Cheng Yunfeng has been founding Roborock for five years, and as a high-tech company, it has been able to persist for five years, which is a success in itself.

Now he has achieved a small success, and at the age of less than forty, he has a net worth of more than 100 million yuan and enjoys a free life.

The sweeping robot products developed by Roborock have also evolved to the third generation, and the user response has been good, and the cumulative total sales have exceeded one million.

The market share originally ranked second in the country.

The first place is the rice sweeping robot under the rice company, with cumulative sales exceeding 2 million.

But in terms of profitability, the rice company that adopts the ecosystem strategy of "hardware loses money, software makes money", the net profit of each sweeping robot is only a few dozen yuan, but one-tenth of the stone robot, and it has robbed a large part of the sweeping robot market.

However, this market,It is an incomplete development、Incremental market with huge potential,The fate of the rice company,It did not seriously affect the sales of stone robots,On the contrary, it has aroused more people's interest in sweeping robots,Promote the growth of the market。

The stone robot with a good reputation has followed a wave of growth.

Even so.

Cheng Yunfeng still scolded in private: "Thunder plays monkey!" The mobile phone industry is about to be ruined by you, how many small companies have been crossed by you? Even sweeping robots have to come in and mix in with a kick, produce at cost price, sell at cost price, you don't make money, others have to make money! ”

If Cheng Yunfeng's attitude towards Lei Xiaojun of the rice company is annoyed and helpless.

At the beginning of this year, Xinghai Technology, which rose at the speed of light, made him feel extremely frightened and afraid.

Leading-generation performance.

Pretty much the same price.

The word-of-mouth that exploded swept the country's popularity.

This made Cheng Yunfeng uncomfortable, often having nightmares, and his back was soaked in cold sweat.

The dream in his heart of making Roborock the second DJI technology in country Z is tending to be shattered.

Especially when he saw the Wow Wow Robot, which sold hundreds of thousands, millions of units every time, and sold more than the sum of his efforts in the past five years.

The sales of Stone Robot plummeted, and a large number of users commented that Wow Wow Robot was better to use.

He knew he had to do something!

Or rather, he had to struggle! He must resist!

Otherwise, in the face of that prehistoric giant beast that swells at a high speed, the stone robot, it will definitely not survive next year.

So the other party's technical R&D personnel, dig!

noticed a huge hole in the other party's supply chain, and immediately asked someone to call Japan to report it!

He was ecstatic and said: "The supply of core parts is insufficient, it cannot be shipped, and customers are dissatisfied with complaints, see how you still explain!" ”

After more than ten days, Japan's Yaskawa Electric and Fanake Robotics called one after another: "Mr. Cheng, Lingfeng Precision Company did not come to sign the contract and did not accept our price increase request, Mr. Cheng, you caused us to lose a full 3 million orders, and you must be responsible for our losses." ”

"No problem, I can be responsible, 3 million orders, Roborock will sign with you!"

Cheng Yunfeng said that after Su Youjie and Wu Lei were poached by Manager Jiang of the Personnel Department, Roborock's "Stone Robot" project was launched at the speed of light, and the progress was extremely fast, and at most one month, it could launch the "Stone Robot" with similar performance to the Wow Robot, and quickly fill the market vacated by the serious shortage of Wow Wow Robot.

The personnel of the two Japanese companies said: "Yes, but we will also increase the price by 50% for this batch of orders." ”

"No, no, no, this is too high, I don't accept it, you can only go up by 5% at most!"

"I heard that a sweeping robot is becoming popular in your country, which has increased the demand for brushless motors and robotic arm moving parts by more than ten times, and our production capacity is limited, and the price has increased by at least 30%."

"You are allowed to increase by up to 10%!"

“30%！ If we don't, we can only wait for a more ambitious buyer. The other party said with a wicked smile.

"Good!" Cheng Yunfeng gritted his teeth, his face pale.

……

A month has passed.

The successful development of Stone Robot is about to start mass production, and the technical team of Stone Technology is full of joy.

Cheng Yunfeng was immersed in joy, and at the celebration banquet, he drank happily with the employees of the R&D department, looking forward to a beautiful success.

And yet—

The situation that the sales department reacted immediately made him smile and frown.

"Mr. Cheng, during this time, there is no abnormality in the supply chain of Xinghai Technology, wow wow robot, still delivering goods normally, Taobao, Jingxi Mall, there are tens of thousands of new comments every day, users all say that things have arrived, five-star praise."

