For a whole day, Luo Jia was absent-minded, thinking about the problem of knowledge monetization.

Parents always hope that their children will study hard and get ahead in the future, but how do they know that in the real world, choice is far more important than hard work, thinking determines the way out, and the starting point determines the height.

Luo Jia wants to choose a suitable starting point, after all, he doesn't have any capital in his hands now, and it is really cool to build a CPU in one go and overturn Intel.

But except for online novels, how can there be such a plot in reality, just a semiconductor factory that manufactures CPUs will have to invest tens of billions of dollars.

And Luo Jia doesn't plan to sell his knowledge and find venture capital financing, the ancients said well, if the king is not secret, he will lose his minister, if he is not secret, he will lose his body, and if he is not secret, he will be harmful.

Luo Jia, a little selfish person, would never share his secrets with others as written in some novels, he was afraid of the powerful state apparatus, in case he was treated as some kind of rare animal and put in the laboratory for research, then what else could he do?

After the afternoon class, Wang Tianwen and Jiang Lei went to play basketball, and only Luo Jia and Gao Feng were left in the dormitory.

Brewed a cup of unsweetened Nescaine alcohol, Luo Jia sat at the table, staring at the laptop screen in a daze, he opened Station B to watch, make up for last week's work cells, but actually thought about other things.

There was a peak of laughter behind him, Luo Jia turned around, it turned out that he was brushing Douyin, maybe he saw some funny short video.

Suddenly~

Luo Jia's heart moved, "Second brother, the number of downloads on Douyin should have surpassed Kuaishou, right?" ”

Gao Feng raised his glasses and put his phone down.

As his name suggests, this quiet SD man is close to 1.9 meters tall, and Jiang Lei often says that if Gao Feng does not play basketball, it is a big loss for the campus basketball world.

"The problem now is not only that Douyin surpasses Kuaishou in terms of downloads, but more importantly, it has hematopoietic ability." Gao Feng said seriously, "Douyin's current hotspot switching speed can almost be described as crazy, Daigula, Brother Li, CD Britney, these names used to be so popular, hundreds of millions of hits, but in the blink of an eye, they are almost forgotten by everyone." ”

"I'm now, I have to spend two hours every day to brush Douyin, otherwise, I don't know what's trending recently, this kind of hotspot switching speed is the most terrible, you won't brush Douyin for a week, you will find that when you chat with others, you don't know what people are talking about."

"Technology companies with a social nature are compared to the time of customer stay, take me as an example, I brush Douyin for two hours a day, and the time to play WeChat and QQ is naturally less."

"I don't play WeChat anymore, can Tencent be happy? I'm not happy. ”

"So I'm thinking, it won't be long before the real war is about to begin, not Douyin vs. Kuaishou, but Douyin vs. Tencent, this battle will definitely be exciting, no less than the war between 360 and Tencent back then."

Luo Jia thought for a while, "Hearing you say this, I really look forward to it, the parent company of Douyin is ByteDance, in addition to Douyin, ByteDance also has Toutiao, which is also a giant-level news distribution platform." ”

"Tencent and Douyin, they are not good at all stubble, if they really fight, they will be lively, and the scale should exceed the war between Tencent and 360 back then, after all, 360 is not social, and its influence is much smaller."

Gao Feng smiled, "We are studying computers, of course we should pay attention to the hot news in the science and technology industry, by the way, why did you suddenly ask about this today?" ”

"It's not boring, just study and study." Luo Jia said, "You have been studying Douyin for so long, do you have any pain points?" Or what does Douyin dislike about you? ”

"This software is generally good, and it's good for killing time." Gao Feng paused, "Well, Douyin push is not very smart, I personally don't like Internet celebrity faces, the same big eyes, pointed chin, I feel like a group of robots." ”

"I like girls with characteristics, such as girls with short hair who are more sunny, or girls with single eyelids and very hazy eyes, or girls who are not in good shape, but have a sweet smile, which always reminds me of the little sister of the neighbor."

