467. The means of discrediting

Although the price is expensive, service problems, and shoddy products are all black spots, they are not deadly black materials, and even customers understand that this is the "unspoken rule" of the catering industry.

But there is one issue that is 0 tolerated for all, and that is food safety.

This is a fatal problem that is enough to slap the practitioner to death and never turn over.

And Laowang's attack on Xianding is to start from the issue of food safety.

Their move is not only intended to save the Jinlin market, which is constantly losing, but even intends to affect the basic plate of the Shanghai market, Xianding hot pot.

They want to use this to discredit Xianding and regain the Shanghai market.

"Xianding hot pot sells spoiled meat and causes food poisoning, diners vomit and diarrhea, and some people even get sepsis!"

A piece of news swept the Internet, before Liu Yifeng, the boss, knew.

Later, Liu Yifeng learned that there was a problem with a diner eating in Xianding hot pot, and before the guest left the restaurant, the copywriting had already caused a huge response on the Internet.

This is definitely premeditated, and before Liu Yifeng knew it, the news had already spread across the network, destroying the withering posture.

At this speed, it is impossible without a pusher.

"Xianding hot pot large-scale food poisoning** has caused widespread concern."

"Surprise! 40 people hospitalized turned out to have eaten Xianding hot pot? ”

"How long has the meat of Xianding hot pot been sitting, it is said to be frozen meat that is older than you."

"Xianding hot pot is more profitable than you think, and the so-called fresh meat of the day is a joke."

Copywriters from all walks of life went into battle, changing the law and blackening the Xianding hot pot, but they all started from one point of view, that is, food safety, and they wanted to put the hat of eating bad people on the head of Xianding hot pot.

The results have not come out yet, there are many links in the supply process of ingredients, and Liu Yifeng can't guarantee that it is not his own things that are spoiled, he rushed to Jinlin as soon as possible, but Xianding hot pot can only weakly make a statement, saying that his ingredients are absolutely fresh, and the meat is slaughtered on the same day.

Except for this, everything else has to wait for the results of the health department.

However, this weak statement was of little avail, and the next day the group of people with food poisoning detected large amounts of foodborne pathogens in their feces and vomit.

And they didn't know each other, and they didn't eat together in other places, the only place they all went to was Xianding hot pot.

Now the hat is buttoned up, and the keyboard warriors on the Internet begin to carnival.

Even if the health department later intervened and did not detect pathogenic bacteria in the kitchen and dining room and in various ingredients, it was really difficult to wash white.

This is obviously a premeditated frame-up, regardless of whether the official convicts Xianding or not, this reputation has been ruined anyway.

Because of the existence of the Gluttonous Immortal Mansion, Liu Yifeng has a wide network, and after not finding out what is wrong with Xianding, Xianding was not punished, nor was he ordered to rectify.

On the contrary, the norms of Xianding's management shocked the law enforcers, and after seeing Xianding's kitchen, they decided to come to Xianding more in the future to consume, and the sanitation work here is really good.

But they know, but the public doesn't know, they only know that Xianding hot pot has people eaten in the hospital.

**Rapid fermentation, for a while, the Xianding hot pot door can be crowded, and the hot pot is full of guests.

Hitting the snake and hitting seven inches, this time the vitality of Xianding hot pot was greatly damaged.

The impact is getting bigger and bigger, and by Thursday, not only the Jinlin store, but also the business of 12 stores in Shanghai have been greatly affected, and they can only protect their capital.

"Is the Hangzhou store still open this week?" Li Kang and Liu Yifeng discussed.

The Jinlin store is already losing money, and after opening the Hangcheng store, it will continue to lose money 100%.

If you open a family and lose one, you have to think about it.

But if it is not opened, the early layout will be wasted!

Liu Yifeng's eyes were bloodshot, and his voice was hoarse, and he roared: "Open, they don't want us to open, we have to open!" ”

Three days is enough time for Liu Yifeng to find out who did the matter, and even if he doesn't check them, he knows it, because it is already clear who the beneficiary is.

They are really willing to spend a lot of money!

Even if the muddy water on the body is cleaned, there are still muddy ideas, and even if this kind of thing is explained in detail, it will be regarded as whitewashing.

In the face of public opinion, they really have no choice but to let time solve it, so that the public will gradually forget about this matter with the passage of time.

But Xianding wants to settle things and make people prosperous, they have been buying drafts and hot searches, just not letting the heat of this matter go down.

"Set sail big, you don't care about this matter for now, let's do a good job in the next network-wide promotion, and I'll solve it."

Qidian is also very busy now, Li Kang, as the editor-in-chief, as the editor of the four gods, can be regarded as one of the busiest people in Qidian.

It was useless for Li Kang to be anxious about this matter, but Liu Yifeng was still comforting him.

And what Liu Yifeng said is reasonable, tomorrow night at eight o'clock will be the time to test the results of this busy time.

Even if Li Kang has experienced this kind of thing once and the effect is remarkable, he still has no bottom in his heart whether he can continue to be brilliant this time.

"Rest assured, our expansion plans will not be hindered."

Fortunately, they have accumulated a lot of money in the previous months, and even if they are temporarily frustrated, they can support it, one month is not two months, two months is not three months, just get through this period.

But what Liu Yifeng didn't say was that if he couldn't survive these three months, he would have to close the store.

There are six stores in Hangzhou, five stores in Jinlin, one flagship store in each of the 11 cities in Zhejiang Province, and 13 stores in 13 cities in Jiangsu Province.

As long as these 35 stores are open every day, regardless of whether there is business or not, rent, water, electricity, labor and various miscellaneous expenses will not be reduced at all, and these alone will eat at least four million a day!

They recruit a lot of people for the quality of service, and the cost cannot be lowered.

Although only five stores in Jinlin have been opened now, the shops in other places have long been rented, and the advertisements have been hung up, and now they have been almost renovated, and the personnel have been arranged in advance.

If they really do this, they will be happy, and it will be difficult for them to expand in the future.

Those stores are not easy to find, personnel training has also taken a long time, and more importantly, the reputation of Xianding is more important than money to some extent.

So these stores must be opened, and they must be opened even if they lose money!

Liu Yifeng only slept at home for five hours, hurriedly packed up his grooming and flew to Hangzhou to prepare for the opening on Saturday.

Now in this situation, he is not at ease if he does not personally sit in Hangzhou.

……

Thanks to the big guy 20190519......, Liuwa's reward