Chapter 462: Preparation II

Ruan's spring new product design, costume catwalk and the first round of design artwork screening were carried out at the same time, and Ruan Yu's subordinates were eager to divide themselves into two halves.

As soon as Wu Kai came out of the office of Huahua Public Welfare, he was called back by his colleagues in the design team.

These colleagues also planned to participate in the catwalk costume election, but when they saw more than 3,000 registration forms, they suddenly stopped thinking. This is also good, it will not lead to the unmanned design of new products in the spring.

After recording the design team's thoughts and suggestions, she knocked on the door of Ruan Yu's office.

"Mr. Ruan." Wu Kai opened the file, "This is the design team's big suggestion for new spring products, and I have already shown it to Lu She." ”

Ruan Yu rubbed his temples and said while looking, "What did Lu Qing say?" ”

"Lu Shi thinks it's okay, but the style is a little conservative."

Ruan Yu answered, picked up the pen and drew a few times on the artwork, and said in a deep voice: "I have made a few drawings that can be continued, but although the design elements of Group B No. 2 are novel, the style is too old. She frowned seriously, "I recommend making the hem short tassel-shaped, and you can use floral elements." ”

"I see." Wu Kai bowed his head and continued, "Mr. Ruan, Christmas and New Year's Day are just a month away, are we going to launch any activities?" ”

Ruan Yu was stunned, she was so busy that she forgot about this stubble.

"I discussed with Lu Qing some time ago, and we plan to launch trinkets during the Double Day period." Ruan Yu thought for a while and said, "In this way, you notify the design department and the marketing department to have a meeting in ten minutes, and we will discuss it at the meeting." ”

Wu Kai bowed, paused before leaving, and asked softly, "Mr. Ruan, how is your design going?" ”

"Don't talk about it, I'm going bald." Ruan Yu frowned, "I don't have much experience in this area, and I have been looking at Huai Jin's clothes every day recently." He simply took me back to Song's house a few days ago and put all the things he bought before on the table. ”

Wu Kai sighed, "Who isn't, I want to give up." ”

Who knew that Qiao Lao's questions in the first round were so difficult.

- Design cufflinks.

Cufflinks are small in size, have many style restrictions, and have less space to manoeuvre. Ruan Yu and others are mainly engaged in women's clothing design, and they do not have a great understanding of cufflinks. In addition, the design theme of the catwalk is "ancient style", and the combination of the two is even more difficult.

Fortunately, Song Huaijin has many cufflinks, which can be used for her reference.

Although the two of them vomited bitterness, they still had to do what they had to do.

Ten minutes later, Ruan Yu put away the design draft and went to the conference room for a meeting.

Wu Kai had already told everyone in advance that she wanted to launch trinkets during the Double Day, but most of her colleagues in the marketing department objected.

"Mr. Ruan, we just turned over, this is doing public welfare again, and it is a catwalk, and now we simply don't do clothes, and go to get some trinkets. Don't you feel that the more you do, the more you lose? ”

Ruan Yu had long expected this scene, and she raised her hand to signal the seat to be quiet.

"Our clothing industry is really not good to meddle in trinkets. After all, the more we do, the more we make mistakes, and we have no experience in this area, so we will inevitably be tongue-in-cheek. Seeing that everyone's expressions were uneven, Ruan Yu continued, "But the trinkets I am talking about don't need everyone to bother. ”

After a pause, Ruan Yu continued: "We only need to dress up and shrink some of the new products, make them into brooch necklaces, etc., and launch them on the first festival after each new product. This is not only conducive to promoting the product, but also can meet the collection hobby of some consumers. ”

Everyone looked at each other and hesitated for a moment: "Will this cost too much money?" ”

Ruan Yu smiled: "I also thought of this, so I decided to position the trinkets as a limited model. ”

"That's fine." The propaganda minister spoke, "Although Nguyen has turned over, it does not have a huge fan base, and consumer stickiness is insufficient. By making limited-edition trinkets, you can attract jewelry lovers to clothing. He looked up, "Mr. Ruan, I agree with you. ”

Wu Kai groaned and continued, "I have a suggestion, we can divide the trinkets into two types. The first is a regular limited edition, just like what President Ruan and Minister Zhang said; The second can be made into a public welfare medal, making it a symbol of glory. ”

When Ruan Yu heard this, her eyes lit up, and she appreciated: "This suggestion is good. ”

"Thank you, Mr. Ruan." Wu Kai pursed his lips and smiled, "You said that if you want to do it, you will make it big." ”

Ruan Yu nodded with a smile and asked in a loud voice, "What else do you think?" You can say it. If appropriate, we will adopt it. She blinked, "Adopt one, reward a thousand!" ”

The temptation of money prompted people who were originally afraid to speak up one after another. Wu Kai hurriedly wrote it down, sorted it out after the meeting, and handed it to Ruan Yu.

"The costumes of the winners of the catwalk every two years can be made into model figures?" Ruan Yu raised her eyebrows, "This suggestion is good, let's put it for a while and see what the impact of this catwalk is." ”

"Make a few first, wear them and test the waters." Ruan Yu nodded, "Yes, this way we can see how the market for trinkets is." ”

After reading all the suggestions, she sketched out the ones that could be adopted, and instructed: "You pick two simple clothes, tell the factory to make two brooches and a necklace against the pattern." ”

Pursing his lips, Ruan Yu asked, "By the way, does the factory still have materials?" ”

"Yes." Wu Kai said, "There was a new product with its own brooch before, and there were still some left after it was done. ”

Ruan Yu bowed, "That's great, as soon as possible." ”

The speed of the factory is really fast, maybe the clothes selected by Wu Kai are not too complicated, or maybe the pattern maker knows the style very well. Anyway, as soon as he got off work that day, Wu Kai sent things over.

Ruan Yu looked closely, and although the three trinkets were carved in different styles, they were all equally exquisite. The brooch is finely textured and brightly colored, and is encrusted with a diamond that sparkles in the light. The necklace is vacuum-translucent with shiny quicksand inside, and it is patterned with a skirt-style professional outfit with a slightly fluttering hem that looks like a flying fairy.

She gave the necklace to Song Huaiyue, the brooch to Zhao Xunyu, and the other to Song Huaijin.

Song Huaiyue, who received the necklace, was very excited, she looked at it over and over, leaned over Ruan Yu and asked, "Sister-in-law, which style is this?" Why didn't I buy it? ”

When Ruan's new products were launched, in order to support her sister-in-law, she specially asked the housekeeper to buy a few clothes.

Those clothes were beautiful and warm, but they didn't have the one in front of her and her heart.

"You like this?" Ruan Yu raised her eyebrows, "But we have investigated the sales volume and reviews, and found that most people think that although this dress has a good style, it has no bright spots. ”

"How so?" Song Huaiyue was surprised, "The quicksand sequins in here simply make my girl's heart burst!" Young girls, who doesn't like shiny things. ”

Ruan Yu tilted his head and asked, "You like sequins?" ”

"That's right." Song Huaiyue nodded, "And the sequins have their own soft light, which makes them look white and look good on the camera." ”

Ruan Yu was silent for a while, and said with a smile: "I know, then you can wait for Ruan's to buy when the spring new products are launched." ”