"But Douyin's intelligent push always pushes Internet celebrity faces to me, and in the past, when Douyin was not so popular, it was not a problem."

"But now it's different, Douyin is so popular, millions of girls are making short videos, and I have to draw for a long time every day to find one that feels good."

"Not really." Luo Jia nodded again and again, "You're so right, I like healthy girls, the kind with breasts and butts, since Douyin became popular, it has brought me more and more garbage time, and I keep swiping on the screen every day, in fact, most of the time I only watch content I don't like." ”

Gao Feng said: "Girls should have the same trouble, some girls like muscular men, some like little white faces, everyone is human, tastes are very different, and Douyin does not have a list of types." ”

"Just like when you go to station B, if you don't like to watch house dance, you won't run to the house dance area, but go directly to the animation area, and Douyin doesn't have a similar partition."

Luo Jia grabbed the water cup and drank half a cup of bitter coffee, and the conversation with Gao Feng made him seem to grasp some kind of point, but he hadn't thought it through for a while.

Luo Jia walked to Jiang Lei's desk, took a cigarette from him, and then went to the balcony and opened all the windows to avoid choking on the smell of smoke.

Luo Jia lay by the window, looking at the outside world, struggling to think.

"I said the third child, you didn't smoke in the past, don't be taken by Jiang Lei's guy, what's the good thing about smoking? I watched a BBC documentary where they cut open the lungs of people who smoked cigarettes and found that they were all black. Gao Feng said.

"I'm not addicted to smoking, but I've been thinking about things lately, and I'm feeling a little annoyed." Luo Jia took two puffs, snuffed out most of the cigarette, fanned the air with her hand, and then returned to the dormitory.

"Second brother, what do you think I should do if I make a leaderboard? Pick out those girls who are not famous, but have very distinctive appearances, from the thousands of users on Douyin, and rank them one, two, three, four. ”

"Like you said, girls with single eyelids, girls with short hair, and then put on their headshots and full-body photos, especially for customers with picky tastes like you, and you think it's good after reading them, you can add them to your watchlist."

"Of course, we are not perverts, boys with good talents, and even cute puppies and kittens can be on the list."

"Big data?" Gao Feng was surprised.

"Yes, it is based on big data retrieval, establish an efficient database, and then use intelligent logic modules to carry out grading and rating screening, and it is best to add text recognition functions to observe customer feedback and optimize and adjust the module in time..."

"Wait, you wait." Gao Feng stopped Luo Jia and said, "What kind of techniques did you just say?" Is it taught in school? How I've never heard of it. ”

"Intelligent logic modules? That should be an AI technology, your idea involves not only big data, but also artificial intelligence? ”

"I said the third child, although this idea is good, but there should be no way to realize it, even if it can be realized, it is not something that can be done alone, at least a team of more than 50 people, plus an experienced system architect."

Luo Jia smiled, he was now full of high-end knowledge, and he spoke extremely fast, looking at Gao Feng's stunned expression, Luo Jia suddenly realized that he had a huge difference from normal people, and his imagination, Gao Feng couldn't understand it at all.

"I didn't say I did it myself, I have a friend who runs a software company, and he happens to have a team under him, and we talked a while ago, and he asked me if I had any ideas to make money, so when I was free, I helped him think of ideas."

Luo Jia lied again, since opening the door to knowledge, he has become more and more slippery to lie.

"I see." Gao Feng believed it, "If your friend is a software company, maybe he has the ability to achieve it, but how to promote such a ranking?" ”

"Viral marketing, of course." Luo Jia said, "Looking for a water army to send advertorials on WeChat, Weibo, Zhihu, and major forums to attract the first batch of customers who eat crabs, and then wait for customer feedback." ”

This time, Luo Jia learned smartly, and did not say that he planned to use artificial intelligence technology to achieve fully automatic advertorial writing and viral marketing, but told Gao Feng that he would ask a traditional water army company for help.

