Chapter 640: Concept Stolen
Although Ruan Yu is comfortable in design, she doesn't know anything about magazines, especially in the details of plate planning.
Now that there are few helpers, it would be great if Song Huaiyue was willing to join. The premise is that she can endure hardships and is willing to learn new knowledge.
Song Huaiyue finally found something she was interested in, and she didn't want to say yes at the moment, but after she got started, she knew how naΓ―ve she was. But even so, she did not regret or retreat, but stopped playing, but bought magazine-related books and studied to read.
In mid-January, the renovation of Nguyen's new office building was completed, and Xie Ying returned from Jiangnan ahead of schedule to discuss the magazine with Ruan Yu.
Since the magazine had been merged into the Nguyen family, its name was, of course, decided by Nguyen Dinh. After thinking about it, Ruan Yu chose one of the countless names.
- Feng Hua.
The homonym "Fenghua", that is, style and talent, and the meaning of both internal and external cultivation. "Phoenix" is synonymous with outstanding women, and it also implies the meaning of nirvana rebirth, which is used to encourage other women.
Of course, Xie Ying and Song Huaiyue had no opinion, so the "Ruan's Magazine" was officially established, and its main magazine was named "Feng Hua", and it was successfully applied for publication in the corresponding management bureau.
After the Lantern Festival, everyone officially started work, and Ruan's employees received the company's new address. Seeing the location of the office building and the decoration inside, I was even more happy.
On her first day on the job, Ruan Yu needs to plan her projects for the new year. Everyone put their things away and went to the conference hall with bright windows for a meeting.
"In the first half of the year, Nguyen's needs to launch two quarterly new products and one event new product." Wu Kai first counted the projects every year and continued, "However, due to the company's international business, we need to make changes in the promotion of new products every time, and we must be innovative and wide-ranging. β
Lu Qing got up and said about the company's design plan, "As before, the ancient style elements are the main features. However, in the international market, we cannot ignore the national customs of foreign friends. Where minefields are involved, be sure to avoid them. β
"We have discussed a few years ago that we should focus on the development of the market in country R, if you have any good ideas, you can tell Secretary Wu." Ruan Yu continued, "On top of that, we also have to get involved in an unfamiliar industry. β
She raised her chin and motioned for Xie Ying to get up and explain to everyone.
"Hello everyone, I'm Xie Ying, and I'm also the owner of the magazine on the third floor." Xie Ying lifted her glasses and said in a wooden voice, "Now the magazine has been merged into Ruan's, and a magazine project called 'Feng Hua' has been set up, which is divided into three sections: fashion, interview and change, mainly for all women. β
She opened the PPT prepared in case of emergency, and introduced the content involved in each section to the public, as well as the original intention of starting the magazine.
After she finished speaking, Ruan Yu first clapped her hands, then nodded, and continued: "Our goal in February is to make 'Fenghua' famous, I don't know what suggestions you have." β
sat down and discussed, and then someone said: "Celebrities will have the strongest publicity effect at any time." Doesn't the magazine have an interview section where we can invite influential women to do interviews? β
"Yes, I think the Olympic champions are a good fit, and it just so happens that the influence is still there."
Ruan Yu raised her eyebrows slightly, accepted the suggestion, and said, "Okay, I'll discuss the interview." What about the other two sections, what do you think should be done? β
"The fashion section is definitely dominated by Nguyen's clothing."
"By changing this section, I think I can be more flexible, not only to write transformation suggestions, but also to invite women who have become better under the influence of the magazine to share their feelings every few issues."
The audience was gossiping, and although they didn't know much about it, they all made acceptable suggestions. Xie Ying wrote them down one by one and prepared the screening suggestions to be used in the magazine when the time came.
Two days later, the magazine began to recruit, and Song Huaiyue prepared for more than a month, successfully applied for the job, and became a member of Ruan's magazine. At this time, Ruan Yu also reached her due date and was hospitalized 20 days early, but this did not prevent her from handling work.
After explaining the magazine interviews to the athletes, getting their consent and interviewing, the magazine began to prepare the first issue in an orderly manner.
However, at this moment, the unexpected happened.
"Sister-in-law, the magazine founded by Liu Si coincides with our concept!" Song Huaiyue looked at the remarks on the Internet, gritted her teeth and said, "Moreover, she also invited the new actress to do an interview, and the first issue has been reprinted!" β
Ruan Yu quietly flipped through the news on the Internet, and there was no emotion on her face.
Liu Si's magazine is called "Sniffing Rose", which comes from the phrase "There is a tiger in your heart, smell the rose", telling all women that even if you want to be a "tiger", don't forget about your appearance.
This magazine is also divided into three sections, which coincide with "Fenghua".
"Sister-in-law, Xie Ying and Liu Si are relatives, could the concept of our magazine be revealed by her?" Song Huaiyue asked with a frown.
She was genuinely annoyed.
The concept of magazines can coincide, but "Sniffing Rose" came out first, which makes people preconceived. If "Fenghua" appears in the same style and section, it will make others think that they have plagiarized Liu Si.
Is it possible that the magazine concept, which has been prepared for so long, is it necessary to give up?
Ruan Yu's eyes flashed slightly, and she was about to speak, but she saw Xie Ying standing outside the door with her head down, with guilt and sadness on her face. Her eyes were red, apparently crying.
"What are you doing here?" Song Huaiyue didn't have a good airway.
Ruan Yu waved his hand and said in a deep voice: "Come in, what do you have to say?" β
"I'm sorry." Xie Ying walked over cautiously, and said in a choked voice, "Mr. Ruan, I really never told the second person about the magazine, I swear!" β
Her eyes were clear and determined, not like she was lying.
Ruan Yu sighed slightly, "But it turns out that the concept of 'smelling rose' is exactly the same as what I said." β
"What if, it's a coincidence?"
"Coincidence? That's too much of a coincidence! Song Huaiyue rolled her eyes and said dissatisfiedly, "Don't talk about the concept of magazines, even the concept of the three sections is the same as ours!" Oh yes, and the cover, did my sister-in-law say before that the name on the cover can highlight the strength and softness of women? Liu Si even used this! β
Xie Ying listened, and his face turned red and white.
She has a good impression of Liu Si, so she has been convincing herself that this may be a coincidence. But Song Huaiyue directly pierced her fantasies and put the cruel truth in front of her.
"I believe you didn't tell Liu Si." Ruan Yu looked into her eyes and said, "Have you recorded the concept of the magazine?" β
"yes, yes." Xie Ying nodded, and then didn't know what to think, and his eyes widened, "I put that piece of paper in the study casually, will anyone see it?" β
"Nonsense!" Song Huaiyue frowned slightly, and continued, "Liu Si must have seen it, so he suddenly founded a fashion magazine. β
You know, when she came to Song's house, she kept saying that design was useless, and she wanted to make a magazine that could help ordinary people.