Chapter 61: Bai Lan
Before this, the popularity of the waves on Weibo did not decrease, but showed an upward trend, and finally directly dominated the top three hot searches.
After all, nearly a week has passed since the first batch of trial packs were distributed, and more and more skin usage has been posted online with the permission of the trialists.
There are also more and more trialists who have personally posted on some social media about the local changes in their skin after using the Wave Blossom Sample.
Without exception, all of them showed noticeable changes, and there was not even a single case of allergies and abnormal damage to the skin.
It can be said that the toner with a trial of the waves has almost aroused national discussion.
However, some people did stand up to smear the waves, claiming that after using the trial pack of the random flowers, they had skin allergies and even went to the hospital or something.
But before Liu Lang could carry out public relations, some enthusiastic netizens found out that this person's IP address was not in Zhonghai City at all, and even found out that this person's IP address was located in the head office of another daily chemical brand.
As a result, the stock price of the daily chemical brand company plummeted, and their public relations quickly became a refutation of rumors, which was definitely not an official act.
Just such a thing, it is on the hot search again, and now the top 10 hot searches on Weibo, 4 of them are about the Langhua brand.
This also made Liu Lang realize that the company must have a public relations department, and the company's image still needs to be maintained.
Liu Lang took Suna and Guo Wanda, and the three of them finally selected 35 veteran employees with work experience among the resumes harvested in the talent market.
These 35 veteran employees have formed multiple departments of the Langhua brand.
Development Department, Market Research Department, Purchasing Department, Production Department, Public Relations Department, Personnel Department, Logistics Department, and most importantly, After-sales Service Department and Warehouse Management Department.
Almost all of these 35 veteran employees are managers or heads of these departments, and after Liu Lang finally screened them out, he talked to them and gave them the greatest power, including participating in social recruitment and selecting employees in their own departments.
As for the development department, the person in charge set by Liu Lang is Wu Youwei, but Wu Youwei spends most of his time in the research institute on the side of Jingpo Lake, so the office of the development department on the side of the Pacific Building is only used to connect with the research institute.
The social recruitment went very smoothly, although I didn't catch up with the campus photos of the fresh graduates, but there were still many former students who didn't find their favorite jobs at this time.
Coupled with the explosion of the brand one by one, the news of recruitment has just been released on the Internet, and a large number of resumes have been harvested, and Liu Lang is also among these people, and he has screened out a few managers who he thinks are suitable.
Then, with the joint efforts of the heads of various departments and management, the social recruitment was carried out for nearly a week, during which the team of waves was successfully expanded to more than 100 people.
Liu Lang's treatment is also very good, regardless of the fact that 3721 is doubled according to the market price first, and then a reward system with very perfect rules has been formulated.
During this week, Liu Lang was basically busy with social recruitment and internal management.
It was his first time as a manager, so he also listened to Guo Wanda and Suna's opinions, but Guo Wanda was the lobby manager of Baiyunjiang Hotel after all, and this corner could not be dug too obviously.
However, Liu Lang has also said many times that if he wants, there will always be a management position left for him, and it is not the head of a single department, but the management of all departments.
To a certain extent, the head office of the waves is like a five-star hotel, and Guo Wanda is the manager of the hotel and the manager of his own company, and his ability and role are the same.
Moreover, during this time, Liu Lang also saw that Guo Wanda was indeed capable in this regard.
He loves talent, but he can't be strong, and the next thing is to see if Guo Wanda has this intention.
However, this period of getting along made Liu Lang feel that Guo Wanda was not unwilling to come over to play for him, but that his old club treated him well, and it was not good for him to resign directly.
Liu Lang didn't want to force Guo Wanda, if this matter was yellow, it would be yellow, he would not be strong, and second, he would not take advantage of others, the Bai Group would not fight with it, and it would never do this kind of thing.
Because the departments have been formed, and after a few days of running-in, they have soon been put into work, because the waves have not yet been put into the production and sales stage, so the work of some departments should be very easy.
But some departments are different, such as the market research department, especially at the beginning of a product launch, the burden of the market research department can be said to be the heaviest.
On Wu Youwei's side, as the instrument landed, they also began intense research and development work.
The 1.0 version of the spray stock solution was officially put into research and development, because Liu Lang's requirements are very simple, only natural and pollution-free, so in less than a week, the research institute gave a simple version of the spray stock solution 1.0.
It's just that the effective moisturizing for the skin is extracted from aloe vera, and then adjusted, although the effect is no different from directly applying aloe vera cream, but it also meets Liu Lang's requirements.
After all, the waves are blooming with the help of reclaimed water from a cornucopia, which is the most effective ingredient, so it can be used at the beginning.