Think about it carefully, using the existing knowledge, starting a water army company, and serving the jobs of those unscrupulous water armies, it seems to be very promising.

"Now is the era of the Internet of Everything, word-of-mouth is very important, everyone is not only the audience of marketing, but also a participant in marketing, [I am not the god of medicine], [Donkey gets water], [The return of the great sage], do you remember these movies? They all had one thing in common, that is, they didn't have too high publicity costs. ”

"But after the film was released, the first batch of audiences walked out of the cinema and took the initiative to promote the movie on Weibo and WeChat, so more and more audiences went to the cinema, and the reputation became better and better, and finally it became a phenomenal work of the current period."

"Therefore, really good things will never be buried, but those bad movies that spend huge sums of money on publicity in the early stage and find endorsements from all walks of life, no matter how they are marketed, they can't get up at the box office, such as the one that created the lowest score in Douban's history [Pure Heart: Dream Showbiz], that film and his director have long become a joke of the people across the country."

"That's right." Gao Feng nodded frequently, "As long as the basic functions are solid, there will always be some results, I really watched the movie you said, not for anything else, I just want to see how bad the so-called worst movie in film history can be." ”

"How did it turn out?" Luo Jia asked with a wicked smile.

"I threw up in the first five minutes." Gao Feng waved his hand again and again, and there was nothing to love about life.

"Even if your friend has the ability to implement the function you envision, he can get a part of the audience, but how to make a profit? Whoever starts a company doesn't start a company to lose money. ”

"Advertising, Ranking, Traffic, Three Steps." Luo Jia continued to say at a fast pace, "I won't explain the advertisement, as long as there are customers watching it, you can realize the advertising monetization." ”

"As for the rankings, some people want to be famous and buy a higher position on the list, I won't refuse, of course, there must be a limit to selling rankings, such as the third, sixth, and ninth places in the top ten for sale, and the rest of the rankings are based on the real results, after all, if you sell any ranking like Baidu, it is equivalent to rotting your reputation and eventually losing the market."

"In fact, advertising and ranking are just making a little money, and what is really likely to be monetized on a large scale is traffic!"

"You think, the function of the ranking list is traffic distribution, short videos and live broadcast sites across the country, but there is more than one Douyin, take Douyin's old enemy Kuaishou as an example, if there are more Internet celebrities on Douyin on the list and fewer Kuaishou, he will feel at a loss."

"What should I do if I suffer a loss? Spend money. ”

"Secretly stuff me with a sum of money, take down a part of the Internet celebrities on Douyin on the list, and replace them with theirs, won't more customers run along the list to see Kuaishou?"

"Don't forget, in the short video circle, there is a real giant, Tencent's Microvision, although the scale of Microvision is very small, but his parent company is rich, assuming that Tencent wants to buy the list, like this kind of big tyrant, how much do you say is appropriate to charge them? Ten million isn't too much, right? ”

"In addition to the short video industry, there is also the live broadcast industry, Douyu, Panda, Momo, I can't count them at all, okay, it's an eventful time, the Warring States era of the short video industry and the live broadcast industry, the more chaotic the times, the more opportunities there are for websites that have the ability to distribute traffic."

"After all, as the old saying goes, it's easy to fish in troubled waters, once the Warring States period is over, there will be no chance, just like the circle of online novels, the starting point has become bigger, and one company dominates 70% of the market share, and now no one can move the status of the starting point."

Gao Feng looked at Luo Jia stupidly, and after watching it for a long time, his mouth was so wide that he could almost stuff an egg.

Gao Feng couldn't believe that this set of theories came out of Luo Jia's mouth, and he really wanted to open his head to see if it contained a human brain or a quantum computer?

"Why didn't I find out before, your thinking ability is so strong, and your insight into the market is so exaggerated."

"Luo Jia, you seem to have changed." Gao Feng said seriously.