289 The Great Changes in Business (1)
Shangjiang City, Binjiang Avenue, the flagship store of Infinite Future, even on Friday weekdays, is still crowded. It has become a technological landmark in this first-tier city.
Thanks to its historical accumulation and geographical advantages, Shangjiang City has been famous for its developed commerce for decades, and at the same time, it has also driven tourism, with the number of tourists and tourism income steadily occupying the top three. For example, the vast majority of locals never find Shangjiang interesting. (Spread your hands, puzzled.) )
On the Internet, among the recommendations of tourist attractions in Shangjiang City that have appeared in the past year, the Infinite Future flagship store is basically a popular choice.
Sci-fi interior scene: the first floor is a starship theme, and all kinds of decorations and displays are designed and customized by professionals. (Xiaoka Tsundere Face: I will say it everywhere when I designed it?) )
Well, in fact, it is the interior of the alien research ship as a template, and then optimized according to the needs of display and sales, the original version is too simple and cold after all.
At the same time, all the large floor-to-ceiling glass walls on the first floor have been modified to directly display the virtual projection screen. In keeping with the interior theme, the walls are transformed into transparent observation windows on the spaceship, with various outer space scenes passing in front of various nebulae, star rings, asteroid belts and other astronomical wonders. In the venue, all the products on sale under Infinity Future are displayed and tested, and sales models will be launched from time to time.
The second floor is a more well-known, robot-serviced restaurant, with a virtual themed scene updated weekly. As long as the application examples of artificial intelligence are mentioned, this is a mountain that cannot be bypassed.
The official is also optimistic about the success and fully supports it. This kind of project that can be seamlessly connected with keywords such as world-class, artificial intelligence, scientific and technological innovation, independent research and development, etc., is definitely regarded as a treasure in any city in China, and it is in line with the long-term plan of Shangjiang City to build an artificial intelligence industry highland, and it has become a benchmark project that must be set up.
Infinite Future Company was founded in Shangjiang, but in the end, the parent company left and settled in Yidong, Jiang Province. With the company's debut performance in the past two years, the Shangjiang government's regret for this has continued to deepen. According to the roadside agency, why it failed to retain the infinite future company was discussed as a topic at the internal meeting, and several districts and counties that had contact with Chen Wenhao at the beginning but did not succeed in the end were also criticized without naming them.
Fortunately, the Kamodo company and the flagship store project are still in Shangjiang. As a result, over the past year or so, various preferential policies in the city and district, as long as they can be taken on the edge, have basically been implemented on these two. Needless to say, Kamodo has world-class application software such as Xiaoka's assistant, and is also the world's largest supplier of artificial intelligence modules, and nearly half of the office buildings in the national software park where the office is located have been owned by Kamodo.
For the outside world, even the flagship store, which was originally positioned as a single sales store, has performed amazingly: the total sales in the past year exceeded 10 billion yuan. This data is still the news dug up by the media from the industrial and commercial department, and it was a sensation when it was first reported.
You know, what is the concept of the number 10 billion? Among the top ten domestic business districts, only five of the shopping malls that can become the single sales champion in the business district and are commonly known as the king of stores can exceed the index of 10 billion yuan in annual revenue. Even the smallest of the five shopping malls has a total area of 150,000 square meters. How big is the Shangjiang flagship store? More than 3,000 square meters only!
In such a big place, the average daily sales are close to 30 million yuan! If you calculate the core indicator of the retail industry: sales per unit area, any shopping mall and flagship store are thrown off to the point that even the tail lights are invisible.
There are not many varieties of goods sold in the flagship store: before, it was mainly a membership prepaid card of small card assistant software, and various models of drones. The revenue of the upstairs restaurant is basically an embellishment, and it was not intended to be here.
The explosion point mainly began in the second half of last year, and at the suggestion of the group's finance department, the main sales body of the cargo spacecraft became a flagship store. The reason is that Shangjiang City has given more preferential policies and subsidies to high-tech products, and for every spacecraft sold, the local tax part will basically be fully refunded through local subsidies, and at the same time, because it is a municipality directly under the central government, the national tax part also enjoys many preferential policies. This is a legal tax avoidance behavior of enterprises, and there is nothing to hide.
A space has been carved out of the flagship store for a sample of a spaceship. The basic spacecraft starts at 80 million yuan each, and the price of customization needs is negotiable.
In addition, in the second half of last year, the group had a new intelligent workshop put into operation, and the external supply capacity of cargo spacecraft increased to five per month, although the supply still exceeded demand. Half of the finished products were sold to logistics companies in which the group and JD.com had a joint venture, while the other half was sold out by major airlines and logistics groups, creating a miracle in the retail industry.
In fact, both the authorities and the retail industry are curious and looking forward to the performance of this flagship store this year. The modern manufacturing innovation center in Jiang Province is located in Yidong, close to the park of Infinite Future Company, which will attract a large number of enterprises to settle down, including a number of companies that manufacture production tools such as automatic robots for it, and a number of companies that manufacture accessories such as spaceship seats for it.
