Chapter 369: Civilianization

Qin Xiang is not a pure businessman, she prefers to add her own creativity to her business practices.

It's not so much about business as it is about turning dreams into reality.

Therefore, she herself enjoys it and is keen to create the impossible one by one.

She wants to build Qin Kee into a brand, so that many of its trademarks can reach the point of familiarity.

And the first thing to do now is how to instill the brand concept in people.

It must be known that the gap between the rich and the poor in this era is extremely serious.

The concept of consumption has not yet been formed, and ordinary people do not even understand what consumption is.

Everything is still in its infancy, take a piece of cloth as an example. Rich and poor people alike would buy cloth and go back to make clothes. The poor can't afford ready-to-wear garments, while the rich don't want their clothes to be the same as what they're sold in ready-to-wear stores.

What's more, the clothes sold in ready-to-wear shops are mainly made of ordinary fabrics. Just like some of the clothes sold by Zhou Ji, it is rarely encountered in some ready-to-wear shops. Because of the high price, it has also reached the point where it is prohibitive.

Last year, she bought water-soaked fabrics from Zhao's shopkeeper and cut them into clothes that were lighter and easier to make. Placed in the shop for sale, the effect is also very good.

Because the price is reasonable, it is not much more expensive than tearing the fabric home and sewing it yourself. Within the scope of more than a dozen texts, it is generally acceptable to the people. And you can try it on in the shop, and you can also stand in front of the translucent copper mirror to take a good look. Even if he didn't buy it, the guy wouldn't say anything.

This is a novel experience for people who are accepting this sales model for the first time.

Qin Xiang was doing a pilot in Fucheng and wanted to test the people's acceptance of ready-to-wear. The effect is gratifying, which accelerated her opening in Xijing on the water side.

Otherwise, according to her plan, it will not be on the agenda until next year on the water side.

Boss Cheng thought about it for a while and understood.

"But this ...... Will it work? He asked, somewhat uncertainly, "If you can't sell it, won't you ......?"

Nowadays, there are no ready-made garment shops, and most of them are sold in a mix of cloth and garments. And the daughter's family usually buys cloth and goes back to cut the dress by herself, and the ready-to-wear is only for emergency, or the men buy more.

On the water side, it is made of ready-to-wear, and this kind of influence may be formed, which is what Boss Cheng values. What if I change to a different brand, what should I do if I lose money at that time?

Regarding Boss Cheng's worries, Qin Xiang soothed: "If you do business, you have to try it to know the result." Boss Cheng has also been in business for many years, so he should understand this truth. ”

Boss Cheng was a little embarrassed when she said it, but his silver was not blown by the wind. He looked at Qin Xiang, and the target was still on the water side.

Qin Xiang and Boss Cheng met for the first time, but as for what kind of character the other party was, she had already sent someone to check before she came.

Dongluan's wealthy businessmen are cautious, and they rarely lose money after many years of business. It's a pity that the accumulation of family wealth is too slow, and in recent years, there seems to be a tendency to overwhelm another family. Therefore, he personally went to Xiyan to seek a breakthrough.

It's just that others are used to being cautious, and it is indeed difficult for some strong people to let him suddenly take such a big deal.

However, business is like this, and if you don't have an adventurous spirit, you can't talk about business.

On the water side, it will never be released to outsiders, this is a high-end brand under Qin Kee, and it is impossible to make the reputation bad. She didn't want to end up in the water side one day.

As for 'Sakura', of course, Qin Xiang can't define it as a stall. They are all their own children, although there is a difference in status, they all have the same pain.

She looked at Boss Cheng and didn't even dislike him for being too cautious, precisely because Boss Cheng had a whole street in Dongluan.

The moment he saw the investigation report, Qin Xiang was simply envious and jealous.

What is the concept of a whole street? Only give her a street, and she can completely plan it into a commercial street in Qin Ji. Think about it, the whole street is full of goods related to Qin Ji, how proud it is.

Unfortunately, she can't afford to buy a street yet. It's an ordinary county seat, but in Xijing, don't even think about it.

The few shops she owns now are also because of luck, otherwise there would be no chance that such a prosperous shop would fall into her hands.

"Boss Cheng will listen to me carefully first......"

Qin Xiang broke the positioning of 'Sakura' and the development prospects and crumpled it to Boss Cheng. And also provide decoration solutions, as well as corresponding supporting services and so on.

Boss Cheng's eyes lit up, and he was already a little tempted.

But he was used to being cautious, and he still didn't dare to jump to conclusions. Besides, he's here to be on the water side, but he brought back a nondescript thing, isn't it a bit of putting the cart before the horse?

"Boss Qin has to let me think about it, and I'll give you an answer tomorrow."

"Okay, then I'll see you tomorrow in Chunfu Building."

As soon as Boss Cheng left, Pepe frowned and said, "This Boss Cheng is too cautious, a big man is so careful, it takes a lot of effort to do business with him." ”

Qin Xiang smiled and shook his head: "It's a good thing to be cautious. ”

"Slaves and maids do not say that prudence is bad, everything is in moderation, and it is too much. Boss Cheng, he is obviously ...... Overdone. "Pepe has been with Qin Xiang for a while, and I've seen her talk about business with people. I really haven't seen anyone like Boss Cheng, it's really ...... It's hard to describe.

