Chapter 157: Word-of-mouth fermentation

At the end of the day, Chen Xiao counted about 20 moviegoers, more than a dozen more than yesterday.

To Chen Xiao's relief, except for one of these moviegoers who fainted in fright and was carried away in advance, the rest saw the end of the movie.

After watching it, Chen Xiao asked these viewers after watching the movie as a passerby, and they all felt that this movie was very terrifying, and it was the best horror movie they had ever seen.

In the evening, the film review written by Carmon on Tomato Online received more than 4,000 likes, and many people who went to watch it also left a high evaluation under this film review.

Some relatively active netizens have established a page section for "Smart: Ghost Shadow", and they all gave a scare score of 9.9 points.

Lovers of horror movies are a group of people who are particularly curious.

They all took notice of the movie "Smart: Ghost Story".

Some of these people live in Los Angeles.

On the third day of the Horror Film Festival, Chen Xiao suddenly found that the number of people in his screening area had skyrocketed, reaching more than 100 people at once, and this phenomenon was still continuing.

On the one hand, the number of moviegoers is increasing, and on the other hand, the number of reviews of "Smart: Ghost Shadow" on Tomato Online is also increasing.

Generally speaking, as the number of reviews for a film increases, its score will decrease or fluctuate, and eventually remain within a reasonable range.

But the strange thing is that the number of people has increased rapidly, and the scare score of the film "Smart: Ghost Shadow" is still maintained at 9.9 points.

There are only two possibilities for this kind of result, one is that the people who comment are all water army; Another possibility is that it's a masterpiece.

Either way, the high score of the movie "Smart: Ghost Shadow" is a fact.

In terms of the way of movie promotion, in addition to the media publicity that everyone is familiar with, there is another way of publicity that fans are also familiar with, that is, word-of-mouth fermentation.

The key to word-of-mouth fermentation lies in the quality of the movie, only if the quality of the movie is good, the audience will spontaneously promote the movie.

This kind of propaganda is often difficult to achieve by media propaganda and online trolls.

On the last day of the "Horror Film Festival", a long queue began to form outside the exhibition hall of "Smart: Ghost Shadow".

In the screening hall, "Smart: Ghost Shadow" was played one after another, and each show was full.

This is simply unique in the whole film festival.

The strange performance of "Smart: Ghost Shadow" also attracted the attention of some film collectors, who entered Chen Xiao's screening hall one after another to watch the movie.

After they watched it, they felt that this movie was okay, but the shooting of this movie was too rough, and they were still a little hesitant whether to shoot it in their own theaters.

The "Horror Film Festival" lasted for seven days, and by the end of the day, all the screenings were over.

Some viewers who came to see "Smart: Ghost Movie" were inevitably a little disappointed when they heard that the film festival was over, and they looked forward to the film's release soon.

According to the process of the "Horror Film Festival", at the end of the festival, the organizer will conduct a competition to select the most popular films of the festival.

In this link, ACI's Pyra actually did a black-box operation.

The films on the list have long been determined by his company's films.

At the closing ceremony, a large number of film selectors and media people gathered together to wait for the results, and some people who knew the inside story were just putting together a scene.

At the final closing ceremony, Chen Xiao also appeared at the venue.

The beautiful abbot appeared on the stage, and she said with a smile on her face: "Good evening, ladies and gentlemen, after a week of competition, the top five most popular films of this festival will be announced." Oh my God, I'm already excited. ”

"Now we're going to announce the most popular films of this movie week."

"First of all, the fifth place is "Zombie Carl", congratulations!"

There was thunderous applause from the audience.

"The film ......"

"Fourth place is ......"

……

"I'm about to announce the name of the number one film, and we're finally at an exciting time. The most popular horror movie of this festival is about to tell everyone, guess which one it will be? ”

After the host finished speaking, there began to be discussions in the audience.

"It should be "Smart: Ghost Shadows", right?"

"The quality of this movie is really good, and there are a lot of people watching it."

Chen Xiao was inevitably happy when he heard everyone discussing his movie, if he really won the first place, it would be great.

The abbot sold a pass and loudly announced, "The most popular film of this festival is 'Asura'!" ”

"Congratulations ACI, you speak for it all."

"Appeal ......"

Off the field, there were soft boos, but fortunately, Pyra had already arranged some nursery inside.

These toots gave sparse applause from the audience, so that the event would not be too embarrassing.

The people present, even if they didn't understand the inside story, smelled a hint of conspiracy.

Off the stage, all the adults kept their minds rational, and no one or anyone came on stage to dismantle Pira's trick.

In a slightly awkward atmosphere, Pyra ended the child's play of awards.

When he returned to the office, Andy Ho was inside.

A confident smile appeared on Pyra's face, and now he didn't particularly need Andy's help.

Because another theater found him.

Of course, it would be better if both families could accept him.

"Beautiful Miss He, I've kept you waiting." Gentleman Pyra said.

Andy He glanced at him and said, "I think we may need to end our cooperation with each other." ”

"Oh, why?" Pyra Road.

Andy Ho said: "Because I see a person who is not honest, we will not cooperate with such a person. ”

"A few days ago, another group of people approached me to work with our company." Pyra said confidently, "Speaking of which, Miss He should know, they say that their boss's surname is Sun." Hehe, Miss He, your layout in the Western film and television industry seems to be aimed at them. ”

"Miss He, you have just entered the American market, to be honest, we in the West have a natural distrust of your country, and it may be difficult for them to hand over good movies to you, except for us who are generous."

Andy He said: "You don't have to say that, I can find movies from our country." ”

"Are you confident that you won't be uncomfortable?"

A young man came into the office.

Andy He recognized that this was the spokesperson of the Sun family's business in the United States - Sun Hengping.

She came to the United States this time, to a certain extent, to eat the American power of the Sun family.

Andy He snorted coldly and said-for-tat: "I remember that there isn't a Chinese film in this film festival?" I've heard that the response is pretty good. ”

"I didn't expect your vision to be so bad, do you dare to put such a shoddy film in theaters? The cost of its shooting, I will not exceed 100,000 yuan when I am full, it's a joke. Maybe it's all childcare. ”

"Why don't you dare?"

"You are too young, the United States is different from China, the sophistication of people will not work here, and this side is more honest and transparent."

"Hehe, we'll see."

"Don't speculate more than half a sentence, go slowly and don't send it." Sun Hengping pulled down the eviction order for Pai.

"I can't really stay here. On the 1st of next month, I will launch that Chinese film in California, and I don't mind you playing against me. Andy He shook off a sentence and walked out of the office.