Chapter 480: Joining forces
It's not, although it's just that he is an old man who wants to return to China, but even if it is just to make his old people comfortable, the Meng family can't do nothing, and throw a lot of investment down, maybe for the Meng family abroad, it's just a drizzle of investment and expenditure, and there is no hope to make money from these, but for Liang Cheng, this is simply people sitting at home, and money falling from the sky.
Because at this time, all major places in the country are shouting to invigorate the economy and engage in infrastructure construction, but now everyone in the country is poor, that is, there is that money, there is the influence of those years, and they are all hiding their wealth without revealing it, and at this time, no one has come to cooperate with the imperial court to invest in infrastructure.
The large investment brought by Meng Dunru's return to China greatly solved these problems, and naturally, what Meng Dunru could enjoy was the top treatment in this small county, and the Jiang family's private dishes, which he attached great importance to and liked, naturally entered the sight of the upper-class people in the county.
And Meng Dunru not only made such publicity for the Jiang family's private dishes, but most importantly, he also provided a vision and taste that was very in line with the current very petty bourgeoisie, so that Jiang Ruonan not only improved the positioning of the Jiang family's private dishes early, but also made the decoration here completely new, there is a hall downstairs, and there are private rooms upstairs, and the private rooms also have their own theme characteristics.
So at this time, the Jiang family's private cuisine was already the top restaurant in Liangcheng, and it was really no white ding, and if it was not at a level of identity, it would not be possible to come here at all.
This year's renovation and renovation have been renovated and renovated, Jiang Ruonan has expanded the store, and is already planning whether to open a branch, or directly open a Jiang family's private restaurant in Jincheng.
Cooking is indeed a kind of happiness and enjoyment, but if you are on the stove all the time every day, simply repeating manual labor, it seems too boring, so in the past two years, she intends to recruit apprentices to train herself, and even poach people from state-run restaurants, after all, a whole field is so big, it is no longer something that a chef can deal with, she gradually changed from the identity of the chef to the boss, and naturally came up with the idea of making the Jiang family's private dishes bigger.
But even so, she didn't think of opening a chain store all at once, so it seemed like some uncontrollable thoughts, she didn't dare to think about it, because she was afraid that the steps would be too big and pull the eggs.
But now Du Jiaojiao brought it up.
After Jiang Ruonan was surprised, he immediately thought of another thing, and his face was still shocked that he couldn't hide, and he lowered his voice: "You really dare to think about it!" I ask you, how much money have you really earned over the years? ”
The corners of Du Jiaojiao's mouth were hooked, she looked proud, her two hands stretched out, her fingers crossed, and she made a "10,000" mouth shape in her mouth.
"One hundred thousand? So powerful!! Jiang Ruonan bit her ear with her, and only made a low breath sound, "How did you earn it?" It's only been a few years! ”
100,000 yuan, if you want to put the era they were in, it is not a lot of money, after all, the currency depreciated sharply at that time, and prices rose rapidly. But now it's different, it's great to be able to produce a 10,000-yuan household, not to mention that Du Jiaojiao is still a woman who fights alone outside, and she has saved such a net worth in just a few years.
I can't help but say that it's really amazing.
Let's just say that Jiang Ruonan himself, now this Jiang family's private food looks very good, and the book flow looks beautiful, but in fact, it is really not particularly profitable, after deducting all costs, the net profit is far from being comparable to the speed of making money like Du Jiaojiao.
"That's how I earned, I just mixed it up when I saw what money came from, and when the supply exceeded demand, I ran away with a sum of money, anyway, for so many years, I was also running around, and I was confused." Du Jiaojiao waved her hand, not taking it seriously, "I'll tell you seriously, how about we open a chain store together?" ”
"Take the reputation of your Jiang family's private cuisine, from Liangcheng to Jincheng, and then to the entire S Province, and then push it out." Du Jiaojiao looked forward to the prospect and said very colaly, "I tell you, in the future, there will be a Sichuan cuisine boom all over the country, and Jiang's private cuisine can definitely lead this boom, and I found that many of your practices are not that kind of traditional, which is not only not a disadvantage, on the contrary, for outsiders, they can't eat authentic tastes, and they are more suitable for such an improved version. ”
"And you will have a lot of them, and I think other flavors are also good, which can definitely meet the needs of most customers......"