When Wu Youwei's Langhua stock solution could be put into production at any time, Liu Lang also took the employees of the production department to find a foundry located not far from Jingpo Lake.
Coincidentally, this foundry was on the verge of bankruptcy because of poor efficiency, and after being discovered by Liu Lang, he directly put forward a request for a wholly-owned acquisition.
The owner of the foundry agreed without even thinking about it, his funds have been completely trapped, and it is a good thing that someone can take over at this time.
Therefore, Liu Lang has been far below the market price, that is, the price of 12 million to acquire this foundry, and renamed Langhua Blossom Direct Selling Factory.
At the same time, Liu Lang's subordinates had dozens of more employees, all of whom were factory workers, and the first thing he did when he took over the foundry was to double their wages, which also made Liu Lang have a high reputation among employees.
Due to the poor efficiency of the original factory, the machine was basically not put into use, and when Liu Lang took over, the machine was almost brand new, which also saved him from maintaining it again.
At this time, more than half a month has passed since the night Liu Lang lost at the Sunny Day Bar.
In the past half a month, it is not only Liu Lang who has been reborn, but also the waves have been completely put into production.
Liu Lang only put forward one requirement to the foundry, that is, all production raw materials must be signed by him before they can be put into use.
On the surface, it seems to be more rigorous, but in fact, Liu Lang is just using this as a disguise, and the purpose is to produce Langhua Blossom Toner, and the water source used is reclaimed water from a cornucopia.
In order to hide people's eyes, Liu Lang specially bought an industrial ultrafiltration reverse osmosis water purifier, and then directly copied 1 ton of reclaimed water with a cornucopia, filtered it through an ultrafiltration reverse osmosis water purifier, and mixed it with 9 tons of pure water, so that its effect was greatly reduced.
At the same time, the foundry is required to strictly control the use of each raw material, and the water purifier is locked, these insurances are to let people not discover the secret of reclaimed water.
This wasted a week of Liu Lang's time to formulate the factory's internal procedures to ensure that nothing went wrong, and he ordered the toner to be officially put into production.
At the same time, Liu Lang also gathered all the employees in the office of the Pacific Building to discuss the date and naming of the final listing of the waves.
In the end, it was decided to change the name of the Bloom Toner to Wave Blossom Essence, and at the same time began to contact some offline channels.
There is no problem online, after the hot search of Wave Blossom exploded, many online platforms have found Wave Blossom and expressed their intention to cooperate.
Therefore, Liu Lang threw himself into all kinds of complicated signing processes, and basically flew all over the country for another week, and finally finalized the online full-platform sales.
Offline sales are carried out in conjunction with the membership stores of various large department stores, and at the same time, we are also preparing to set up self-operated stores in major department stores, which of course is the next stage to be done.
Liu Lang knows very well that the road must be taken step by step, otherwise the steps will be too big and it will be easy to tear the eggs.
But in fact, for a new product, Liu Lang's route is already very extreme, of course, all this is based on the 100% praise given by the seven or eight hundred trialists who received the trial pack.
With the lifting of the ban on those trial files, major media outlets have rushed to report that they do not believe that there is such a product that can change the user's skin texture in just one to two weeks.
Some media commented that after the launch of the Wave Blossom Essence, if the effect is really as magical as in the trial file ban, then the Wave Blossom will set off a magical daily chemical revolution.
At this time, there are less than two days left before the waves go on sale.
And more than a month has passed since the night Liu Lang lost at the Sunny Day Bar, and this more than a month is tantamount to nervous and exciting for Liu Lang, he has lost a lot of weight, but at the same time he is more energetic.
In this month's time, Liu Lang has grown, and a new business empire is on the eve of its rise.
At the end of October, Liu Lang got off the plane at Zhonghai Airport, and Suna followed closely behind him.
This month, Suna witnessed a miracle with Liu Lang, she didn't expect that in just one month, from R&D to production to sales, it could be such a perfect and seamless fit.
The person who came to pick up the airport should have been Zheng Guang, but he didn't expect that Guo Wanda was the last to come, Liu Lang was very surprised, and Guo Wanda also helped him a lot in this month.
"Lao Guo, how do you have time to pick me up?"
After getting into the car, Liu Lang asked with a smile
Guo Wanda, who was driving, laughed twice and said, "I'm here to cut off the beard." ”
"Truncated?"
"We always want to invite you to dinner, she seems to know that I am doing things for you this month, so she found me and asked me to pick you up."
Guo Wanda didn't hide it, and said it straightforwardly.
"You guys, Mr. Bai?" Liu Lang was stunned for a moment, and then asked, "Bai Lan?" ”
"Hmm."