Chapter 495: The new product launch conference is once again in the spotlight

In addition to some creative hard-core to live advertising, video creative advertising is not included, natural traditional publicity methods have not been ignored, the overseas spokesperson of the "holographic bracelet" has football superstar Ronaldo, speaking of football superstar, Cheng Yangze once had a more excessive idea, that is, he was ready to find a football club in the international community to acquire, and then raise it.

In addition to sports stars, Hollywood stars in the entertainment industry are naturally indispensable, such as Charlize Theron, Scarlett Johansson, commonly known as "widowed sister", and Ariana Grande, a popular overseas female singer known as "Sister A", and veteran superstar Justin Timberlake.

Of course, there is also Justin Bieber, this young man became famous, and then his character was criticized, and he was banned from performing in China, this wave of domestic "banning" also made him make a lot of money, but he is indeed very popular overseas, and there are still many fans in China.

For Cheng Yangze, the helmsman, whatever he cares, as long as it can bring commercial benefits.

As the so-called wine aroma is also afraid of deep alleys, no matter how good the product is, it has to be known, and I don't know how good it is.

There must be overseas spokespersons in China, sports stars such as Ma Long in the table tennis world, movie stars such as Zhao Liying, and popular superstar Wu Jing.

In addition to the spokesperson, each David TV did not let go, what is called "firepower coverage" RMB¥ 7.5 billion advertising budget expenditure is not covered.

These contracts have been negotiated and signed with major spokespersons or TV stations in April, but the videos and products of various spokespersons have not appeared, and the endorsement advertising videos have actually been filmed, but the launch has to be announced after the new product launch.

And just by announcing the list of spokespersons at home and abroad for this series, melon-eating netizens can't sit still.

It is worth mentioning that this is not an official announcement, but the news "accidentally" leaked, and a "almighty" netizen didn't know where to get the internal information, and broke the news on the Internet, which caused heated discussions.

Actually, it's all a marketing routine, although this kind of marketing method is used on the bad street, but it works, and it has been tried and tested, of course, it is not unexpected, what an accident is not unexpected, this is not intentional at all, anyway, netizens have a lot of magical powers.

The so-called internal information was exposed on the Internet, and netizens who ate melons on the Internet also discussed it.

"I'm going to spend 7.5 billion yuan on advertising a new product?"

"All the immortals have gathered, Niu Pi!"

"Boss Ye, you are really too much, let me tell you, if you have money, you can do whatever you want? Yes? ”

"7.5 billion is really excessive, and the advertising investment of the blue-green factory is only more than 2 billion a year, [friends are gradually indifferent, and they are emotional and gradually murderous.jpeg]."

"Haha, it's excessive, what does this look like?"

"Like a seaweed, seaweed, seaweed, seaweed, fluttering in the wind."

"Is it Xiu'er upstairs? Why do you have voice effects in your comments? - Ye Shi An'an. ”

"Yo, another one with a suffix? Are you still messing around here? Let me introduce it to you, this is a suffix all day long, want to be red, want to go crazy, .gif. ”

"Come to An'an, drink this bowl of dung,, thunder .gif."

"The comment has a suffix, when you are a great writer? The ones who gave you the cow pen and the ones with the suffix are all dead people know?.gif? ”

"You're the Wild History Diary? What kind of bullshit history is written?.gif"

"You guys, don't hang money, hang a bunch of pictures...... Save and preserve .gif - easy to be strong. ”

"Gou things, with a suffix.gif!"

"I'm also a Buddha, and all of the headlines are talents."

"Pull to the comment area and gradually forget the topic of the article, the content is getting farther and farther away, and laugh out of the sound of killing pigs......"

……

With the overwhelming publicity and advertising in all directions, Coastline Group finally regained the heat in May, making the world's attention shift from GE to Shoreline Technology.

In May this year, the majority of netizens are destined to eat melons from the coastline.

In May, the "full firepower coverage" type of publicity began to successfully draw the public's attention to the new products, and the public's publicity offensive for the coastline.

What netizens feel through the screen is the kryptonite atmosphere that overflows the screen.

The screen felt the show-off from Boss Ye Chiguoguo: I am rich, very rich, super rich, so I can do whatever I want.

can play hardcore, or a kryptonite player, and can't afford to mess with it.

But what makes people as uncomfortable as a cat scratching is that the coastline makes the formation so vigorous that the details of the product are not announced, and the information that everyone knows at present is the intelligent mobile holographic terminal recognized by the media, which is described in plain terms as a holographic version of a smartphone.

This is the only reliable news about the new product at the moment, but just that, it has already excited the electronics enthusiasts.

A holographic version of a smartphone?

The official doesn't even announce the shadow of the product?

It doesn't matter, the almighty melon-eating netizens incarnate as "chicken lion" for design, there is still a week of final countdown to the official new product launch conference of the coastline, and there have been many N "copycat" products on the Internet.

Not to mention, the master is in the people, trying to force the official to death with the same person, and the design drawings of some products are still very forced, but the goose has no use for eggs [teddy bear-style stall.GIF].

……

With the passage of time, it finally came to the day of the new product launch conference on May 15, which lasted for more than half a month, and the consumer expectation index also reached its peak.

The new product release of Coastline Group, if it is a press conference hosted by other personnel of this company, there may not be such strong expectations, but Ye Hua hosts the representative of the real fist products of Coastline.

On the day of the press conference, domestic and foreign media organizations sent reporters to the press conference site of the headquarters of Coastline Company, including "BBC", "Time Magazine", "CNN" and many other mainstream media in Europe and the United States.

In the morning, the press conference was about to begin, and all the media guests stepped on the red carpet and entered a building dedicated to large-scale events on Sangzhou Island, which was held in the hall on the first floor, which was large enough to accommodate nearly 5,000 people.

Today's event was attended by a total of 4,780 people, including media professionals, industry insiders or other guests, as well as a group of die-hard fans who were routinely invited.

At this moment, there was a low noisy discussion at the press conference, and there were people signing in one after another, but more than ninety percent of the people had already entered.

"Mr. Yu is here?"

", it's really a big mouth!"

"Haha, is this here to spy on the enemy?"

The sharp-eyed fans at the scene were also quite excited to whisper when they saw "Yu Dazui" coming, and many media reporters found out and locked the camera on Yu Chengdong before the press conference started.

Reporters at the scene were also communicating.

"Huawei's current rotating chairman has come to cheer, doesn't it mean that the coastline terminal and Huawei terminal are competitors?"

"Yu Dazui seems to be in a good mood, not as reported by the media."

"Nonsense, enterprises to achieve their super-large-scale volume, mutual competition is inevitable, the Internet rumors are not that the coastline terminal uses Huawei's 5G communication, this size of the giant, there must be competition and cooperation, it is too normal."

At about 10 o'clock in the morning, the press conference officially began, and the noisy discussions of the audience also quieted down one after another, and the media on the scene also focused their cameras on the stage in the hall.

Under the watchful eye, the legendary founder of the coastline finally stepped onto the stage step by step behind the scenes, and once again appeared as the host of the new product launch.

On the stage, Ye Hua faced the audience: "Coastline, let science fiction shine into reality." Good morning, and thank you for coming......"

……