"What?!"

Cheng Yunfeng flatly denied: "This is impossible!" A cold sweat broke out on his back.

Immediately, his face turned pale, cold sweat seeped from his forehead, and he pointed at the sales manager and shouted: "Such an important situation, why did you report me only now?!" ”

The sales manager was very aggrieved: "Mr. Cheng, you stay in the R&D department every day during this time, and don't bother ......you if you don't have anything to do."

"You, pack up your things, get out of here immediately!"

Although this sales manager is a distant relative of his, someone must be responsible for such a major mistake.

Then he dispatched personnel to investigate, and asked that within three days, it was necessary to find out the supply chain of Xinghai Technology, why there was no problem!

The next day, investigators bought two of the latest Wawa robots from scalpers for 10,000 units, and dismantled them.

The reason has finally been found.

"There is no manufacturer name, no product batch number, no quality certification...... Mr. Cheng, the core parts they used to replace were two kinds of three-no parts. ”

"Copycat parts produced by domestic factories?"

The nervous expression on Cheng Yunfeng's face relaxed.

The worry disappeared in an instant.

couldn't help laughing: "There's really no way, I can only make this decision, right?" But I didn't do anything wrong, if it were me, I am afraid that in the face of such a dilemma, I am afraid that I can only use this method to solve it. ”

"But it's still a dead end!"

"What is the service life of imported Nissan parts? What is the service life of domestic copycat parts, don't you have points in your heart? ”

"Vainly trying to be shoddy, deceiving consumers, replacing imported genuine parts with inferior copycat parts, this kind of thing, Huayao Company has done it once! After the incident, the all-out public relations was barely suppressed, and the brand image still plummeted. ”

"How big are you? You've only been around for a few days? I admire the courage to do this! ”

"But are consumers stupid? Can they accept a product that costs thousands of dollars but fails after three to five days? ”

"It's been a month now, and it seems that a lot of fake and shoddy products have been sold by you, and large-scale quality problems have broken out, and it seems that this is the time to go."

However, when people checked on the Internet, they found that there were no posts on the Internet about the quality of Wow Wow robots, and more than 99% of them were praised.

"Could it be...... Wow wow robot body inferior parts, shelf life is two months? Or someone exposed the quality problem, but it was quickly solved by the public relations department of Xinghai Company......"

"No way!"

Cheng Yunfeng stomped his feet: "No matter what the situation is, Roborock must not sit idly by!" We have the obligation to disclose to the public that Wow Wow Robot has serious quality problems, and we must take the initiative to expose him, which is something that must be done as a socially responsible enterprise, and it is urgent! ”

He immediately set up an exposure team and asked the exposure team to use various network channels in the shortest possible time to publicize the quality problems of the Wow Wow robot, so that the more people know, the better!

"Xinghai Technology, I want you to know that in these years, there is only one way to die if you are still making fake and shoddy products in country Z!"

Cheng Yunfeng said with a righteous face.

As for the two copycat parts on the table, he didn't even look at them, let alone let them do a test...... Fake and shoddy things, still need to be tested?

……

25th.

Chen Jin, who was having lunch at home, suddenly received a phone call.

Liang Ying, the vice president of the company, called.

"Mr. Chen, it's not good! From last night to now, a large number of posts have appeared on the Internet, saying that our company's wawa robots use fake and shoddy parts, have major quality problems, and deceive consumers...... There has been an uproar on the Internet, and now it has been ranked first in Baidu's hot search! Mr. Chen, what should we do! ”

"Oh~"

Chen Jin put down his chopsticks and slowly raised his head.

Not only did he not panic, but he smiled.

After comforting Liang Ying and reassuring her, he said that he had a way to deal with it, and hung up the phone.

"Are you here?"

A wicked smile appeared on the corner of his mouth, and he muttered to himself: "Is the opportunity to advertise for the company here?" ”

"The peer who stumbled behind his back and wanted to kill Xinghai Technology, your horse feet should also be exposed, and your identity should be known to me, right?"

Hehe, a wonderful drama is about to start!

……

"Ahh

At the dinner table, Su Yun, who was sitting opposite and eating quietly, noticed the evil smile on the corner of his mouth, and was like an electric shock all over his body, first stunned, his heartbeat accelerated violently, and his pretty face turned red, after reacting, he quickly lowered his head, but his heartbeat showed no signs of slowing down.

A voice echoed in her heart: so handsome.