Chapter 43 Sponsoring a talent show opens up the group's dilemma
Fang Yuan said with a faint smile: "Manager Liu, I also want to integrate into the work as soon as possible, and I have very little work experience, so I can only understand it from the most basic level, which will cause you trouble." ”
"People like you are causing trouble wherever they go."
Outside, Helen walked in, and behind her, Jinbao jumped directly into Fang Yuan's arms with an arrow step, and then rubbed in Fang Yuan's arms affectionately.
Fang Yuan glanced at this foreign girl angrily, the experience of being played yesterday was vivid.
"Helen, Mr. Fang is young and promising!" Liu Wanzhou said very politely.
Helen glanced at Fang Yuan carefully, and then rolled her eyes at Fang Yuan twice, "It's true that you are young, but why didn't I see the word promising?" ”
"Poof!"
Liu Wanzhou chuckled, not at all the serious look just now.
"Okay, okay, you talk, if it's none of my business, then I'll go out first." Fang Yuan released Jinbao from his arms, and then was about to leave.
Helen said: "I want to hide, no way, in fact, I don't have to hide it from you, let me tell you, now the Shamrock Group is facing a big crisis, the recent group of stock markets have fallen one after another, I think you have also heard, plus Wu Bo's recent collapse of the personality, the loss to us is very large, the performance of the second quarter has declined, and our Sanye Group's cosmetics business sector has also suffered an unprecedented blow." ”
Speaking of business, Liu Wanzhou's expression became solemn, "That's right, Wu Bo's matter has a great impact, she was originally a first-line singer in the mainland, and she is also the brand spokesperson of our group who spent a lot of money to sign a contract, but some time ago she fell into a scandal of drunken trouble and lip-syncing, which indirectly affected consumers' perception of our products, and now users lack rationality in the consumption of cosmetics business, so it has led to the continuous decline of our performance, unless we invest a lot of money in advertising and marketing, but our financial department has estimated, This time, the advertising and marketing budget will be at least 500 million yuan, which will further compress the profits of our group and affect the overall development of the group. For us, the group is under a lot of financial pressure. ”
Fang Yuan nodded, he was not in a hurry to express his opinion.
He looked at the report last night and knew the problem and the crux of the problem, and now the biggest problem of the Shamrock Group is its potential debt problem.
"Miss Helen, we must take active countermeasures, and our advertising investment should not be too large, but we must also achieve the previous publicity effect, so as to ensure our market share, and more importantly, our competitors are also doing targeted market encroachment." Liu Wanzhou said helplessly.
Helen looked into the distance.
Fang Yuan knew that he had to express his opinion, and this woman would always think about herself at any time, but what made Fang Yuan unhappy was that it was usually when she was behind the blame.
"Fang Yuan, what do you think?" Helen asked with a blink of large blue eyes and a look of anticipation.
Grandma has a leg, I'm not Li Yuanfang, and you're not Di Renjie, what do I think? What should I think? I know how to look?
Fang Yuan glared at Helen fiercely, and said angrily: "Push the new." ”
"What?"
Helen and Liu Wanzhou asked in unison.
Fang Yuan said seriously: "Actually, it's very simple, the advertising fee paid to Wu Bo is because he is famous, and in fact, a large part of it is paid to his team, we can understand this, but what if you change the way of thinking?" How about sponsoring a talent show? ”
"Talent show? Is there any connection between solving the current crisis and participating in the talent show? Liu Wanzhou asked with some confusion, of course, Helen was also puzzled.
"An ordinary talent show, if we sponsor it, the cost is very small, and try to win the exclusive naming rights as much as possible, in the exclusive naming agreement, we can ask these talent stars to endorse our products for free in the form of an agreement, such investment is less, and the return is also large, the current society is the multimedia era, and the most popular is this kind of talent show, one is high popularity, and the second is widely used."
Fang Yuan actually thought about it a lot last night, this is the only way to reverse the current disadvantage as soon as possible, the influence brought by Wu Bo is too great, if it is not handled well, then it is likely to bring a greater crisis, for example, a female star named Lily before, because of "One Finger Zen", she ruined her reputation, and even the products with endorsements were also greatly damaged.
"Draft?"
