Chapter 136: Marketing

|||->->" microphone? Su Ping took over and repeated these two words.

Seeing Qiao Bin nodding slightly, Su Ping asked again, "Then who is the real principal?" ”

"Our Mr. Zhou, Zhou Yuhong, is the one who was killed." Qiao Bin pursed his lips, didn't dare to hide it, and said directly: "About half a year ago, he suddenly found me and told me to do something, and if I did it well, he would find a way to promote me to chief engineer in the near future." ”

Xun Mu nodded lightly and said, "Just let you propose to carry out corrosion resistance experiments on building materials at the construction site?" ”

"Hmm." Qiao Bin nodded: "He asked me to come up with a specific plan, but the cost should be kept as low as possible - in fact, to fully meet the standards of the laboratory, so that the data has actual reference significance, it must be expensive, Anhe Group can do it, but it has to hurt the muscles and bones to do it, and they will definitely be reluctant."

In fact, the vice president's meaning is to take this as a selling point, improve our quality, as a means of publicity, and the cost should not be too high.

However, if you only need to configure copper salt to accelerate acetate spray, the cost is actually not anywhere, that is, high-quality sodium chloride - the purity requirement is higher than that of table salt; There is also a sufficient amount of copper dichloride and glacial vinegar, and even if the purity does not meet the requirements, the problem is not very big.

These costs are very low, and it only costs dozens of dollars to conduct an experiment that looks decent in the eyes of a layman, and of course the application is easy to pass, and the top almost agrees directly without asking.

It's just that Mr. Zhou's identity and personality are there, and he can't take the initiative to bring it up by himself, so he will leave it to me.

Moreover, don't look at things very simple, there are also particularities in it. Not only did the experiment look like it was done, but it was not enough for us to know about it ourselves, we had to find a way to let the big guys and potential home buyers know about it.

The key is that we can't take the initiative to publicize, we have to do practical things silently, silently ensure quality, and come out regardless of the cost and not ask for returns, which is a bit difficult to do. ”

Su Ping raised his eyebrows: "This matter is classified to some extent, right?" That's what you tell us? ”

"That's no way, if something so big happens, how can there be anything secret and not confidential." Qiao Bin pursed his lips: "Let you know, I don't leak secrets, and you are also derelict in your duty to pass it on, regardless of my business, I am not responsible anyway."

It's better than being suspicious, isn't it? I don't want to get involved in such a big case, so it's better to wash myself up as soon as possible. ”

Speaking of this, he sighed softly, shook his head again, and said, "It's a pity, the plan is good, but there are still many difficulties in implementation.

The construction site is naturally a relatively closed place, even if we have been playing the quality card, we have been deliberately pretending to unintentionally 'leak' some construction drawings and quality reports, but in fact, the effect is still not particularly good.

I have to say that the quality of housing has always been the top priority of our industry, and it is also the focus of countless people's attention, but this concern is actually a little different from the concern that we ordinary people understand.

Their concern is the concern for 'problem houses' and construction safety incidents, which is essentially a kind of 'spit demand', and the other is a natural concern for incidents and accidents, which is essentially no different from paying attention to traffic accidents and oil spills of certain luxury car brands.

The masses, all they care about is that a certain Chi leaks oil, and they don't care about other brands that don't leak oil; It is a reason for them to pay attention to the singer who is lipt-synching on such and such an occasion, but not to who has been singing really.

Even, after we did the 'unintentional' publicity, I paid attention to it, and there are indeed positive reviews, but there are also many such as 'Isn't quality and quantity a basic requirement?' When is the compliance production is also a thing to boast about, it's really sad' and other comments, a lot, really.

Yes, I also admit that quality and quantity and due diligence are the most basic ethics, but at the same time, isn't it something that should be strongly promoted? If you do the right thing, you don't get positive feedback, and you have to lose money, then I think there are fewer and fewer people who are willing to do their duty and keep the bottom line.

This society is too angry, there is no way, specific to the potential target customer group, their withdrawal is that they still see the price, house type, location, facilities, education, property and brand these things.

In terms of quality, they can't tolerate that you are not of good quality, but as long as you pass, or even as long as they can't see the problem, they don't care how good you are. It is to engage in the quality of construction, and after reaching the passing line, it is actually a thankless task.

Therefore, the response to our copper salt acceleration acetate spray experiment is actually very small, and it is far from reaching Mr. Zhou's goal. Speaking of which, it's not that we don't have a conscience, but that this society doesn't need us to have too much conscience, and we don't allow it, otherwise we won't even have underwear left. ”

"Huh." Su Ping sneered.

He knew that what Qiao Bin said was the truth and made sense, but on the other hand, he also knew that Qiao Bin was secretly changing concepts at all.

Quality and quantity are not only moral requirements, but also legal requirements, and cutting corners is not only lacking in morality, but also illegal. And this kind of behavior is obviously selfish, but what you want to say is forced by society, there is no doubt that there are some.

Lack of virtue is lack of virtue, and there is no excuse.

But now is not the time to debate these with him, there is no point, it is Su Ping sneered twice, and then asked: "What evidence do you have to prove that Zhou Yuhong asked you to apply to the above and approve you to use copper salt to accelerate acetate spray to do corrosion resistance experiments on building materials?" ”

"This ......" Qiao Bin opened his mouth, and then shook his head slightly: "It's all verbal orders, and I really don't have any evidence." If you have to say it, this application was personally approved by Mr. Zhou and asked for funding, and he also made a lot of specific instructions, I don't know if this counts? ”

Speaking of this, he immediately added and explained: "That's the case, the cost of this experiment is really not high, as far as the raw materials themselves, even if they are purchased in large quantities at one time, the cost is only a few hundred or thousand, which is enough for a long time."

Such a small cost procurement, where do you need to go through Mr. Zhou, generally we go through the procedures between several departments, and finally hand over the purchase order to the procurement department, where do you need to directly submit a formal and solemn application to the senior management? If you want to be responsible for everything, you have to be responsible for this and that general, and you can't exhaust them? ”