"This is the progress report on the layout of PHC's retail channel offline stores compiled by Cheng Yangze." Qiao Wei immediately handed him one more document that he had brought over, and Ye Hua opened it and looked at it.

Since Cheng Yangze took up the position of senior retail president of Coastline Company, he has been flying back and forth between the eastern and western hemispheres of the earth in three days, and Ye Hua has given him full authority to implement the globalization strategy of PHC's offline retail layout.

"Huh?"

Ye Hua was stunned when he saw his progress report, and couldn't help but look up at Qiao Wei, just opened his mouth but stopped talking, then looked back at the document, and said with a slight stunned: "Three-way attack, at the same time in the three major markets of China, North America and Europe?" This guy's steps are really thrilling, he's not afraid of pulling eggs? Do you want to play so exciting? ”

According to Cheng Yangze's progress report, he has completed 42 of the 79 offline stores set in China, and it is expected that the sales date will arrive on May 15 and will be expanded to 53 offline direct stores.

It's only been a few months?

"European ......" Ye Hua looked at the progress report and subconsciously single-handed, and suddenly looked at Qiao Wei: "Do the Europeans still sanction us?" ”

"Don't dare to give him a bear bile, Europeans are now afraid of hurting each other." Qiao Wei said with a smile.

Indeed, if the Europeans dare to sanction the coastline company, then the backhand will sanction the European auto giants, the last time the sanctions on the coastline company in the eyes of the Europeans are simply lost to the bone, the fine did not get and lost a sum of money, and what makes the EU vomit blood is that the coastline company still makes European money through the secondary dealers in the United States.

"Three-way attack, three-pronged, how did this guy Lao Cheng do it? By the way, how many employees are there in the retail store? Ye Hua said curiously.

"Including after-sales channels, there are a total of 17,000 people, including 3,780 overseas employees, and it is still growing on a large scale." Qiao Wei has also done a lot of homework, and she can answer accurately as soon as she asks.

Ye Hua couldn't help but nodded, the offline retail store staff is expected to need 4~50,000 people, this is the difference between the real economy and the Internet virtual economy, and Apple's retail store employees are as many as 70,000.

In the future, the offline physical retail store employees of the Coastline Company will complete the global layout, and its scale will not be weaker than Apple's lineup, or even surpass, because this part of the automotive industry will follow, and when the after-sales channel plus retail stores is added, the global employees of this part may exceed 100,000 people.

At this time, Qiao Wei couldn't help but complain: "It's just that the expansion of Mr. Cheng's offline retail channels is too expensive, and opening the way with money has already exceeded the budget by 24.8%, do you know what he said?" I'm afraid that I will have to overspend by about 47%, and I will have to spend an additional $2.1 billion! ”

The global layout of PHC's offline retail stores has a budget of about 31 billion yuan, about 4.5 billion US dollars, which means that the final expenditure may reach a sky-high price of 6.6 billion US dollars.

"Since the power is given to Lao Cheng, then don't restrict his play, who let him make a performance before, we have nothing to say if he has a solid record, the budget is overrun so much, but according to this progress report, I will definitely earn more, and this is enough." Ye Hua said with a smile.

He obviously doesn't care much about this investment, to tell the truth, what he expected before was that it would be OK to get the country done this year, but he never expected Cheng Yangze to do such a good job, far beyond his expectations, this guy is either crazy or a wizard in the marketing industry, it can be said that he has picked up a treasure.

The rollout of offline sales channels has far exceeded expectations, which means that PHC sales expectations can be greatly revised upwards, and it will definitely be much higher than the original estimate.

"If you overspend by 2.1 billion, you will overspend by 2.1 billion, this is not the key to the problem, the key is where he uses the money?" Ye Hua asked again, this is what he is more concerned about.

Qiao Wei: "Poaching people everywhere at high prices, mainly to Apple, you may not believe it, 36.5% of the employees in these retail stores are from Apple, and the store manager is all from the Apple store, even his old boss Robella." Angela Arentz, the senior vice president of Apple's retail store, couldn't stand it, and personally called him to talk, and expressed strong dissatisfaction with his behavior of picking peaches, which was last week, the two sides met in Seattle, do you know what Mr. Cheng did? ”

"What did you do?" Ye Hua asked subconsciously and took a sip of tea.

"Angela Ahrengz talked to him, but he wanted to poach her to be the senior vice president of the retail department of Shoreline Company, and Mr. Cheng strongly suggested that the headquarters poach Angela Arenz from Apple at a high price."