She talked eloquently, talking about business experience, talking about market prospects, and the appearance of the Tao on that head made Jiang Ruonan understand how she made money.
But she couldn't help but laugh when she listened: "Jiaojiao, I remember that you used to say that you were a housemaid." ”
Du Jiaojiao was stunned for a moment, came back to her senses, and waved her hand: "That's Zhou Linglong, I can't go back eight hundred years ago, don't think about the mess." I am Du Jiaojiao now, Du Jiaojiao who has been in her teens and twenties for more than ten or twenty years, what else can I do? If you don't have a mobile phone or a network, don't you suffocate me at home every day? Saying that, she also glanced at Jiang Ruonan, "You think I'm like you, and I can nest honestly in one place!" Besides, you don't have that condition! ”
Jiang Ruonan shook his head: "Why don't you have this condition?" I've heard Aunt Lin say, as long as you are willing to go back and continue to study, you can still continue to study, and you will be given a supplementary degree certificate, and if you come out, you will be a cadre, and you will go directly to the government unit, you-"
"Stop, stop!" Du Jiaojiao raised her hand to interrupt, "When did you become my mother's lobbyist?" You still come with me to do this, it's not that you don't know, she is watching me go back on a blind date to get married! ”
In fact, in the past many years, educated youths have gone to the countryside to get married and accept their fate, and when the college entrance examination resumes, they will abandon their wives or abandon their husbands and daughters to return to the city for the university entrance examination, and there are also those who have been staying in the countryside and delayed, and it is not for nothing that Du Jiaojiao is not married at such an age, but the society has always been more harsh on women, how does that sentence say, men are thirty-one flowers, women are thirty, hehe, yellow-faced women, old virgins, old women, leftover women who can't marry out and no one wants...... All kinds of words come out, even if it's clear that this is not the case, others will point fingers at the back.
What's more, Du Jiaojiao is now in her thirties and running to four, and she still has no partner who doesn't get married, doesn't it make the two elders of the Du family worry about death?
She is the youngest daughter of the Du family, she was originally pampered in the Du family, but after more than ten years, there was an estrangement, and her brother and sister-in-law and other relatives treated her a lot, but her parents still loved her.
Jiang Ruonan shook his head: "I'm not anyone's lobbyist, but I just mentioned it when I suddenly thought of it, after all, Uncle Du and Aunt Lin know that you correspond with me a lot, and they often call me when they are free, they not only persuade you, but also persuade me to go back to school to get a graduation certificate a few years ago!" ”
"Then you didn't go back, this is over!" Du Jiaojiao clapped her hands, "Besides, it's like this now, I think it's very good, get married or something, how can anyone be at ease." Especially if you have money in your hands, tsk, a person is free, this taste...... Oops, anyway, you can't understand it if you're dragging your family like this now! ”
This show off made Jiang Ruonan have a toothache: "It's okay, you." If you don't also think about Uncle Du and Aunt Lin, you still want to open a chain store with me, admit it, you're duplicitous. ”
I really think who can't see through her, if it's really to make money, isn't Du Jiaojiao making more money freely outside?
Where is the need to work with her and help her develop her brand.
In the final analysis, I still worry about my family, so I want to come back, but I feel awkward in my heart, I am embarrassed to directly say that I have a business to settle down here, so I have to cooperate with Jiang Ruonan by saying it......
was pierced by a mouthful, Du Jiaojiao's face stiffened for a while, and she felt that this was not something that could not be said, so she pouted: "What is duplicitous, I didn't say that there is no reason for this." Besides, I am also doing my moral duty, and they are also the parents of this body......"
Not every traverser can have the empathy of the original body, at least not Du Jiaojiao, she has never had much sense of belonging to the relatives of the Du family, and helped the Du family come back to life, but she just felt that it was a sin created by her own pen, and felt that doing so was a reward for borrowing this body.
