Chapter 133: Pierre Cardin's Agency

"Intermediate agents? Power of attorney? What the hell is this? ”

Faced with one new term after another popping out of Zhong Bai's mouth, Yu Dongfeng began to ask curious questions like a primary school student.

These concepts that are familiar to young people in 2019 are indeed rarely known in 81, especially young people in the county like Yu Dongfeng, let alone those in the county.

After all, this is an era of planned economy, no matter what you buy, you need a ticket, you need a meat ticket to buy meat, you need a food stamp to buy food, everything is planned, you can't buy it without a ticket.

And brand clothing is a forward-facing concept, in Guangfu may have been known by many people, but in the mainland of Tianhe, ordinary bosses buy clothes either to cut cloth to find a master to do, or to go to department stores to buy state-owned products - all this is also planned, after all, they are all state-owned enterprises, there is no agent who does not act as an agent, you will sell as much as you allocate.

"Agents and agencies are all for the brand, and without the brand, there is no concept of agency. For example, the toad mirror you came back from Guangfu this time, do you know which factory produced it? Do you remember the name of the trademark? Zhong Bai immediately asked.

"Isn't there a label on it? Just look at it......"

Yu Dongfeng was about to get it, but was stopped by Zhong Bai: "Don't go to see it, I'm just telling you a truth, you are all people who buy and sell goods, and you don't remember the brand of the toad mirror, so what about the consumers who buy them?" Of course, it's even more unclear, so these young people like Tian Lei in Tiandu only fancy the style and quality of the new toad mirrors themselves, and they don't care which factory they produce or what brand they are. ”

"Oh, too!" This easy-to-understand explanation immediately made Yu Dongfeng scratch his head in a sudden realization.

Zhong Bai took the opportunity to teach him another lesson: "It's the same with clothing, now everyone only looks at whether the first can be bought, the second is expensive, the third is whether the dress fits, as for the brand...... Have you ever seen someone ask you what brand of tunic you are wearing? ”

"Nope."

"That's it. But what I want to tell you is that there will be more and more wealthy people these years, and their pursuit of clothing is different from that of ordinary people. In the future, it will be an era of pursuing clothing brands, and what you have to do as a trading company after half a year is to win the general agency right of a clothing brand that will shine in the future in Tianhe Province! Zhong Bai's tone gradually became high: "As long as you have the exclusive general agency right, only your company can sell this brand of clothes, and no one else is allowed to sell them!" If they dare to sell secretly without your company's permission, you can sue them in court and sue them until they go bankrupt! ”

Yu Dongfeng was dumbfounded when he said this, how could an 81-year-old young man in a small factory understand this?

Yu Dongfeng was stunned and asked, "That'...... Then you said for a long time, the name of this clothing brand, it ...... What is it called? ”

"Pierre Cardin." Zhong Bai smiled slightly, and spit out four words from his mouth.

This brand, even in today's China, is familiar to describe it is not an exaggeration.

Pie

e Ca

di

Born on July 2, 1922 in the suburbs of Venice, Italy, he is a well-known fashion designer.

In 1945, when Pierre Cardin was 23 years old, he participated in the costume design of the film Beauty and the Beast in Paris, and his work was well received, and after that, his design talent gradually became appreciated. In 1950, he opened his own fashion design company in Richepa, Paris

SE Street.

Zhong Bai remembers very well that Pierre Cardin fashion was the first international brand to enter the Chinese market.

As early as the 70s of the 20th century, when Cardin foresaw the business opportunities contained in China, an ancient civilization, other French counterparts were mostly skeptical and waited on him.

Pierre Cardin's relationship with China dates back to 1978. At that time, he was the first European designer to come to China. In 1979, the streets and alleys of China were still full of army green, but at this time, Pierre Cardin held the first fashion show of a foreign brand in the history of Huaguo, and officially entered the Chinese market.

Although it is now 1981, most Chinese people still don't know about this foreign brand, because as mentioned above, everyone does not have the concept of branded clothing.

Zhong Bai, who knows history, knows that Pierre Cardin actually grew up barbaric and free in the early days of China's development, because the country is still relatively ignorant of new things, and only has their agents in the super-large first-tier cities such as Yanjing, Guangfu, and Hujiang, and there are no agents in second-tier provinces such as Tianhe.

But Tianhe is also developing, and there are always some wealthy people in the provincial capital Tiandu and the cities below who will find ways to buy better-looking and more fashionable Pierre Cardin, so business opportunities will naturally appear.

In the original history, even Tianhe Province did not exist, and Zhong Bai naturally did not remember when the general agent here was established, but he knew very well that at most, in a year or two, there would be someone who had the know-how to do this.

Now that you can take the lead, why not go your own way and then let others have no way out?

This is a historical process, not any one can change it, even Zhong Bai, who supports domestic products, understands that domestic clothing brands are still in the mainstream of foreign brands in the world even in 2019.

As long as it can win the general agency rights of Pierre Cardin in Tien Ho Province, I believe that in the next time, the company can quickly have a stable source of agency fees alone.

After Yu Dongfeng completely clarified the concepts of clothing brand, agency, agent, and agency fee, Zhong Bai had already explained for almost half an hour.

Only then did Yu Dongfeng know that the industrial genius in front of him was not only an industrial genius, but also a business genius!

"It's really yours, Zhong Bai! In the future, this will be a cash cow, and there will be no money to be made next to it! This was the first time Yu Dongfeng had heard Zhong Bai's vision for the future, which made him very excited.

To be a brand agent, but now when the toad mirror "inverted" is not a concept at all, not only do not have to be sneaky, but also have regular office buildings, personnel and companies, a small factory young people are about to become the chairman and general manager of a company in the near future, and which era is probably the dream of every professional person?

"Okay, Zhong Bai, don't worry, this time I will buy goods from Guangfu and come back and sell them to make money, I will definitely persuade my parents to let me do the resignation procedures!" Yu Dongfeng said with itchy teeth: "In life, you must always have some dreams!" ”