Chapter 247: Bringing Goods

The weather is getting cooler, and the autumn colors are re-dyeing the garden.

Today's autumn garden is very lively, and the ladies and ladies of each family come and go.

These ladies and ladies don't have much to pass the time on weekdays, either visiting the garden or attending a banquet held by a house.

The Autumn Garden is a garden planted with 10,000 chrysanthemums, and it is a good time to enjoy chrysanthemums when autumn is strong.

What's more, the owner of the garden recently got a new pot of green peonies and a pot of black chrysanthemums, both of which are excellent varieties, and the chrysanthemum feast is also held to appreciate these two chrysanthemums.

"Mrs. Mo is here today."

As soon as Mrs. Mo got out of the carriage, she was greeted with a smiling face. She bowed slightly, which was an answer.

Her personality has always been like this, but no one dares to say no, at most she scolds secretly. Mrs. Mo's mother's family is good, and her husband's family is even better.

Although her mother's family is not an imperial businessman, it is also a wealthy family in the south of the Yangtze River, which is quite profound. And her husband is an official in the court, although he is not a big official, but he is also a second-class official.

In such a context, who dares to provoke.

As soon as Mrs. Mo entered the garden, some people noticed that her dress and makeup today were very different from those in the past.

"Didn't she use some kind of flower dew and have a rotten face?"

"But no, I see her radiant, and some people believe her when she looks like she's going to say anything."

Someone was curious and quietly approached Mrs. Mo's side. found that up close, her makeup was not only decent, but also very clear. Especially that red lip, moist and seductive, even women can't wait to pick it.

Someone scolded sourly: "Just this fox is virtuous, no wonder he doesn't let go of men." ”

Who in the capital doesn't know that Mrs. Mo and her husband Jun Qinse and Ming, there is not even a concubine at home, and I don't know how many people have died of jealousy.

"Mrs. Mo's makeup today is very chic."

Mrs. Mo was in a good mood today, and after a little introduction, it was time for the banquet.

After the feast, the ladies and ladies of each family began to touch up their makeup.

But I saw that the maid who was accompanying Mrs. Mo opened a delicate embroidered bag and took out a tube of things that I didn't know what it was doing. I saw that she skillfully unscrewed the tube and tapped it on Mrs. Mo's lips a few times, and the cherry-colored lips were revitalized again.

Mrs. Wang has always loved beauty, and when she saw such a shape of lipstick, her eyes didn't move.

"Mrs. Mo, this is ......"

Mrs. Mo curled her red lips and showed her: "This is the lipstick from the Xiang family." I have this one, but only premium members can have it. ”

The rest of the ladies and ladies pricked up their ears high, and they all secretly remembered this 'Xiang family' in their hearts. I plan to wait until I get back, so I will send someone to inquire.

After the chrysanthemum feast, the most talked about topic in the social circle of the capital is: the lipstick of the Xiang family. I searched the entire capital, but no one heard of such a shop.

Later, someone stuffed silver into the maid next to Mrs. Mo, so I inquired.

It turned out to be a cosmetics shop opened by my family in Fucheng, and the types of products sold were very special.

Before everyone had time to tell what cosmetics were, they gathered their servants to go to the city.

"You don't have to go that far! Xijing also opened a shop! It's on Mao'er Street! ”

When Qin Xiang came, there were already many customers in the shop, and it was very bustling.

As soon as she saw her coming, Lin Qingmiao hurriedly greeted her, and said with a smile about the sales of the past few days.

Jin Ci lived in Xijing, and Qin Xiang thought about it and decided to help Lin Qingmiao. Therefore, the branch opened in Xijing directly asked Lin Qingmiao to come over.

And the gnawing chicken in Fucheng, she has already handed it over to Xiao Hei.

In terms of the selection of goods, the reason why she chose Mrs. Mo was because of the friendship between the two parties. The second is because of Mrs. Mo's influence in the circle of noblewomen in the capital, and the benefits that can be brought to her in the future.

Mrs. Mo is a well-known communicator, and she is absolutely indispensable for any banquet. And because of her identity, Mrs. Mo wears everything of the best and will be imitated by others.

A small lipstick was taken out and used by Mrs. Mo, which was not ordinary.

Mrs. Mo used to be a frequent customer of the makeup shop, and because of the relationship between her and Mrs. Li, she also let Qin Xiang pick up a big bargain.

When Qin Xiang came to visit, he brought a new product of 'Xiang' and a lipstick set specially prepared for Mrs. Mo.

This set is not available for public sale, but is only available to premium members of the store. Mrs. Mo is a little vain, and Qin Xiang's inconspicuous flattery greatly satisfies Mrs. Mo's psychology.

Moreover, the mask sent by Qin Xiang was of great help to Mrs. Mo. Her face was rotten because of the flower dew in Mrs. Li's shop, but these masks saved her. Otherwise, how could she have a chance to go to a chrysanthemum feast.

Mrs. Mo went this time, in addition to showing off her flawless face, she naturally also took on the role of promotion.

Qin Xiang looked at the scene of the crowd and deeply felt the success of bringing goods this time.