As a result, when the flagship store reported to the relevant departments for the press conference, the response of the relevant units was very fast, and the specifications of the plan were also very high: dozens of police officers were temporarily transferred to Binjiang Avenue and the surrounding areas to maintain order, and the traffic near Binjiang Avenue was temporarily controlled from the afternoon of the same day, and a special lane was opened for the press conference. In the past, this plan was only launched for major events such as international film festivals.
Many of the people who came to visit the flagship store this Friday were disappointed. A notice was posted at the entrance of the store early in the morning that it would only be open until 12 noon today, so the number of people entering in the morning was restricted. Basically, if you didn't get in the first hour of opening, you won't be able to get in today.
In the face of complaints, the store manager specially brought a few staff members to the door of the store to guide the reception, and they all patiently kept explaining, "Tomorrow there will be a press conference here for the group, and we will make preparations before the meeting from today, and we have done our best to be open for half a day, please understand." ”
There are always people who don't give up, and the leading store manager is sweaty, and he has an idea, "There will be a group of spaceships taking off and landing here in a while, and everyone can watch it up close." This side and that side are the best viewing areas. ”
Looking at the crowd of people running around, the clerks who were also sweating looked at their store manager with admiration.
However, what the store manager said in a hurry was not made up, and many of the demonstration equipment needed for the press conference needed to be transported from Yidong Park, after application, Shangjiang City and the air traffic management department specially approved a temporary flight route, allowing the spacecraft to take off and land in front of the flagship store in the past two days. The commuter spacecraft from Yidong Park to Shangjiang City has been operating normally for more than half a year, not only many members of the group often take it, but also many leaders of Shangjiang City have also taken it to visit the park, so the application is easy to be approved.
Although nearly 50 spacecraft have been put on the market, except for the group's own commuter spacecraft, other units are mostly bought for freight. For many people who eat melons, cargo spaceships are still a rarity.
Watching a truck-sized spaceship with a square shape descend from the sky, it was surprisingly light and stopped in the drawing area without any noise. The tail hatch opened, and several staff members pushed the equipment trolley out of the spaceship. A group of people excitedly took pictures of the novelty with their mobile phones outside the fence.
******
The interlude passed, and preparations for the press conference were in full swing.
Compared with the previous press conference in Beijing, the guests were mainly from the advertising, exhibition and real estate industries, and the list of guests confirmed to attend this time was from the country's major retail department store groups, major e-commerce platforms, and major video websites.
In this guest list, the department store industry includes the top 30 large retail department store groups in China, and in terms of sales, it has exceeded 90% of the total domestic retail industry, which can be called luxury. Originally, I only planned to invite two or three groups that had cooperated, but when Dai Yuqian and her father talked on the phone, Chen Wenhao's prospective father-in-law immediately patted his chest and said that he was coming to contact.
Outcome...... The bigwigs of the department store industry, especially many of them with state-owned backgrounds, enthusiastically replied to confirm that the senior management attended. Before you know it, a luxurious lineup has been formed.
In contrast, the group is much more closely connected with major e-commerce platforms. Needless to say, Penguin and JD.com, who have a strategic partnership, Xiao Ma was very happy to decide to attend in person as soon as possible. Lao Liu has been in some trouble recently, and it is inconvenient to appear in public activities, so he specially called Chen Wenhao to explain, and sent the president of the mall business and the president of the logistics business to attend.
The online market is the first Ali system, some of which dilute the e-commerce sector but still occupy a certain amount of Baidu, in fact, they have not cooperated with Kamodo Company, and the feedback after receiving the invitation is also very enthusiastic, and it was originally determined that the senior management at the vice president level attended. But what is more unexpected is that the day before the press conference, the two took the initiative to contact: Baidu's Da Li and Ali's Lao Ma both came in person.
In addition, the top vertical e-commerce platforms basically have the investment of the three major companies of BAT, and they will naturally not be absent......
So, when Chen Wenhao got this final guest list for the first time, he was also taken aback. This staffing is basically equivalent to bringing together all the enterprises with a certain scale in the two major sectors of the domestic retail department store industry, online platform and offline entity.
"Originally, I wasn't going to come forward, but now it seems that I have to go." Chen Wenhao couldn't cry or laugh a little, and complained to Dai Yuqian:
"Luo Liang, this guy is not honest, he must have ventilated with people in advance of the two new technologies that we are preparing as a surprise."
"You can go too, it's good to be familiar with these bigwigs, you are in charge of the charity fund, maybe there will be times when you find someone to help."
"Also, you informed Luo Liang and punished him for a big dinner, which can be regarded as a punishment for him to leak the hidden surprise in advance. If he is not satisfied with the meal, he will deduct money from his year-end division of labor. ”