Fang Yuan opened up a new idea for Helen, and Liu Wanzhou also looked at Fang Yuan with interest. She also pondered, the exclusive title of a variety show talent show doesn't cost a lot of money, and it will be the entire talent show, and there will always be one or two traffic stars, and it is logical to endorse it when the time comes!
"Wanzhou, what do you think?" Helen asked again, and Fang Yuan directly shook his eyes.
"The plan is feasible, but to make a specific budget plan, it is estimated that it should be much more cost-effective than signing a contract to endorse again, and the agency cost and advertising cost can be reduced. Liu Wanzhou groaned.
Helen looked at Fang Yuan, a little incredulous, and saw that the problem was very simple, but it was powerful to propose a solution to the problem.
"Then I will start with a rough estimate of the cost, and if the plan is feasible, I will let the business department develop a perfect implementation plan. Fang Yuan, you work hard under Manager Liu, but don't embarrass me! Helen looked like a paternal, which made Fang Yuan very unhappy, who is the family member!
Fang Yuan glared at the woman fiercely.
Liu Wanzhou looked at the two of them and said happily: "Helen, don't tease our little Fang Zong." I don't dare to command Mr. Fang, if someone puts me in a small shoe or something, then what should I do? ”
Helen glanced at Liu Wanzhou faintly, and said angrily: "If you get cheap, you still sell well." ”
Saying that, Helen turned her head to Fang Yuan and said: "Fang Yuan, in addition to commuting normally in the financial department, you also have to deal with various important matters of the company, there is your office on the 21st floor, and there are only three or five people who know your true identity, you can find a way by yourself, and you can't attract the attention of others." ”
"Got it." This is also what Fang Yuan means, low-key, to put it tallly, it is "the wood is beautiful in the forest, and the wind will destroy it", and to put it in layman's terms, it is "people are afraid of being famous, pigs are afraid of being strong"!
Fang Yuan came out of the office of the two, and the fashionable girl named Shang Jie came up, and said to Fang Yuan with excitement and admiration: "Your luck is so good, you can meet the legendary Miss Helen, is Miss Helen very beautiful and charming, do you have the confidence to take her down?" ”
The two things that the young ladies in the office like to do the most are gossip and matchmaker!
Fang Yuan smiled and said, "I can't climb high!" ”
"Well, but also, white-collar workers like us, people don't look down on it! Xiaofang, you are very good, you are self-aware, but you don't have to be ugly, if you have a fancy to it, my sisters will find a way for you and give advice! Shang Jie said enthusiastically, looking familiar, not offensive.
"Well, thank you, sister!" Fang Yuan hurriedly said.
Shang Jie smiled and nodded, "Hehe, this sister's call is really comfortable, call two more to listen." ”
"Ugh!" Fang Yuan was embarrassed.
"Okay, okay, I won't tease you, your office is in that corner, you are now an intern, there is no formal position, so you can only do some errands, I know that for you students who have just graduated from college and are still a little arrogant, this job is not technical at all, but this is the rule, everyone must start from scratch, from scratch." Shang Jie said enthusiastically.
Fang Yuan nodded with a smile, and then said politely to Shang Jie: "Sister Shang, you are busy first, and I will familiarize myself with it first." ”
Fang Yuan's desk is the most corner, if you lower your head, ordinary people will not see it, this should be Helen's meaning, even if she is not there for half a day occasionally, no one will pay attention.
What the? Don't need to take time off?
Of course not, Fang Yuan is the CEO, where is the CEO asking for leave to ask the employee?
The office supplies have all been prepared, and Chen Zijun's position is very conspicuous, although it is also in the corner, but his position can be seen as long as someone raises their heads, and it is also useful to do so, so that others can call him, Chen Zijun, who has been interned abroad, knows the intention of this arrangement.
Glancing at Fang Yuan's position, Chen Zijun was even more disdainful, he had already classified Fang Yuan as a "casual eater" category. Chen Zijun didn't regard Fang Yuan as his competitor at all, because he was not worthy, Fang Yuan's position was also particular, Chen Zijun laughed, the alarm was lifted, Fang Yuan would not pose any threat to himself at all.
Where Fang Yuan sits, where he distributes!