Chapter 9 Handmade online store
Before you know it, it's the time of year when autumn is scarce, and even the two hardcore bookworms, Blue Eucalyptus and Mengshi, can't help but doze off when they read books in the library at noon. Suddenly, Lan Eucalyptus felt a pair of rough-skinned hands naughtily covering her eyes, she thought it was a prank by Mengshi at first, but when she opened her eyes, she didn't expect it to be Ruoping. "Hee-hee, you're really inattentive, you're actually sleeping in the library." Ruoping said mischievously like a girl.
"I don't know how to fall asleep, you see that the other end is also asleep, you don't scold her and talk about me, I didn't expect you to be so bad!" Lan Yu smiled and said to Ruoping.
"Which pig is scolding me?" The shallow sleep Mengshi unwillingly got up and laughed and scolded.
"Which donkey is sleepier than me?" Lan Eucalyptus immediately shot back without thinking.
"You two don't make a fuss. Why do you have to fight every time you meet? Ruoping smiled and mediated.
"Huh! Why did you come to the library today? We've been here for two months and it's the first time we've met you. Lan Eucalyptus blinked and looked up at Ruoping with curious eyes. Me...... I work part-time at the library to organize books. ”
The part-time job of sorting out books in the school library is the school's preferential policy for poor students, and almost all poor students rush to participate, because Ruoping and Zhenping are brothers and sisters, and it is not good for the family to monopolize the two fat shortages, Zhenping automatically gave up the opportunity to work part-time in the library, and turned to tutoring. This day was Ruoping's first day of part-time work, she first sorted the books on the shelves according to the instructions of the library teacher, and dragged the bulky cart to the reading room, and saw two familiar figures lying on the desk with their heads on their sides and sleeping soundly. So Ruoping gets playful and decides to scare Eucalyptus.
The next day, when Ping was tidying up the bookshelves, she saw Eucalyptus and Mengshi again, and when she greeted them with a smile, she went to work. After a while, Zhenping also came to the reading room, and when he saw Lan Yu, he greeted her with a surprised look, and then sat directly opposite her and read quietly. Lan Eucalyptus was a little uncomfortable, Meng Shi looked at Lan Eucalyptus with a wicked smile, and Lan Eucalyptus had an epiphany. They all knew that Ruoping must have gone back to tell her brother about the meeting with them yesterday.
Zhenping was also quite shy in the first few days, at most, when he came here or went to the classroom together in the afternoon, he chatted with them with a few words, and then he basically got acquainted, and when Lan Eucalyptus and Mengshi quarreled, he would also help Mengshi take the opportunity to say a few words to Lan Eucalyptus.
At noon that day, Mengshi and Lan Yu were chattering because of a foreign handmade work, Zhenping patted his head and proposed: "Now e-commerce is so hot, otherwise we will open an online store together, and everyone will make handmade works and put them on sale, anyway, we are all from the art department, so we have a little foundation, so your ideas can be realized?" "Great idea!" Mengshi nodded in agreement. "Shall we try it first? I'll go and call Ruoping over to discuss. Blue Eucalyptus trotted to another library to inform her. Two girls came hand in hand, and the four of them sat around a large desk brainstorming.
Mengshi suggested that the online store can focus on literary and artistic small and fresh hand-made small things, which is very to the appetite of the blue eucalyptus, she thought about the subdivision of the product in her heart, the blue eucalyptus believes that most of the online stores have not yet fully developed office stationery products, their team can combine the creation of foreign artists and local traditional culture to improve the product more beautiful, which can be used as their business direction.
Ruoping couldn't help but applaud, she suddenly remembered a question, tilted her head and said, "Then how should we allocate the number of products?" It takes time to make handmade works, and if you just do a lot of pressure and popular products are out of stock, what should you do? Mengshi's eyes rolled, "Otherwise, we will only make one sample for each product first, and order what customers like, pay 20% in advance as a deposit, and then we will start to make it." Aren't foreign luxury goods all popular high-end couture? If the person who ordered the order is too busy to make a limited edition, it can also be hungry for promotion. ”
"That's a good idea! I have one more suggestion. Zhenping lowered his head and pondered for a few seconds, "Do you have any information about industrial design?" Both Eucalyptus and Ruoping were confused: "What is industrial design?" Mengshi suddenly realized: "I have heard that generally the industrial design that has won the German Red Dot Award is more authoritative. However, I usually only read fashion magazines......" Mengshi smiled ashamedly.
