Chapter 394: The Slogan of the Earth

The carriage traveled to the north gate of the county seat and collided with Xu Laifu.

He also brought Xu Laiyun as a helper, but Xu Laiyun could only come over to help for a few days, and then he would go to the ceramic field as an apprentice and inherit his father's old business.

The Xu brothers borrowed a neighbor's mule and pulled a cart of clay bottles with narrow mouths and wide bellies. These bottles were bought by Xu's father from the ceramic field, and the internal price is very cheap, and it is suitable for soy sauce and vinegar.

When I arrived at East Street, I found a person squatting at the door of the store from a distance, and when I walked in, it was indeed a boat.

He was holding a shriveled baggage in his arms, thinking that it should be his ministry's belongings.

Seeing the carriage coming, Xiaozhou quickly stood up and bent down to say hello.

Ji Yu asked, "When did you come over?" It's been a long wait. ”

Xiaozhou naturally refused to tell the truth, but it was not too early, and he didn't wait long.

Ji Yu introduced him to Xu Laifu.

"This is our shopkeeper Xu, you will learn from him in the future. Shopkeeper Xu, this is the little guy I found for you, smart and down-to-earth and able to endure hardships, you take it well, don't hide it. ”

Xiaozhou was suddenly praised like this, and he was a little embarrassed.

Xu Laifu also blushed, after all, it was the first time he was called the shopkeeper.

"No, no, I'm sure I don't hide it."

It's this guy, isn't it a little small......

However, since Ji Yu recruited him, he wanted to come from something unique, so he didn't say much.

After approaching the store, after unloading the things, Xu Laifu walked around inside and out, and found that it was almost ready.

"Today, we mainly package the finished products, display the shelves, distribute flyers, and then we can open directly tomorrow."

Guan Shan carried a few bundles of things and put them on the table, untied them, and inside were several thick stacks of paper.

During the decoration period of the store, Ji Yu was not idle, she asked the owner of the pastry shop in the town to pull the strings, found a workshop in Yeyang that specializes in producing wrapping paper for pastry merchants, and ordered a batch of oil paper.

The so-called packaging is actually to put the same amount of spices in the center of the oiled paper, fold and seal it with a special method, and then paste an outer seal on the outside.

The outer cover was made by Ji Yu herself, which is a blooming begonia, signed with the four words of Ji's flavor industry below, and a line of small words at the end - every dish you have will be delicious because of it.

Finally, add some lace around it.

According to her requirements, the paper mill made a special printing plate, which was then mass-produced.

It's a little simpler, but for now, it's just a matter of making do, and it's not feasible to get that kind of packaging in the future, but the paper mill has promised to try to make the kind of carton she wants.

"The sauce and vinegar bottle should also be affixed with a flower seal?" Xu Laifu asked.

"Of course." Ji Yu took a vinegar bottle in her hand and showed it to him, "It's not big, it's not small, it's boxy, it can just be used as a symbol of our store." ”

Xu Laifu nodded again and again.

In this way, when others look at this flower cover, they will know that the thing belongs to their store.

Ji Yu also printed a large stack of flyers from this workshop.

The flyer design is also very simple.

On the right side of the front is the vertical row of "New Store Opening", on the left is the same vertical row of "Preferential Rewards", and the horizontal row is "Ji's Flavor Industry".

In the middle is a plate of bubbling "aroma" dishes, with the opening date in the lower left corner and a round smiling face in the lower right corner.

The back gives a general introduction to the function of spices, focusing on "boasting" that it has the function of turning decay into magic in stir-fry soup, and the number of words is relatively more.

Xu Laifu has really never seen such propaganda techniques.

Generally speaking, it is shouting and selling, and it is great to build a colorful building in front of the door......

This kind of novelty publicity is also very good!

After that's what should be said, the next step is the division of labor.

Guan Shan and Xu Laifu were in charge of filling the sauce vinegar.

In the first few days of coming and going to Yeyang to supervise the work, I pulled those sauce jars and vinegar jars over by the way.

A total of four cylinders of vinegar and three cylinders of soy sauce, two rooms were specially vacated in the second courtyard as a warehouse, one is used to put sauce and vinegar jars, and one is used to put spices, and the key is currently held by Ji Yu alone.

Ji Yu handed the key to Guan Shan, and Guan Shan and Xu Laifu began to unload the pottery bottle from the car and send it to the backyard one by one.

Ji Yu took two baskets, each of which contained a thick stack of leaflets.

"Laiyun, you take the boat, you two go to the street to distribute leaflets, is there a problem?" She has previously explained what a flyer is and what it can be used for.

Laiyun rarely entered the city, shrunk his hands and feet, and was a little timid.

On the contrary, Xiaozhou was not very worried and took the initiative to take the basket.

He grew up in Yeyang, he is familiar with the streets and alleys, and he is used to crawling at the bottom, and he is also used to seeing people's warmth and coldness, so he will not feel embarrassed.

"Don't worry, the owner, these leaflets will be distributed before noon."

Seeing that a child was bolder than him, he said, "I, I'll do my best to ......."

"Then I'll wait for your triumph."

As soon as one foot stepped out of the threshold, Ji Yu suddenly stopped them again.

"Don't forget to shout two advertising slogans, which are slogans, not only to let customers know what we are selling, but also to make them feel attractive."

As for how to shout...... Ji Yu tried hard to recall the overwhelming advertising words in her previous life.

"Thirteen incense, it tastes good, one stew and three fragrant!"

"With Mala Xian, a better life is fresh every day!"

"If you want to change the taste, Chunxiao sour vinegar is the most appetizing!"

"Natural brewing, original color, gourmet companion, Chunxiao soy sauce!"

The name of soy sauce vinegar Chunxiao is the result of discussions between Ji Yu and Xu Laifu.

First, it is different from the products developed later, and secondly, it is easy to remember and disseminate.

"Still, is there anything else?" Xu Laiyun stumbled.

Ji Yu thought about it-

"Relish, Ji's seasoning."

"A good seasoning, a good life."

"Baiweifang seasoning, a good choice for housewives."

"Baiweifang seasoning, frying and frying are indispensable for good taste......"

Xiaozhou and Xu Laiyun were dumbfounded.

Ji Yu coughed and hurriedly braked the car.

"Well, it's a bit earthy, but this one is best suited to the general public...... Remember? Remember and go. ”

Xiaozhou recited it silently in his heart several times, and there were two sentences that he couldn't remember clearly, he asked Ji Yu, and after remembering it, he took the dizzy Xu Lai to the street.

Ji Yu was not at ease, so when they went away, she quietly followed, and she was not far behind the two of them.

Xu Laiyun couldn't let go of his hands and feet, and Xiaozhou quickly handed out the first flyer, and the advertising slogan was also serious.

The person who received the flyer was a lady, and there were vegetables in the vegetable basket, which was a very accurate target group.

Most people at this age have the heart to take advantage, and since the paper is given for free, it must be wanted.

It's a pity that she can't read, and she can't see the doorway when she turns it over and over.

But what Xiaozhou said about the fragrant stew and the most appetizing, she understood.

"Let me ask you, what kind of seasoning do you sell at home that really make the dish more flavorful?"