Chapter 241, too sand sculpture [ask for subscription]
How? Boss, do you want to accept this endorsement? This is already the highest endorsement fee in the game so far! ”
After Wang Lexin's introduction, Hao Huan asked, "Is this going to sign a contract for a year or a few years?" ”
Wang Lexin said: "At present, I just plan to sign a contract for one year, maybe the other party's confidence in the game is not very large, and I am afraid that I will lose more if I sign more, so I will come up with such a high price, and I want to try it after signing a contract." ”
Hao Huan was curious: "Is there a game to play now?" I'm curious what kind of game this is, and I'm willing to spend 100 million yuan for me to endorse for a year! ”
Wang Lexin replied: "The game hasn't been released yet, but if you want to try it, it should be no problem, and they should agree to try it if I apply here." ”
"Forget it, there's no need! It doesn't matter if the game is fun or not, as long as the endorsement fee is in place and the impact is not bad! ”
Hao Huan explained: "If you don't think there are other problems, then take this endorsement!" Only when the first shot is fired, can the price be raised later! In order to make the endorsement fee in the back can exceed 100 million yuan! ”
"Okay, then I'll get back to the other party." Wang Lexin walked to work.
Subsequently.
In the production company of the game "Sand Sculpture", a man suddenly said excitedly: "Hao Huan actually agreed to us!" ”
"Really? Did you agree to just endorse for a year? ”
"Really! Hao Huan's company has replied, and the price has been determined to be 100 million yuan a year, but for the endorsement contract, they still have to modify and add a few points. ”
"Where do you want to change?"
"Actually, it's nothing, it's all some changes to small interests, as well as the reputation protection of the spokesperson, etc., which is acceptable to us, anyway, we are a serious game, not the kind of garbage game that pits money!
Now the most important thing is that our game has successfully made Hao Huan endorse! Although 100 million a year is a bit ridiculously expensive, I think with Hao Huan's popularity flow, this 100 million yuan should be worth paying! ”
"Then you hurry over and find Hao Huan to sign a contract! Don't change your mind when you get it! ”
"Don't worry, I've already bought the ticket! Tonight will be overnight, and I will go to Hao Huan to sign a contract early tomorrow morning, and by the way, I will shoot the endorsement advertisement directly with him! ”
……
At night.
In addition to this "Greedy Sand Sculpture", several mobile phone brands and clothing brands have contacted Hao Huan at high prices.
Since "Playing Sand Sculpture" gives an endorsement fee of 100 million a year, these brands have to give this price before Hao Huan is willing to endorse each other's products.
So this makes the other party a little unacceptable, 100 million yuan a year, this money can be endorsed by Liu Yuxi for three years!
Therefore, many brands were rejected by the threshold of 100 million yuan, and for a while, Hao Huan did not receive a second endorsement that satisfied him except for "Playing Sand Sculpture".
……
Early the next morning.
The advertising manager of "Sand Sculpture" visited Red Ears Film and Television Company.
Under the condition that the contract and endorsement fee are acceptable to both parties, there is no problem, Hao Huan is about to start filming endorsement advertisements for this game.
The other party was really "greedy" this time, so he just brought the costume over, and then directly used the indoor studio and equipment of Red Ear Film and Television Company to shoot the endorsement advertisement for this game.
Hao Huan memorized the lines, and the whole person felt a little ashamed, feeling that this game is indeed a sand sculpture, and the lines endorsed by the game are also very sand sculptures!
It deserves to be called "Playing Sand Sculpture"!
After the camera was ready, the lights were ready, and the curtain was ready, Hao Huan began to cooperate with the other party to shoot the endorsement advertisement for this game.
"Hello everyone, I'm Hao Huan! "Playing Sand Sculpture", this is a version of the sand sculpture that you have not played, click on it, play for a year, and the equipment does not cost a penny! After just three minutes, you'll love the game just like me! ”
"Great!"
The advertising manager of "Playing Sand Sculpture" applauded, Hao Huan is worthy of being a great director with explosive acting skills, none of this line is mispronounced, and there is no problem with this facial expression!
So this first endorsement advertisement, Hao Huan just shot it once.
Immediately after that, shoot a second advertisement with a different line.
"Surprises are continuous, a green game with a monthly income of tens of thousands, and no money is still made! Zero-yuan VIP, 999 in one second, 666 in all equipment, hurry up and join my gang! ”
Ness!
It's another one-time advertisement!
Immediately after that, the third ad began to shoot.
"Brotherly love is deep, and playfulness is still the same! If it's a brother, come and cut me! I'm waiting for you in "Sand Sculpture"! ”
……
After all three commercials were shot at once.