The style of the product was decided, and everyone began to talk about who would be the store manager again, and at this time everyone became very humble and gave up power to others. Ruoping shirked for a while and suggested, "Otherwise, Lan Yu will be the store manager, and she will be the leader in the middle." Ruoping said bluntly with big eyes, and Meng Shi turned her head to cover her mouth and snicker. Oh? We are all in the same class, where does it come from? Lan Eucalyptus pretended not to know and said with a confused face. In the end, Lan Eucalyptus stubbornly asked Mengshi to be the store manager, on the grounds that she thought Mengshi's leadership was stronger.
And Mengshi took over the function of store manager, and it really lived up to expectations. Each of them has invested some initial capital for the purchase of raw materials and operating costs for the online store. Ruoping and Zhenping together pooled 1,000 yuan, which came from their usual part-time jobs and frugal savings, Lan Yu took out 2,000 yuan from the usual living expenses and the New Year's money, and Mengshi invested 5,000 yuan. Mengshi took a new book and wrote everyone's investment money in it.
She specially consulted some friends who have opened an online store and had a detailed understanding of the process of opening an online store. Zisong also inquired in many ways and helped them get acquainted with a shopkeeper who opened an online store relatively early and had an annual turnover of more than one million, and he was a senior who graduated from Zisong School in the previous years. The senior heard that it was his younger brother's female ticket and classmates who were going to open an online store together, and they were also willing to share their experiences. He summed up two experiences, one is that publicity should be in place, when to put it on the shelves, what keywords to lose, online store drainage, and customer group positioning are all key; Another point is that the quality of their products should be good, so that they will build a reputation and have repeat customers over time. He made a special trip to Mengshi's school to meet with the members of the online store, and taught him his experience of opening a store face-to-face, and if the members had any doubts to him, he patiently answered them one by one. This meeting will make Mengshi, Lan Eucalyptus, Zhenping, and Ruoping all gain a lot.
Meng Shi thought that many of her relatives were in business, so she had the genes of a businessman in her bones. The current wave of e-commerce is a great opportunity, and she understands that the sales channel in the business is also a key factor in profitability, and she is willing to let go of her hands.
After several discussions, Lan Yu suddenly proposed: "We have almost considered the specific business matters, but the name of the online store has not yet been called!" "yes, how did we forget about that?" Ruoping said depressedly as soon as she was reminded. "What's that called?" Mengshi held her cheeks in her hands and pondered. "Let's call dreams horses! There is a passage in Haizi's poem that reads: 'Like all poets who take dreams as horses, I choose eternal cause. My career is to be the life of the sun, who has been brilliant and brilliant since ancient times! Zhenping recited the original text word for word in a poet's voice, and Lan Yu was immediately fascinated by his poet-like temperament.
"That's a good name. But is the full name 'Dream as a Horse'? Meng Shi asked after thinking about it. It's called: 'Dreams are the hands of the horse'. "Ping answered with confidence." That's a great name, you two are really good at naming names! The store manager, Meng Shi, nodded with an approving gaze.
Just do it. They surveyed their peers' product assortment and sales, and after careful consideration, they launched handmade products such as notebooks, pencil cases, coasters, mouse pads, hairpins, wallets, and keychains. They found that handmade products are a promising direction in the current market, because all products that involve handmade products are very expensive and even more popular than machine-made products.
The store manager, Mengshi, made a detailed plan for the division of labor: Ruoping's task is customer service, Zhenping is responsible for the procurement of raw materials, and Lan Eucalyptus is responsible for the detailed drawings of all the products on the shelves and the decoration of the online store. In terms of the detailed classification of product production, Ruoping specializes in embroidery, Zhenping studies products in the direction of industrial design and woodwork, and blue eucalyptus and Mengshi painting. As soon as they didn't have a class, they got together to think about it, and worked hard to plan and execute the next step of the online store.
Excitingly, because their products are very distinctive and there are few competitors of the same kind, Eucalyptus has only been on the shelves for 3 days and ushered in its first business. There is another group of students in their major who are also working together to run an online store, and when that group of students learned that Mengshi could have customers without looking for someone to brush sales, all the members of that group showed envious eyes. They quietly asked someone to inquire how Dream was a handmade house to make an order without swiping sales, and later they realized that the online store led by Mengshi won through products, and they didn't squeak when they looked at the popular models sold in their store.