"A large part of the guests who came to the shop came for Mrs. Mo, and some of them didn't know where they heard it, so they followed the trend." Lin Qingmiao wiped the sweat from his forehead and muttered, "This thief is too hot to be afraid of." Copper tubes are sold the best, followed by ceramic ones. However, the silver tube series we launched is a reservation, and I have received a lot of reservation money here. ”

After listening to this, Qin Xiang nodded, "Don't forget to send a deposit letter to the scheduled customers, remember to send it along with the sample." ”

Qin Xiang originally wanted to launch lipstick, along with several other new products on the market.

For this part of the guests who choose the 'limited edition', they will have to launch a different service.

I didn't see the lipstick that Mrs. Mo used, but it was a discount that only premium members could enjoy.

"These days, there are always people asking how much they need to spend in order to enjoy the services of premium members." Lin Qingmiao quietly glanced at Qin Xiang's expression, hesitated, and whispered: "I replied according to the owner's words, but their expressions were not very happy. ”

"I expected it a long time ago." Qin Xiang adopts the practice of some modern luxury brand stores, separating ordinary members from senior members.

Regular and Premium members also have discounts, but Premium members have the right of first refusal and reserved services. And I also receive some small gifts on a regular basis, as well as new brochures.

Qin Xiang's subordinates not only have the brand 'Xiang', but also the garment factory. She plans to build 'Xiang' into a chic brand with cosmetics and ready-to-wear, as well as haute couture services for customers.

Let's not talk about how much money you can make in this way, but it invisibly establishes a label for the brand.

'Xiang' has products that ordinary people can afford, and there are also styles that are specially customized for the wealthy.

This method is easy to make trouble at both ends of the road, and it is not good to offend either side.

And this point, Qin Xiang has already thought clearly. Therefore, when the shop opened, two stores were prepared. Those who hang the 'Xiang' card take the high-end route and serve the rich. As a sub-brand of "Xiang", the "Sakura" brand has a similar product line to "Xiang", and it is aimed at ordinary consumers.

What woman doesn't love beauty, maintenance is a science.

Qin Xiang was very greedy, so she asked for both kinds of people's money in her pocket.

Recently, the two brands have been quite popular, and Qin Xiang has asked Lin Qingmiao to limit the amount of purchases. The inventory is insufficient, and the factory is still working hard to produce new products. Cosmetics are different from ready-to-wear in that they are not processed directly after getting the materials.

At this point, I can't help but feel how far-sighted it is for her to buy rice from Shopkeeper Lin at the beginning, and successively add a lot of materials, and do rough processing first.

Otherwise, the products in the store are really not enough to sell.

"Don't worry about what the guests think. If anyone can get the treatment of a premium member, it will greatly reduce the value of this brand. ”

Lin Qingmiao didn't understand this, but when he heard Qin Xiang say this, he vaguely understood.

"Don't worry, I'll do a good job."

"I plan to open a restaurant in Xijing, and the place has been chosen, just on Emerald Street."

Xijing is very well planned, don't look at the scale of the small city is not large, but the planning of commercial streets, but it is well organized.

For example, Mao'er Street is full of cloth shops, fat powder shops, jewelry stores, etc., and Jade Street is a veritable food street. A whole street is lined with large and small restaurants.

No wonder some people say that Xijing is the vice city of the capital. Those things that can't fit in the capital are all moved to Xijing.

Some people even feel that there are not as many people in Xijing as in Beijing, but they are more lively than in Beijing.

Qin Xiang came back from the shop and went to see the restaurant that was being renovated.

Inadvertently, I saw an oil seller carrying a burden.

"How do you sell this oil? How does it sell? ”

The oil seller saw that the lady was dressed well, and hurriedly gave an answer.

After hearing this, Qin Xiang's brows furrowed, and he gave him a reward to let people leave.

"Shopkeeper, what's wrong with this oil?"

"It's much more expensive than Qin Ji's."

Qin Xiang chose a Qin Ji trademark for the refinery, and sold it in the grain store of the Lin shopkeeper, which was of good quality and low price. However, just like modern edible oil, it is slightly differentiated, and it is made into three grades: medium, high and low.

But the price that the oil seller said just now was a little more expensive than the lowest grade she sold. What's more, she looked at the peanut oil, and neither the color nor the clarity met the standard.

Nowadays, edible oil has begun to be produced on a large scale, but the market is not regulated, which leads to uneven quality.

"Shopkeeper Lin wants to open a shop in Xijing, but he has to think long-term."

It's so close to the capital, who knows if there will be any problems.

Xiaoyu tilted her head and said puzzledly: "People sell oil, we also sell, what conflict will there be?" ”

"Silly little rain. Under the same quality, our price is lower than theirs, and the people who come to buy it must pick us. What's more, the quality of our oil is better. Qin Xiang preached.

Xiaoyu clapped her hands and suddenly said, "Our sales are good, they must be red-eyed!" ”

Qin Xiang nodded, "For Xijing, we are outsiders. Who knows if there is anything we can't afford to offend behind those oil sellers. As an outsider, it's better to keep a low profile. ”