Chapter 116: Curious

Ms. Guo's answer was expected by Liang Zhaomu, and Liang Zhaomu didn't think that she would lose face if she was rejected, after all, with her current fame, it was impossible to get a brand endorsement easily.

After a little consideration of the language, Liang Zhaomu spoke again: "Ms. Guo, don't deny me first, I have some suggestions, I don't know if you are interested in listening to them?" ”

After many artists are rejected by the brand, most of them leave with their sleeves brushed away, because they feel that it is embarrassing to be rejected, but like Liang Zhaomu, who is so calm and calm, and even wants to give advice to the brand, Ms. Guo is still the first time to see it, and she can't help but have some curiosity about Liang Zhaomu's next suggestion.

Ms. Guo hooked the corners of her mouth and smiled slightly: "I'm curious what you can say." ”

Liang Zhaomu took a sip of champagne from his wine glass, and replied in a nonchalistic tone: "Many brands want to find a contemporary spokesperson for first-line artists, but after all, first-line artists have their own coffee positions and shelves, and it is not easy for them to climb from a small transparent to the front line, so they will naturally pay more attention to their own business cooperation, unless it is a well-known big brand, or is willing to pay millions of endorsement fees, these first-line artists will agree to sign a contemporary spokesperson." ”

"Although the fame of first-line artists is relatively high, not all first-line artists have a strong ability to bring goods, and the brand naturally wants to make money when looking for a spokesperson, and the spokesperson who can't bring goods is losing money and paying for endorsement fees in vain."

Ms. Guo nodded subconsciously, and agreed with Liang Zhaomu's opinion very much, a skin care brand represented by her trading company had previously found a popular first-line male artist as a spokesperson, but fans were not willing to buy what he endorsed at all.

Seeing Ms. Guo's reaction, Liang Zhaomu continued: "Although some artists look very popular and have a lot of fans, who knows if there is moisture, the commercial value of artists is not only reflected in popularity and fame, the reason why brands are looking for spokespersons is to hope that spokespersons can bring real money sales." ”

"Many brands will have a long period of observation before signing a spokesperson, and will observe the data of all aspects of the artist, of course, these data can also be bought with money, and if the artist who signs the water injection, then there is only a loss of money."

Hearing this analysis, Ms. Guo treated Liang Zhaomu differently, looked at Liang Zhaomu with expectation, and asked: "Then according to your opinion, what kind of artist contemporary spokesperson do you think RC makeup should look for?" ”

Ms. Guo doesn't know whether some artists are really popular or injected with water, her company has suffered several losses, and she has lost a lot of money by signing the spokesperson of the artist who bought the data to become popular.

Regarding Ms. Guo's question, Liang Zhaomu was naturally not stupid enough to answer that it was herself, she frowned without a trace, and replied: "If you want to increase the popularity of RC makeup, of course, the more famous the artist, the better, but Ms. Guo, you are also an industry insider, and you have cooperated with many first-line artists, you should know that the more famous the artist, the more difficult it is to invite, right?" ”

Ms. Guo nodded noncommittally, "It's true, the more famous the artist, the higher the endorsement fee, and the more requirements, it's really difficult to get it." ”