Hao Huan felt that he was a sand sculpture, and he would actually shoot an advertising endorsement for this kind of sand sculpture game! He also obeyed himself......
The advertising manager of "Sand Sculpture" was very satisfied, as if he saw that under Hao Huan's sand sculpture endorsement, this game would lead them to a new life and to the pinnacle of mobile games!
After Hao Huan took off the inferior armor equipment brought by the other party, he asked curiously: "When will this sand sculpture game be released?" ”
The other party said: "It's soon, it can be released and launched the day after tomorrow!" When the time comes, please ask Director Hao to forward it on Weibo by the way. ”
"yes, I see."
Hao Huan agreed, this is a request on the endorsement contract, Hao Huan only needs to forward the Weibo advertisement of this game at that time, and the rest will not trouble him anymore.
It's just that Hao Huan is curious now about whether it is possible to make money with this kind of mobile game?
The endorsement fee is 100 million yuan, so how can the next publicity fee be smashed by tens of millions, right? In this way, this game has to earn at least 200 million yuan to pay off, but can such a mobile game of sand sculpture earn 200 million yuan?
Hao Huan is not very familiar with the game field, but he thinks it should be similar to movies. For example, making a movie requires production costs, publicity costs, and then the box office revenue exceeds these costs.
It's just that in addition to recharging in the game to make money, what kind of money can mobile games make? What's more, this sand sculpture game also gives VIP for free, and the equipment explosion rate is almost 100%!
So what does this game do to make money?
He was a little puzzled, so he simply asked: "The endorsement fee is 100 million yuan, and you should have to spend a lot of money on advertising next, right?" ”
The advertising manager of "Playing Sand Sculpture" said: "Yes, advertising plus endorsement, the estimated cost in the early stage is about 200 million yuan. ”
Hao Huan said suspiciously: "200 million yuan is already very high for a mobile game!" Your game gives VIP for free, the equipment is all based on playing, and the explosion rate is still so high, so players can play very well without recharging money, so can you still make money? ”
The other party said: "This is just a gimmick to attract players, VIP is indeed free to give, and the equipment explosion rate is indeed very high, but it is only for low-level equipment, and players still have to spend money where they should spend money!"
For example, you need to charge money to build a gang, such as buying a ring to get married, buying clothes and weapon skins, resurrection potions, and so on.
These are our main sources of money, of course, even if it doesn't cost money, we can still have the experience we should have, but it takes a lot of time to fight monsters and collect equipment.
Speaking of equipment, the game mall does not sell equipment, so players can indeed play games to explode equipment, and then sell equipment in the mall, if there is a local tyrant to buy equipment, then he will charge money, and then buy equipment, when the platform will charge 10% of the handling fee, which will also be a major source of our money, but also the main source of money for some players. ”
Hao Huan understood, and said with a smile: "I want to play games to make money!" ”
"Director Hao laughed, you have a lot of opportunities, how can you have time to make such a small amount of money."
"Haha! Okay, it's all the commercials that have been filmed, so I won't entertain you, and I'll be notified when the game is released. ”
Hao Huan walked out of the studio, this game does sound quite innovative, but I don't know if it will be as good as the other party said, and whether it can really use these channels to make money?
He's still looking forward to the release of this game, and when the time comes to try it, he will know if the game can be played or not, and whether it is possible to make money.
Two days later.
"Greedy Sand Sculpture" was released on time in the early morning!
Hao Huan had already reposted the game's official Weibo for promotion two hours ago.
When the release time came, Hao Huan found that there were quite a few players who downloaded this mobile game!
I don't know if it's because my influence is too great, my popularity is too strong, or if the advertising of this game is too awesome! I saw that in just three minutes, there were 100,000 downloads!
When registering an account and logging in, Hao Huan found that there were only three servers to choose from, and the first server was actually popular now, indicating that it was about to be full!
"Awesome! The game started off with such a bang, and if the quality of the game was good, maybe it would really make a lot of money. ”
Hao Huan entered the second area of the sand sculpture, and he found that this game was really registered and gave a member, but this member didn't seem to be of any use!
Because everyone is a member, it seems that everyone is an ordinary player after registration, and there is nothing special about it, but it is dispensable.
As for the game graphics and scenes, it looks pretty good, and the characters are good, but if you do it according to Hao Huan's requirements, this game can still be optimized in many places.
In terms of playing style, Hao Huan thinks that the special effects are handled very well, it looks really cool, and some combat actions Hao Huan also admires, it is too sand sculpture!
