Lu Man compared, "In the second or third year of junior high school, it is the second step of publicity, releasing the silhouette of the mysterious guest, and appropriately saying a few characteristics that meet the characteristics of the guest." For example, what honors have you received? But don't say it's exclusive to the mystery guest. Instead, draw a range that can cover all the famous names in the circle. When the audience is asked to guess, they find that this artist is eligible, and that artist is also eligible. However, eligible artists must be first-line top artists. If you get the end of the first line or even the second or third line, it's not interesting. ”

"For example, the audience thinks that Gao Zishan is very suitable for this condition, and some viewers feel that this Dong Qinrong also meets the requirements, just to rub off on the popularity of these people." The road is long one by one, and it is said in great detail.

Lu Dongliu and Chi Xingrui's eyes lit up when they heard this.

That's right!

How could they not have thought of it!

Instead of simply releasing mysterious guests to publicize, it is better to rub a wave of traffic from various top artists first.

Chi Xingrui felt that Lu Man's trick was too bad, "Are you a fan?" ”

The number of fans of those top artists is terrifying to think about.

The promotion of this show is a big deal.

Lu Man's smile revealed a hint of badness, "How can this teach walking fans?" We didn't really give them a list of people who might be invited, and we didn't put out fake news that our show had invited anyone. We're leaving it to the fans to guess for themselves. ”

Lu Dongliu and Chi Xingrui suddenly felt that the road was bad, too bad!

When netizens enthusiastically participated in speculation, a link applet was released to show the silhouette of the mysterious guest, and when the show was broadcast, the silhouette was officially lit up as the mysterious guest appeared. Note that whoever appears on the stage will be lit up. This may be more difficult, and the staff of the program team need to keep an eye on it. ”

"Why do you have to light up the silhouette again when it's on the air?" Chi Xingrui asked puzzledly, "Since it has been broadcast, the audience knows who is invited, light up the silhouette, I think it's a bit redundant." ”

Lu Man shook his head and explained, "Not everyone stays in front of the TV to watch the show. You light up the silhouette at the same time as the show is broadcast, and netizens who are still on the Internet see it, like the mysterious guest, and they are likely to turn on the TV immediately to watch it. In addition, the audience who watched the "Performer" program may also watch TV while holding their mobile phones to scroll through Weibo! When you see a mysterious guest, you are likely to be transferred directly to your show. ”

"......" Chi Xingrui took a sip of tea, "I'm still too naïve." ”

Lu Dongliu: "......"

This is a raw audience!

It's like a store grabbing people and soliciting customers.

And this kind of operation!

The reason why Lu Man waited for the show to start and the mysterious guests appeared before letting the program team release the photos of the guests was because of the rules of the program group.

The reason why the mystery guest is called the mystery guest is that you don't know anything about the identity of the mystery guest before that.

If it is announced before the start of the show, there will be no surprises to speak of, and the meaning of this link will be lost.

"This is the suggestion I gave in terms of program promotion, and you can consider and discuss it again. My assignment was actually after the show aired. Leave the matter over there to "The Performer". Lu Man said.

Lu Dongliu immediately said: "Where, this propaganda plan you mentioned is already very good!" ”