Chapter 8: The duel between two women

Since the "Happy Workplace" website has experienced a promotion turmoil, the number of newly registered users has been declining every day, and the originally active old users seem to have fallen into a period of exhaustion, posting some unnutritious posts without pain, and the initiative has been affected due to the loss of trust, and everything seems to have fallen into a stalemate. Although Nicole led the team to work overtime to study strategic methods, it had little success.

On this day, Yunduo was trying to plan some activities, and when she submitted the plan to Nicole, she looked at it, rubbed her head, and said in a slightly tired and hoarse voice: "Girl, I have an appointment in the afternoon, you can go with me to meet you." For the first time since joining the company, Yun Duo saw her so sluggish demeanor, and the confident and optimistic Nicole seemed to have been temporarily sealed, and the whole person looked exhausted. Along the way, Nicole said that the person she was going to meet on this trip was the promotion manager of a well-known company. In view of the current situation of the website, the most effective and direct way is to introduce search optimization, which can not only expand the popularity in the short term, but also allow loyal users to regain confidence.

Yun Duo asked a little worriedly, "This is a good idea, but it must cost a lot of money, right?" Nicole frowned, holding the steering wheel with both hands secretly exerting force, and sighed: "Money, sometimes it's a problem, sometimes it's not a problem, it mainly depends on how much value it can create." From the early days of its establishment, I have always been full of confidence, whether it is the website architecture or the division of functions, I have been carefully scrutinizing every step, and we have indeed helped people in need in the early stage, so it is certain that the positioning and direction of the website itself is right. Where is the problem, promotion and operation. As if to point to the sore spot of the cloud, she whispered: "I'm sorry Nicole, I haven't been able to help you for so long, and I always cause a lot of trouble." Nicole smiled and said, "You girl is good at everything, but you're always denying yourself, which is not right." If you think about it, no one in our team is really from an operational background, so professional things should be handed over to professional talents. ”

The car drove all the way to Guomao, the scorching air baked the impetuous city, the temperature became the catalyst of time, and everyone was in a hurry, rushing to different places with different moods. Nicole found a relatively quiet café, and after sitting down, she checked and refined the promotion plan with the clouds one by one in detail, for fear of missing any details. Time passed minute by minute, and the promotion manager was late, she was dressed in a standard professional attire, stepping on thin high heels, wearing delicate makeup, and her expression was cold and arrogant. She put the LV bag in her hand on the seat, sat down, and said lightly: "Mr. Liu, just call me Rebecca." I looked at your company's website, and to be honest, in the past, we took big cases, and small businesses like ours basically didn't accept them. But after talking on the phone a few times, I think you're not a bad person, maybe we have a chance to work together. ”

Nicole and Cloud stood awkwardly awkwardly, and Rebecca was arrogant like a queen, swiping her phone screen without raising her head. Seeing this, Nicole withdrew her outstretched hand and pulled the cloud back to her seat. Nicole cleared her throat and said politely, "As you can see, our website has really not been established for a long time, and we have tried many promotion methods before, but the results are not ideal, so I asked a professional like you to help." I saw Rebecca smile contemptuously, and said unhurriedly: "Understand and understand, it's not easy for a small company, it's right to leave it to us, but the key is what your budget is, and I will be convenient to introduce it to you." Nicole gradually withdrew her usual smile and asked seriously, "Doesn't your company provide several options for customers to choose?" If we don't know which promotion model will produce the most impact, how do we create a budget? Rebecca pinched the straw of the drink, raised her head to look at Nicole, and said helplessly: "Sister, I also follow the company's procedures." You see, the basic promotion that comes to us is the whole case planning, such as keyword optimization, ad placement, hot links, advertorial coverage... And so on can do all of this, but either model requires money, you don't tell me the budget, how can I recommend it? ”

Nicole smiled, re-examined Rebecca, and handed her the plan in her hand: "This is the planning we have done, I think you also have a general understanding of our website, I wonder if you can use your experience to talk about what we have done inadequately?" Rebecca flipped through the pages with an impatient expression, absent-minded. She raised her arm and looked at her watch, and said, "Mr. Liu, my time is very precious, so I can see that you are indeed under financial pressure, so I will recommend you the cheapest one." Na, hot links, the relevant information released by your website will be automatically processed with Weibo, forum hot topics for linking, an average of about 100 related topics can be introduced a month, the number of drainage depends on your maintenance in the later stage, 20,000 a month, what do you think? ”

Nicole slowly withdrew the plan, tapped her fingers lightly on the table, and replied with a smile: "Girl, the company recommended you before, saying that it was a promotion manager, why do I think it's a bit overkill, maybe the sales position is more suitable for you." When Rebecca heard this, her face turned red instantly, and she said angrily: "I don't have a budget, and I still come out to talk about things, what a waste of my time!" With that, picking up her bag and getting up to leave, Nicole stopped her and continued, "Sorry, I don't see how precious time is on you. You're ten minutes late today, which is a huge disrespect to the customer. Moreover, you didn't look at my plan carefully at all, but you emphasized the budget over and over again, is it because the small company doesn't have a suitable promotion strategy or you just take the money, excuse me, where is your professionalism? Who's wasting whose time? ”

The clouds looked at Nicole in a daze, as if they had the illusion of knowing her for the first time, the woman in front of her, without the gentleness and laughter of the past, she looked domineering at the moment. Rebecca turned around, her eyes fell on Nicole's backpack, and she smiled and said, "Sister, I think we may have the wrong magnetic field and no fate to cooperate, but we can still be friends." By the way, as soon as I came in, I saw your Coach bag, it looks so good, especially suitable for my mother's back, where did you buy it? As the smell of gunpowder escalated, Yun Duo was afraid that the two would have a physical altercation, so she secretly pulled the corner of Nicole's clothes, meaning to tell her not to continue, and Nicole shook her hand as a sign of comfort.

Nicole got up, put on her Coach bag, and responded with a smile: "It doesn't matter where you buy it, the key depends on whether it suits you or not." Bags are the same as people, always have to choose a suitable eye, if it is just for vanity, there is nothing to show in vain, then carry a A goods out, and you can't become a big name. With that, Nicola pulled up the clouds and walked out the door, leaving Rebecca alone, holding her high-imitation LV and sulking alone.

On the way back to the office, Nicole has been playing Lisa Ono's songs, and her languid and charming voice is as intoxicating as the summer sun. She hummed softly to the rhythm all the way, as if nothing had happened, and as if she had unloaded the heavy burden in her heart. No matter what, life will go on, maybe it has created large and small roadblocks for you to cross, and when you can't see the exit, faith is the only direction to guide the lost.