The guy who designed this kind of sand sculpture action is afraid that he is a big sand sculpture in his bones, right?
After Hao Huan tried playing for half an hour, he commented: "It's not bad, although the name follows another game that is also greedy for play, but the game does not have the meaning of following the trend and plagiarism, but the creativity and design are integrated into the sand sculpture style, giving people a bright feeling." Playing games is all about relaxation, and this sand sculpture game is considered a success. ”
Quit the game, uninstall and delete.
Although Hao Huan said that this game was good, he had no desire to continue playing, and he didn't want to waste time on this kind of game.
It wasn't too early, he just lay down in bed, and then started the director's special training camp and spent more than 100 million gold coins to learn a five-star special effects tutorial.
……
Early the next morning.
When Wang Lexin brought breakfast over and waited for Hao Huan to go to the company after eating, she said in surprise: "Boss! Have you watched the game "Sand Sculpture"? ”
"What's wrong?" Hao Huan yawned and walked out of the room.
Wang Lexin was surprised: "It's only been eight hours since the early hours of the morning, and the registered users of this game have exceeded three million!"
As a mobile game made by a small company, the 24-hour registration account is even more awesome than the new game release of those large companies! ”
Hao Huan was also a little surprised, after a night, there were actually three million registered users? Is this because I'm too awesome, or is this game too awesome?
He simply said: "This is my popularity and influence!" Those people were scared when they heard 100 million a year! With my popularity and influence, I was said to be 100 million, even if it was 200 million a year, it was worth it! ”
“……”
Wang Lexin couldn't listen to it anymore, and felt that Hao Huan was too inflated.
However, this is just the beginning!
The really shocking number of downloads and registered users of "Playing Sand Sculpture" during the day is much more awesome than in the middle of the night!
Before 24 hours arrived, more than 10 million people had already signed up for the game!
And under Hao Huan's Weibo, there are a lot of comments complaining about the game, as well as a lot of comments that blow up this game.
"It's too sandy! It's a lot of fun! ”
"Haha, if it's a brother, come and cut me! Hao Huan's advertisement is so interesting! ”
"The game is cool enough to sand sculpture! After one night of liver explosion, I didn't charge a penny, but I also sold a level 30 piece of equipment and made fifty yuan! ”
"Awesome! One knife 999! This crit farm monster looks so cool! ”
"I opened a Hao Huan gang, the big guy and the gang will clear the customs together!"
"Sand sculpture area 1, 100 yuan to receive a 30-level headscarf, is there anyone to sell it!"
……
is obviously not too good a game, but I thought that Hao Huan's endorsement became popular all over the Internet overnight!
This registered user, this skyrocketing number of downloads, is even more awesome than the popular mobile games released by those big companies!
Now all three game zones are starting to burst into popularity, indicating that the servers are fully loaded.
In the "Greedy Sand Sculpture" company, everyone thinks this is too exaggerated! Is Hao Huan's influence so awesome?
This registered user and download volume are too perverted!
"Quick! Hurry up and open a new server! Expand and optimize the server! ”
……
Meanwhile.
Many brands regret it.
Such a sand sculpture game, obviously there is nothing to be fun about, but it turns out that this can be popular! It shows that Hao Huan has brought a lot of traffic and popularity to this game!
100 million yuan a year, I don't feel that this is unacceptable! If there is really such a good advertising effect as "Playing Sand Sculpture", they are willing to spend 100 million yuan!
So, with the explosion of "Greedy Sand Sculpture", several brands no longer hesitated, and directly expressed their willingness to give an endorsement fee of 100 million a year and sign a contract with Hao Huan for a year.
As a result, Hao Huan sat on the ground and raised the price!
This makes the other party angry! But I still have to keep smiling and continue to talk.
In the end, Hao Huan signed two more endorsements, and easily earned nearly 600 million in three days, because one of them directly signed a three-year endorsement.
In this way, Hao Huan just took advantage of his free time to accept a few endorsements, and he had already earned more than 500 million yuan!
The speed of this money is simply not too fast!
With the popularity of the products endorsed by Hao Huan, another week has passed.
At this time, after "Tang Bohu Dots Autumn Fragrance" was finally released, the final box office was fixed at 7.301 billion yuan.
This has refreshed the box office record of domestic films, and it is the highest-grossing domestic film in history!
At the same time, "Zombie Kid" hit the streets, and now many theaters have already been screened, and the movie will be released in advance in two days.
And there is just one month before the summer vacation, and the release of "Animal World" directed by Wang Lexin begins.
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