Expensive.

If you want to ask what are the characteristics of "Type 1 high-energy battery", in addition to those exaggerated performance parameters, people subconsciously think of expensive.

Only the rich can afford to spend.

For example, the "Xingyue Super Electric Vehicle", this electric car with a decent appearance is not very cool, and the cost of the shell is at most 10,000.

However, the "Type 1 high-energy battery" with a total mass of 20 kilograms is worth 990,000 yuan.

That's about 50,000 pieces a kilogram.

One gram is equivalent to fifty yuan.

Not to say that it is as expensive as gold, but at least it is much more expensive than silver and the like.

The price is very ungrounded, and ordinary people can't afford it at all.

Although Heineng Energy said that the production cost of the battery in the early stage is very high, comparable to high-end chips, it will not cost dozens of dollars per gram.

In fact, even if the initial cost is the highest, the production cost per gram will not exceed 5 yuan.

After the continuous batch production is realized, the production cost per gram will be quickly reduced to 4 yuan and 3 yuan, and the cost can be completely controlled below 2 yuan/gram in the future.

However, in the short term, regarding the ex-factory price of "Type 1 high-energy battery", Livi hopes that it will not be less than 15 yuan/gram.

That is, for every battery sold, after deducting the cost, at least twice as much as the windfall profit will be obtained.

And there will be no significant price reduction for at least two years.

Therefore, the products that can be cooperated with are "super electric vehicles" or "super electric vehicles...... In the field of transportation, if 50,000 vehicles are sold every year, it can bring tens of billions of net profits to dark companies every year.

But Livi felt that this was not enough, so he also aimed at another piece of the market - the mobile phone battery market.

"Although the mobile phone market in Xia Guo has changed from the previous incremental market to the current stock market in recent years, the annual shipment of mobile phones is still about 300 million units, and all these mobile phones use high-energy batteries, each mobile phone battery earns 100 yuan, and there is a net profit of 30 billion yuan per year."

"Moreover, the mobile phone battery is generally not large, the amount is generally about thirty or forty grams, and the cost is about 150, multiplied by four to sell, that is, the price of each mobile phone is increased by about 600 yuan, and the majority of mobile phone users can use super mobile phones with more than five times the battery life."

"Is it expensive to add 600? It's a little expensive, but don't forget, super electric vehicles, super electric cars need hundreds of thousands, millions of one, it is difficult for ordinary people to buy, and they can't experience the strength of high-energy batteries, and now the price is increased by 600, and you can experience it on your mobile phone. ”

"And after using a mobile phone with a high-energy battery, the mobile phone that was originally charged once a day now only needs to be charged once every five days, or even once a week, and the convenience experience brought is unimaginable, so it can be said that you ignore the charging thing, and then you definitely don't want to go back to the era of one charge a day."

"In addition, the service life of the Type 1 high-energy battery is more than 30 years, and it can not only be 'serviced' in a mobile phone, but can also be disassembled and put into a new mobile phone to continue to be used, without having to increase the price by 600 ...... again and again As long as you don't choose to scrap it too early, make full use of it, and the comprehensive use cost is actually lower than that of traditional batteries. ”

"In this way, 600 yuan is really worth it."

Come to think of it.

In addition to producing high-energy batteries of common specifications, Livi asked the battery factory to adjust the production line to produce a batch of high-energy batteries for mobile phones.

……

A month later.

September 18th.

With the collaborative efforts of thousands of employees.

Dark Energy's battery factory has successfully achieved mass production of Type 1 high-energy batteries, with full production line horsepower and almost 24-hour non-stop production.

It can produce 300,000 high-energy batteries per day.

If the later proficiency is improved, the production process is continuously adjusted and optimized, and the later production efficiency can be gradually increased to 500,000 pieces (blocks) / day.

Among the 300,000 production capacity, 50,000 of them are flat mobile phone batteries, which are specially used for mobile phones.

So two days later, on September 20, at eight o'clock in the evening.

An important autumn new product launch conference of Rice Technology Company was held.

The focus of this press conference is not the latest Mi 30 mobile phone, in terms of processor, number of camera pixels, charger power, etc., how to beat friends, these traditional projects do not need to be compared, now to compare, compared to the power of the battery.

On the stage of the press conference.

Lei Xiaojun pinched a battery in his fingers and said to all the audience:

"Friends, what is the concept of a 40-gram battery with 38,000 mAh of power?"

"This means that you use your mobile phone to catch up on a TV series with hundreds of episodes, and watch the TV series from beginning to end, without having to charge it once in the middle."

"It means that you can call your friends on your mobile phone, even if you talk for five days and five nights, and you definitely don't have to worry about sudden downtime."

"It means that if you play a game with it, play "King of Pesticides", no matter how many games you play, your teammates don't have to worry about you suddenly disappearing, leaving them alone."

"It also means that if you go on a trip or a business trip, if it's only a short three or five days, you don't have to bring a mobile phone charger at all, just charge the battery two hours in advance, and then you can play happily, and you can even use it as a power bank to charge other mobile phone devices."

"In addition, this battery has a small volume and ultra-high energy density, which also saves a small amount of space in the mobile phone, allowing us to add a small mechanical fan to it, with a liquid cooling heat pipe, to dissipate heat from the mobile phone CPU...... The problem of mobile phone heating has also been solved, and the performance of the mobile phone has been fully guaranteed. ”

"So, do you still consider the mobile phones of your friends? Do you choose to buy the 'Rice Super Endurance King' Rice 30, or buy a mobile phone that has fallen down at least seven or eight times in the middle of the way? Everyone comes out to make mobile phones, should you choose a machine that can last at least three days and three nights, or choose the kind of machine that can only play for a few hours? ”

“……”

"The last is the price of the mobile phone,This time its price is a bit high,The lowest configuration6+128Version,Originally, it was only 3299 yuan,But because it is equipped with a type 1 high-energy battery,The cost has increased by 500,So it needs 3799 yuan。

"Don't think it's too expensive, don't say that I'm not kind to Lei Xiaojun, the main thing is the type 1 high-energy battery, it's really very, very expensive, its cost purchase price is 600 yuan each, as expensive as gold, but in order to let the majority of consumers use" rice super endurance king ', in order to let everyone experience the strength of the type 1 high-energy battery, I Lei Xiaojun to each mobile phone upside down a hundred, only 500 price increase, just to make friends with everyone."

"Don't think this battery is too expensive, on the whole, 600 yuan is not too much of a loss......"

Lei Xiaojun calculated a long-term account for everyone again, and came to the conclusion that he would not suffer a loss, so that many consumers who were originally discouraged quickly turned back.

After the press conference.

Ten o'clock in the morning the next day.

Rice Super Endurance King Rice 30, officially opened the online full amount of booking, in just half an hour, there were millions of netizens to place orders, 24 hours later, the number of bookings exceeded three million, so that other mobile phone manufacturers were shocked, and suddenly had a strong sense of crisis.

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