At the same time, she has always had an idea in her heart, the original Du Jiaojiao had died a long time ago, and the Du family did not have her, so she went abroad for refuge before, and she went very peacefully, at that time she was still thinking about returning to the real world to be Zhou Linglong! When the country finally opened up, she returned to China, but the so-called distance and estrangement, she basically had no relationship with the Du family's relatives, and the Du family was also very stable, and the rehabilitation of the rehabilitated people was so good that she didn't need to worry about it, so after taking a look, she went directly to the south.
But she didn't expect the Du family's parents to care about her like that.
Greetings again and again, care again and again, so that even if she accepts her current identity and fate, Du Jiaojiao, who has always clearly distinguished herself from her original identity, gradually realized that she is Du Jiaojiao, and the Du family's parents are her relatives and parents.
When brothers and sisters become families, they will have their own selfishness, she is no longer the little sister they loved back then, but her parents will not change, they still love her and care about her.
So, she's back.
And decided to put down roots here and not leave, at least, until her parents are old, she will not go.
"Yes, yes, so, you're serious about opening a chain store?" Jiang Ruonan nodded and brought the topic back to the beginning.
Du Jiaojiao nodded: "It must be serious, I can't sit back and eat empty, right?" It's not like the south, where you can pan for gold by doing anything...... So I thought about it, it is more appropriate to ask you to invest in a brand store. ”
"Okay, then we'll settle it!" Jiang Ruonan was also happy, "But there has to be a plan for this matter......"
"It's the plan, but I think the first thing is to open a store in Jincheng, and you have to bring a few apprentices out, really, if you can't do it, go to the state-run hotel to poach people, anyway, there are many ...... that can't survive in the state-run hotel now."
After discussing it, the two women made a preliminary plan, and then, Jiang Ruonan told Lu Zhenjun about it, and informed the children in the family, especially Caifeng, although they were abroad, they also helped to make plans, and there were many people, so they planned everything thoughtfully.
Then, Old Man Meng also knew about this, of course he was very supportive, if it weren't for Jiang Ruonan's refusal, saying that he really wanted to give money even if it was an investment, and if he wanted to give him dividends after this was counted, the old man didn't want to take advantage of this, he would have been unable to help but throw money into it again.
But in fact, even if there is no old man Meng, the Jiang family's private dishes in Jincheng are exceptionally smooth to open a store - the saying that someone in the DPRK is easy to do things is really not blown, and the checkpoint procedures to be encountered to open a store, because of Du Jiaojiao, the urine of the original system will always drag on for ten and a half months, and it is basically solved quickly and approved, and because it is related to the Du family, other people who want to make it bad have to weigh themselves, and they dare not use any means.
And they did publicity earlier, and made a lot of advertising for local rich and famous people according to their positioning, well, of course, the actual result is still not as attractive as a Du family's signboard.
Such a strong combination, the Jiang family private food quickly gained a firm foothold in Jincheng, and because of the unique membership system, in the late eighties became a good place for the rise of local bigwigs to show their identity, and in the early nineties, the Jiang family's private food has become a landmark store in Jincheng.
In the early nineties, Jiang's private cuisine began to launch a chain store model, and many people wanted to get a piece of the pie, but they were rejected by Jiang Ruonan and Du Jiaojiao.
But even so, the chain store of the Jiang family's private cuisine is still like layers of cobwebs, slowly but firmly radiating from Jincheng, and before he and Shuangshuang were admitted to university, the chain store was opened in the imperial capital, and then triggered a craze about Sichuan cuisine in advance.
In the 21st century, there are nearly 100 chain stores of Jiangjia private restaurants across the country, the most densely distributed in S Province, and most of the others are distributed in provincial capitals and some relatively developed cities.
Moreover, with the development of the times, Jiangjia private restaurant chain stores have also added more derivative services and industries, such as hotel venues, etc., and have become well-known brands in the country.
Jiang's private restaurant chain is the earliest and most successful model in the hotel industry, and was later ...... by the Department of Mathematics, Economics, Marketing, and Management Research analysis.
And its later heir turmoil has attracted the attention of the outside world, becoming a classic case that will be studied in marketing books, and it has also become a joke about a beautiful thing.
Of course, that's for later.
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