"A person who doesn't even want to take risks doesn't know how to save so much of his family." Pepe pursed the corners of his lips and let Xiao Er serve some fresh melons and fruits. "Madame is also tired, let's rest my feet first. The slave has already asked someone to arrange an inn, which is nearby. ”

Qin Xiang bowed his head and said, "Although Boss Cheng is too cautious, he has excellent luck. "Nest of beauties

Otherwise, if you do one thing according to Boss Cheng, you have to look back at the three-step character, and no matter how good the business is in front of him, you have to be lost by him. The vast majority of doing business is to seize the opportunity. If you miss it, let others come out on top, and you can only pick up other people's leftovers to eat.

Therefore, Qin Xiang said that Boss Cheng was lucky.

The reason why she chose Boss Cheng is not only the whole street, but also his personality. He was cautious, but he did business with great integrity.

Qin Ji's goods are all sold to Dongluan by the Lin family firm, and cooking oil is okay, but cloth and clothing are not very suitable.

She needs a real local to open the market for her and advance her business empire step by step.

said that Boss Cheng returned to the inn where he was temporarily staying and went to see someone.

This person was none other than his wife.

After hearing this, Hai Shi first frowned, then thought for a while, and asked, "What do you think?" ”

Boss Cheng rubbed his hands and said with an uncertain expression: "I still want to ......"

"If you're still thinking about being on the water side, then don't think about it."

"Why?" Boss Cheng was puzzled.

Hai Shi glanced at him and sighed helplessly: "Boss Qin's words reveal a message that outsiders are absolutely not allowed to interfere on the water side. You don't look at what kind of guests are received on the water side, if you really interfere, what she operated before will be in vain. ”

Boss Cheng was reminded by her, and then he came back to his senses. No wonder as soon as he emphasized that he was on the water side, Boss Qin just smiled and didn't speak.

Let's ask, if he had a business to contact nobles, how could he let outsiders interfere. When I think about it, I feel ashamed and indignant.

"I've been insisting that I want to be on the water side, and she doesn't know how to laugh at me yet."

"Not really. If she really laughs at you and thinks you don't know what to do, she won't give you an analysis of Sakura's prospects. ”

"Does the lady think this 'Sakura' is feasible?"

Hai pondered for a moment and said, "Now I can only give it a try." ”

"But if it fails......" Boss Cheng still hesitated.

"You're all this old, what are you afraid of failure? Do you have no money, or no place? You have ready-made storefronts, and you have silver. As for the supply of goods, Boss Qin, you are worried about a fart! Hai couldn't hold back and burst into a foul mouth. It's too old to be as old as when you were young, so you can't see it. ”

Boss Cheng shrunk his neck, and a trace of grievance flashed on his rich face.

Hai Shi glanced at him, covered his eyes and shook his head and sighed.

"Don't be that little boy when you're old, spicy eyes."

The capital is not the largest city in the west, because it is the foot of the Son of Heaven and will become a place that countless people yearn for.

Qin Xiang, Pei Pei and others played along the street, but they didn't think that the capital was much better than Xijing.

In terms of scenery, Xijing is indeed inferior to Beijing. It's just that the city walls of Xijing City are new, and the streets are smooth.

The road surface in the capital is dilapidated, and there are often potholes. It's fine during the day, but if it's night or rainy, it's a headache.

"I heard that in the early years, the capital had not yet implemented a ban on horses, and many gentlemen liked to ride horses. In addition, the capital is the capital of the three dynasties, and it has long been dilapidated. ”

This is the reason given by Chen Wuliu, but Qin Xiang feels that this is also related to the fact that he has not had any political achievements since his son ascended the throne. However, she is not engaged in the economy, she is just an ordinary small businessman, and the construction of the capital has little to do with her.

"That's Zhouji?" It's hard to find a second store like this on the whole street.

"Mrs. Hui, it's Zhou Ji." Chen Wuliu also specially explained, "Zhou Ji has always only received rich guests. ”

Although the people who receive high-end customers on the water side are rich, they are referred to as rich. But when ordinary people enter the store, they don't drive customers. Zhou Ji is different, the poor pass by his door, and they can get a disdainful look from the guy.

"Let's go, go over and have a look."

Although his peers are enemies, Qin Xiang still wants to know what Zhou Ji looks like.

The shopkeeper of Zhou Ji saw a group of people coming from a distance, and his eyes lit up. In his opinion, what Qin Xiang was wearing, as well as the maids and guards around him, were all proof of wealth.

"What do you want to see, Madame?"

"I'll take a look at it first." Qin Xiang said: "You are busy first, and I will call you if there is something." ”

The shop is divided into two layers, and there are indeed a lot of good-looking fabrics. Qin Xiang can't say that his own is necessarily better than others, but Zhou Ji's fabric is not bad.

She not only looked at the material, but also bought it. When I left, I was welcomed by the big shopkeeper to come back next time.

"Why did Madame buy the ingredients of Zhou Ji?"

"I think it's good, and I can buy it back and make clothes to wear. No one rules, I can't buy the right fabric. ”