Sun Yanfei didn't listen to the first part of the advertising plan of Fengxing Media, analyzing the performance of this watch, competitors in the current market, target customer groups, etc., which are basically text, looking at the pain in the eyes, and listening to the sleepiness of the ears.

When it came to advertising design, Sun Yanfei took a few more looks, saying that she would invite the very big-name Shuangliu couple and their eight-year-old daughter to endorse this product to increase product awareness, and the spokesperson's poster should be posted in offline stores, and the advertising film should also be arranged.

The content of the advertisement is that in the joyful atmosphere of Christmas, the child has been looking forward to Santa Claus's gifts, so he hid a pair of socks at the bedside, and woke up the next morning, there was really a beautifully packaged gift in the socks, as soon as he opened it, it was a phone watch, and the camera turned, it turned out that the child's father was dressed as Santa Claus at night, and the gift was stuffed into the socks under the child's pillow. The commercial film is finally fixed on a beautiful picture of the whole family embracing each other, and the phone and watch in the child's hand are also clearly displayed.

The PPT also writes the advertising plan, what satellite TV it will be placed on, as well as the advertising budget cost, and the advertising cost.

There is nothing wrong with the whole planning plan, and it is normal to find celebrity artists to endorse products. The endorsement fee of celebrity artists, as well as some other expenses of advertising, add up to a lot of expenses. However, Shengshi Group is rich and wealthy, and it is not afraid of this. What's more, the wool is out of the sheep, and how much Shengshi Group pays, he will definitely earn it back from the hands of consumers exponentially.

It's just that I feel that there is a lack of novelty and no bright spots.

Sun Yanfei glanced at Chu Yunsheng, he always had a faint smile on his face, and he couldn't tell whether he was satisfied or dissatisfied with this plan.

"Mr. Yang, I am still very satisfied with your company's plan."

"It's good that you're satisfied!"

"Next, let's take a look at Yijia Media's plan."

Sun Yanfei's focus is that it turns out that this bald uncle is surnamed Yang!

Deng Yunxin stood up from his position and came to the big screen showing PPT. In the first few pages of PPT, as usual, a specific analysis was made on the performance of this product, its market, and target customers, which is probably the inherent mode of advertising planning. On the way here, Sun Yanfei took a brief look at the content on these PPTs, how to analyze these things, she didn't know, but she still felt that there were too many words and looked at her and made her feel a little headache.

What surprised her a little was Deng Yunxin, a newcomer little girl, who spoke in an orderly manner, spoke clearly, did not panic at all, and was as steady as an old dog.

Their planning, compared to the popular media, is more economical, and there is no plan to invite artists to promote, especially the colorful hand holding the poster of the product is very impactful, I heard that it was a picture drawn by an employee in the company, she likes this pair of colorful hands, or go back and let them draw a pair of such hands to hang in her home.

On the way here, after Sun Yanfei roughly read this PPT, she proposed to let them add a point to it, live broadcast with goods, she was the world's top anchor with goods before, and she could sell hundreds of millions of products after a live broadcast.