smile: "Our main body is the online store, of course, we pour the traffic outside the station into the online store, so that it can become an instant hit!" ”

Everyone couldn't help but nod, "How do you do that?" ”

Luo Ning walked behind a beautiful woman in the online sales department, held her chair and said, "First of all! We create an annual event on the opening day of our online store. ”

"Our brand is Painted Dreams, and the purpose is to give every girl the opportunity to show her dreams to the world!"

"The event is to invite young girls from all over the country to participate in costume design! And select 100 excellent works from them, which will become our products of the year! Selected entrants will receive a free set of their own works, as well as a cash prize of 800 yuan and an award certificate! ”

"Excellent works are voted on by the whole network, and we will select 100 excellent works from within 10,000 works, so as to avoid someone maliciously swiping votes, resulting in too many selected works."

"Considering the girls in junior high school and high school, we do not set restrictions on the types of entries, otherwise, it will lead to all the contestants being professional fashion designers, so that our publicity effect will be limited to the design circle, so the entries can be text, can be simple watercolor paintings, can also be handicrafts, videos and so on."

"And in the next three years, during this event, the first 10,000 works will be set up corresponding awards, which is intended to encourage all girls to participate in fashion design."

After talking about the core project, Luo Ning opened the document and discussed the activity planning of other important festivals with everyone present, and basically determined the publicity route of the online store.

At the end of the meeting, everyone's doubts were solved, and Liu Huawangshan and others were even more dumbfounded.

"Boss Luo! You're really, really, a genius! ”

Wang Shan, who was excited, couldn't find a better word for a while, "In this way, our garment factory is no longer just an ordinary garment factory, and our scale will be expanded several times!" In this way, hundreds of more jobs can be created! Boss Luo, you are not only the life-saving benefactor of hundreds of people in our factory, you are also the hero of our Rongcheng! ”

"It's more than that."

Liu Hua got up and shook hands with Luo Ning, "We will soon become the first Internet clothing company in the country, and when the time comes, we can also establish a girl's clothing social circle based on the huge user base in our hands, and at that time, we will really become an Internet company." ”

"Sister Hua, I didn't expect you to know so much about the Internet."

In the following communication, Luo Ning learned that Liu Hua had made a clothing forum before, but it never started, and there were only twenty or thirty friends left among the daily active users.

"In this way, the red-sleeved clothing can be completely handed over to Sister Hua to take care of."

Hearing Luo Ning's words, Liu Hua was immediately unhappy, "You are so talented, I won't let you be a leisurely shopkeeper." ”

"Hahaha......"

Luo Ning only understands the overall situation of planning, and does not understand the detailed operation of the online store, so the structure of the online store is fully handed over to Liu Hua and the online sales department, and he found an opportunity to slip away.

"Brother Xiao Ning, when did you learn so many things?"

Shen Qingling, who had been standing at the door of the conference room, was completely impressed by Luo Ning.

"Let's go, this is not the place to talk."

Luo Ning hurriedly ran into the elevator with Shen Qingling like a thief, for fear of being eaten by Liu Hua, ran out of the industrial area in one go, stopped the taxi and drove away.