"Poof......

As soon as Ye Hua, who was drinking tea, heard this, he squirted out directly, Qiao Wei was also startled, and secretly sat on the other side, and then Ye Hua looked at her with a stunned face, and said: "Lao Cheng, that guy is crazy, isn't he afraid that Cook will find out and run to Seattle and beat him on the spot?" ”

Of course, this is a joke, but Qiao Wei couldn't help but smile when she heard this with a stunned expression, and didn't forget to wipe the table with a tissue, and Ye Hua put down the teacup in his hand, and asked with great interest like a curious baby: "Interesting, what happened next?" ”

Throwing the paper towel into the garbage basket, Qiao Wei continued: "What else can there be?" Aaron was successfully angry with him, and directly dumped him in the face and left, which was Mr. Cheng's original words. ”

"Haha......" Ye Hua couldn't help laughing, and subconsciously said: "I didn't expect Lao Cheng to be really a talent!" ”

Thinking about it carefully, Ye Hua felt that Cheng Yangze's vision was also poisonous enough, Angela Arendz was also in the luxury fashion industry and moved to the technology industry, and the employees of Apple's offline stores can be said to have been trained by her, and the positioning of PHC and Angela Arentz's business philosophy are also highly overlapping, no wonder Lao Cheng's guy will stare at Apple and poach wildly, and even target Apple's retail handle.

After a while, Ye Hua's heart moved, and he said: "Not to mention, Lao Cheng's proposal is very constructive, I guess he is also a little too busy, after all, it is a three-pronged approach." ”

"Then do you know what Lao Cheng said?" Qiao Wei asked rhetorically.

"How?"

"Lao Cheng's original words in the video conference were: Didn't Cook offer Angela Arendz an annual salary of $73.32 million, then we will give her an annual salary of $50 million plus a share allotment, which translates into an annual salary of $200 million a year!" Speaking of this, Qiao Wei couldn't help but feel speechless for a while, this treatment can be directly equal to Google CEO Sundar Pichai.

If Sundar is the world's No. 1 working emperor, then Arentz is the world's No. 1 working queen.

Ye Hua said: "You call Lao Cheng, if he can really poach Angela Arentz, there is no problem with an annual salary of 200 million US dollars, and 300 million US dollars is the upper limit." ”

Qiao Wei opened her mouth slightly when she heard this, and looked at him cutely.

Obviously, it is a little incomprehensible, but one thing is for sure, Ye Hua is not joking, just say that Coastline Company, the first salary last year was He Hao, with a total of 7.6 million yuan in option dividends + cash bonuses.

But Cheng Yangze's annual salary has risen to 13.8 million yuan this year, because he is a part-time senior retail president of Coastline Company, becoming the highest-paid professional executive of Coastline Company.

Angela Arentz's annual salary is three or four times that of Cook, Apple's retail growth after she joined is the best answer, Cook in order to pry Angela's big corner, Apple paid more than $70 million in stock, and she also has a brilliant performance to prove that Apple's investment has paid off very richly.

In the pursuit of offline physical store user experience, this female executive showed perfectly at Apple during Burberry's 8 years as CEO, and now, the facts are in front of us, and there is reason to believe that she can also show perfectly in Shoreline Company.

After Cheng Yangze joined Shoreline, he directly earned more than $2 billion for the company because of his joining, and now after serving as the company's senior retail president, the value he can create for the company in the future may be multiplied by 10 after $2 billion.

Talents like Lao Cheng and Angela are all rushed by giant companies all over the world, Lao Cheng's talent is buried by Robella, and now he has come to the coastline company to shine, Ye Hua can be said to have the grace of knowing him, so Lao Cheng is fighting very hard now, so he repays his kindness.

After a moment, Ye Hua shook his head and said with a smile: "If Arentz dares to come to work with me, I will dare to give her a sky-high annual salary...... But let's let Lao Cheng give up this idea, the thing he put the idea on Aarendz was known to Cook and Apple, and he might really be beaten, it's okay to dig the middle-level personnel under the retail store, but digging her, Apple and Cook can't bear it. ”

made a joke, Ye Hua added: "Besides, Aaronz will not come, no surprise she will be Cook's successor, as soon as Cook retires, Arendz will take his place at the helm of Apple, or save your heart to dig up middle-level backbone personnel." ”

……………

https:

Genius one second to remember the address of this site:. Mobile version reading URL: m.