What Mengshi, Lan Eucalyptus, Zhenping, and Ruoping didn't expect was that they sold more than 30 items in the first month, with an average price of 140 yuan per handmade product, and this kind of work mainly earned creative and labor costs, so they had a net income of nearly 3,000 yuan in the first month. This was so unexpected, Mengshi's original idea was much more difficult than that. Meng Shi was overjoyed to evaluate each person's income for the first month according to the producer of each sold product and the percentage of shares invested, and she put the calculation results on the table to ask everyone's opinion, and the other three agreed very much. In addition to the hard-earned net income, the four also experienced the spirit of craftsmanship that was gradually fading in the market.
Lan Eucalyptus happily proposed to go to KTV to celebrate together, everyone agreed, Zhenping did not forget that it was Zhang Zisong who enthusiastically invited people to share their experience at the beginning, so that there would be such a smooth business, and it was strongly recommended to call Zisong too, and the money of the four members of the K song was divided equally.
Finally on the weekend, Mengshi booked a box at the KTV near the school, and gathered the other four to go to the supermarket to buy snacks and drinks first, because the snacks and drinks sold in the KTV are few and not cost-effective. Zhenping and Zisong both carried oversized schoolbags to hold food, so as to escape the inspection of the staff in the KTV.
As soon as Lan Eucalyptus entered the box, he occupied the shaking microphone on the stage, and he ordered the song and sang it first, which was a full wheat ba. Zhenping and Mengshi also rushed to order songs, they both sang well, and when they met the songs ordered by others, they would pick up the microphone and sing together.
Ruoping has been a music addict since she was a child, but she especially likes such lively scenes, and when others sing well, she is also very happy to sit next to her and applaud to cheer. She was very diligent in pouring the food she had just bought in the supermarket on the plate, and if anyone was thirsty and wanted a drink, she would get up and help them pour it. Zisong had just finished an important exam in the department, so he was very tired and leaned on the sofa, eating the snacks on the table without stopping.
On the small stage here, Lan Eucalyptus and Mengshi are holding hands and singing loudly "One Like Summer and One Like Autumn". "The first time we met, it didn't look good for you, but who knew that it would be so close later. One of us is like summer and the other is like autumn, but we can always turn winter into spring...... If it weren't for you, I wouldn't be sure, friends know how to listen better than lovers, and my off-string voices are my mouth and heart. I can't do without Darling, and I can't do without you......" After singing a song, Lan Eucalyptus and Mengshi also compared the shape of a heart together on stage, a pair of close sisters.
Zhenping is a die-hard fan of Jay Chou, and he sang nearly ten of Jay Chou's songs in a row, but was knocked off the stage by the uncontrollable Maiba Blue Eucalyptus. Then she ordered a song "You Can Love for a Long Time": "Friendship has quietly become blurred, but love has warmed up by one hundred degrees." When did you make me a princess? Moved me from loneliness to happiness. Hide your love, and I plant layers of trees. You're smart and don't get lost. Staring at the night sky, we can all hear clearly, what speed is the two hearts beating...... "Lan Eucalyptus finished singing this song with a cute and playful face, and swept away Zhenping's expression with his residual vision, I don't know if this fool understands that it is sung to him?
She also wanted to continue to sing a few more songs of Liu Ruoying, but she was deliberately disrupted by Ruoping, and the scene was chaotic. Mengshi, the best friend, gloated and applauded Ruoping next to her. Zisong couldn't stand up with a smile when he saw them like this: "You are really three women in one play." ”
As soon as Zisong finished speaking, he was targeted by Zhenping, "Why doesn't Brother Song sing a few love songs with Mengshi?" As he spoke, he took the lead in applauding. Zi Song, who was slightly thin-skinned, didn't say anything from beginning to end, and was asked to sing a love song just after saying that, which was really "a disaster from the mouth", but he also agreed with a smile.
He and Mengshi quietly discussed which songs would be sung by men and women, and ordered a song "Little Dimples" together. They looked at each other affectionately as they sang, "...... Happiness begins to have an omen, and fate makes us slowly close. Then the loneliness was swallowed up, and we became talkative, and there were changes. Small dimples and long eyelashes are your most beautiful mark...... Finally found the beauty of the heart, a lifetime of warmth, I will always love you to the old ......"
At this time, the waiter knocked on the door and walked in, telling them that there were only 5 minutes left until the end of the charter time. So everyone ordered a song "Friends" together, and they let go of their voices and shouted: "Over the years, a person has gone through the wind and rain, and I remember what to insist on if I have tears and mistakes." Only after true love will you understand, loneliness will look back, and there will always be dreams and you will be in your heart. Friends go together for a lifetime, those days are no more, in a word, a lifetime of love for a glass of wine. Friends have never been lonely, friends, you will understand, there are still injuries and pains to leave, and I ......"