Chapter 21: People are not as good as heaven, and there are people behind heaven who count every day

Zhang Kai is particularly clear about the purpose of his contact with Defeng this time and the rapid promotion of procurement.

Due to SARS, the customer flow of the store plummeted, and the sales performance fell sharply, under the premise of huge pressure on the indicators, the boss above hoped to have a reasonable story to depict hope to the bigger boss on the one hand, and on the other hand, he really had to find a breakthrough direction.

In order to be fully prepared and seize the opportunity, the headquarters plans to take Children's Day as the theme and plan a program to pull the flow of family customers, and the best way is to set up a temporary children's play area at the entrance of each store for children to play for free.

However, although this idea is good, the marketing department has no budget, and it is even more impossible to invest such a large amount of money temporarily in the case of bad business, so the marketing department put this task on the procurement department and asked them to find suppliers to sponsor. The buyers looked around, but there were no suitable suppliers at all: either the quality was not assured, or the ability to do national distribution was not available, and although the situation was expected to improve in early June, who could say for sure? Who would sell so many goods for nothing at this juncture to make such a thankless and uncertain sponsorship?

Zhang Kai didn't take this matter to heart, since everyone couldn't get sponsorship, then forget it, but I didn't expect that the general manager attached great importance to this event because of the performance pressure, and personally came to the purchasing department and stood in front of everyone and asked several times.

Toys are small categories, there is no separate procurement responsibility, according to the nature of the product, respectively, belong to outdoor, stationery, sports goods. Seeing that there was no progress in this matter, the general manager directly said: Whoever can solve this problem will be promoted to be the deputy director of procurement - this is definitely an excellent opportunity for Zhang Kai, who has always been known for his brains and strong execution.

It is necessary not only to have excellent product quality, but also to have an image, but also to conform to the brand personality of Demeron, which can be spread to the whole country, controllable, operable, and without messy follow-up troubles...... Zhang Kai carefully made an analysis from various angles, and finally chose the German style that the German-funded retail system purchasers have been talking about recently and has just entered China.

After signing the contract with Aimee, he told the general manager that it had been finalized that the goods with Defeng and Defeng would be distributed to stores across the country before June 1st, and the German general manager gave him a thumbs up! Zhang Kai believes that the position of deputy director of procurement is already in the bag!

When Aimee asked him if the play area was short-term or long-term, he replied confidently: "It's for June Day, two weeks at most." ”

"If the product is placed in the open-air play area at the entrance of Defeng, all the inventory has to be unpacked, installed, and sampled, but what about two weeks later? What to do with Defeng's goods? ”

"You don't have to worry about this, anyway, we bought the goods from you, you just need to receive the money, why do you care so much?" Zhang Kai didn't plan to tell Aimee right now that their goods were going to be used as temporary amusement rides, but he ignored a problem: when these goods arrived at the stores, they needed to be put on display, and they needed to be installed, so where could he solve this problem? You have to tell Aimee frankly and ask them to send people around the country to install it.

"What we said was to set up a Defeng image shelf in each Demeron store, how did it become a play area at the door? In addition to the products at the door, is there an image shelf in the infield sales area? Aimee thought she had misheard.

"Of course, there will be no shelves in the infield. If you have to ask for it, then next to the play area, you can set up your own pile. The goods are bought from you by our De Merlon, where to put them and how to use them, you don't have to worry about it, right? According to our requirements, you can send people to our stores across the country to help us install them. ”

"Manager Zhang, we have just entered the Chinese market and need a complete image display. The first time we appeared in Demeron, it was just a temporary play area in the open air with no image to speak of, which is too inconsistent with our contract, right? ”

Aimee's insistence made Zhang Kai a little impatient: "The goods are already at sea, what else can you do?" If you don't give it to us, who can you give? This is Zhang Kai's truest thought. Of course, he knew that Der Meron had no intention of purchasing this batch of goods, and that he did not have the budget at all. He deliberately looked for imported goods, that is, he had eaten such a large amount of goods, and they were already at sea, so the conditions could be renegotiated by himself.

It doesn't matter what you pay when you see the customs declaration form, what brand image is on the shelf! The higher the order amount placed in the store, the weaker the supplier of imported goods, at the beginning will be hard-mouthed, threatening not to give you the goods or something, as long as you can bear it, in the end, they will beg you in turn, after all, no one wants a big order to be lost.

As long as the store is willing to accept the goods, these brands will feel that they have completed the sales task, which is better than holding it in their hands. As for the later collection, the big deal is to fight a lawsuit, unless the supplier does not plan to do business with hypermarkets anymore, otherwise, who dares to file a lawsuit and who will fight a lawsuit? Take 10,000 steps back, and when it comes to the litigation process, it is not the work of the procurement department, but the transfer to the legal department.

Such an unhappy conversation made Aimee realize that her worries might really have happened! She didn't know that Zhang Kai didn't plan to pay at all, but she couldn't accept the fact that she didn't have an image shelf and could only set up a temporary stall. What can I do? The most conservative plan is to prepare the payment, stock up on the goods first, and then find a way to realize it as soon as possible.

But where can I find this money?

Aimee's worries were seen by the daylight, he asked many times if there was something wrong, Aimee said no, maybe it was the first time to do business on his own after all, and there was some fuss. Bai Tian has been very busy with work lately, although he hardly travels, but he always comes home late, and he has to continue to talk to foreign conference calls after he returns, he has worked hard to find time to play with Xiao Lun and chat with Aimee, how can he worry about such things again?

Aimee silently said to herself: "Just take this as a test for yourself to do business independently, and see if you can find a way to carry it!" ”

Luckily, someone actually took the initiative to come to the door, saying that they have always recognized Aimee, as long as she does something, she will be successful, and she wants to invest in Aimee. This person is Nathan.

Nathan's appearance in Aimee was enough to surprise her, and now she was even more surprised to talk about investing in shares: "Nathan, thank you for your kindness, but I have only just started my business, I am still trying what I can do, how can you think of investing in me?" ”

"Aimee, I can't say anything else, but when it comes to entrepreneurship, I'm your senior, right? Not only have I started many businesses myself, but I have also invested in many entrepreneurs, so I can say that I know a lot about this field. My greatest skill is to be able to read people. Whatever you do, you will do it well. Although I've known Nathan for several years and had a lot of dealings with, Aimee still couldn't imagine what it would be like to do business with him.

However, isn't there a shortage of such a large amount of money right now? If you don't sell your shares, where do you cash them out?

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Part 3: Self-created private enterprises