According to the company's product planning, the current SiriusOne will be divided into two different versions, the ultimate version has a full-featured visual reversing camera system, equipped with a global map navigation system, the OEM version is about $499, and the retail price is $699;

The Professional version streamlines the visual reversing camera system and can only download a map system for a specific region (e.g. Western Europe, Southern Europe, or a large country), and costs about $399 for the OEM version and $599 for retail.

TOMTOM's original full range of products has been optimized and improved to form the TOMTOMGOX series covering $199 to $399.

This product range combines market acceptance with current production capacity.

Negotiations with major automakers have been very smooth, and the OEM price of Sirius is not outrageous, and the price is basically the same as that of previous high-end products.

After negotiations, Volkswagen took the lead in placing an order for 4 million sets, which is basically ready to be fully equipped as standard on its high-end models;

After this news came out, BMW was not to be outdone, and immediately ordered 2 million sets, all models are standard; Mercedes-Benz saw that competitors were equipped as standard, how could it leave a weakness that competitors could attack, and also ordered 1.5 million sets of standard equipment for the whole series...... In one time, the cumulative number of orders from European car manufacturers soon exceeded 10 million units!

This hot result completely exceeded Cai Siqiang's best expectations, you must know that the cumulative sales of these orders have exceeded 4 billion US dollars! Based on the gross profit of more than 50 percent, the gross profit is more than 2 billion US dollars!

Even at the height of TOMTOM's popularity, sales were less than half of the order amount.

The combination of leading-edge technology and TOMTOM's original brand and channel has resulted in a one-plus-one effect that far outweighs two.

This is still the order situation in Europe, and the other three major car producing regions in China, Japan and the United States have not yet begun to react. However, on the European side, cars over $30,000 are basically equipped as standard, so if you want not to fall behind in the future competition because of the navigation system. It will be inevitable that high-end cars in these regions will be fully equipped with SiriusOne as standard.

Because if it is a trade-off between two similar models, considering that the difference between similar cars is not particularly large, this small point may become the most critical point in the choice. Even if not all customers are like this, as long as more than a few percent of customers do this, everyone can't stand it, and everyone knows how difficult it is to increase sales by one percent.

And the sales of these large manufacturers are hundreds of millions of dollars for each point of increase, relatively speaking, 1 million sets of SiriusOne is only 4 or 500 million US dollars, which is more important, these manufacturers naturally know which is more important.

With such a large order, now Cai Siqiang is not worried about the market sales at all, but the production capacity is worth worrying about, the procurement of core components has begun to attack in an all-round way, basically according to the production capacity of 20 million to prepare, the annual production capacity of the factory in Belgium is not a big problem, considering the delicate European workers, the new production capacity is all placed in the Chinese factory.

Therefore, the factory in Rongcheng has now entered a period of full construction, and the training of core backbone workers has been carried out simultaneously, Cai Siqiang has sent up to 100 learners directly to the Belgian factory site for training, according to the rules set by Cai Siqiang, the training period expires, and those who can pass the Belgian factory assessment and certification and come back to serve as the backbone will be directly raised by level 3.

Under the heavy reward, this group of workers was very enthusiastic, and some even began to learn French by themselves, because most of the workers in the Belgian factory spoke French, in order to facilitate communication and master the production process of the Belgian factory as soon as possible, this group of young workers also let go.

The company naturally fully supports, each person is directly equipped with a notebook and a full set of French audio teaching software, at the same time, the French version of the SALA input method is now in the French voice data collection, a new French version of the SALA input method will be launched in the near future, after this version comes out, with the help of SALA this half of the translation, everyone's learning and communication will be more convenient.

SAL is in full swing and full of life. But for Gerald, he can only watch the rebirth of TOMTOM, because these have little to do with him, and the rest of TOMTOM's production business, although it also leaves a little processing profit for TOMTOM, but this is just a little scrap.

Since the brand and sales business was placed in the new company Sirius, most of the profits were swept away by Sirius, so TOMTOM's stock price is still far from the premium that SAL gave at the beginning, even if it has improved slightly. But there is no regret medicine in the world.

Of course, the most miserable thing is not Gerrard, but his stock can gradually rise. For Garmin in the United States, it was a disaster, and the stock price immediately fell 30% when the news of Sirius's OEM contracts with many European automakers came.

Such a large OEM contract,The market is expected to be greatly squeezed in the high-end retail market of navigators,And in Garmin's nest in the United States,Several old car manufacturers who have received detailed news,Has sent representatives to Europe to negotiate OEM contracts,That is to say, Garmin has been suffering from the enemy,On the one hand, the high-end navigation retail market has shrunk sharply,On the other hand, there is a large loss of OEM orders from automobile manufacturers。

Therefore, the market expects Garmin to start a period of decline like TOMTOM a few years ago, and it is even more bleak.

The shareholders who invested in Garmin were injured very badly this time, but there was a person who made a fortune in this plunge, understood the inside story of this merger and acquisition, and Shuya, who had been paying attention, after SAL completed the acquisition of TOMTOM, with this public news, boldly used the short-selling mechanism of the United States, invested $50 million in margin, and shorted $400 million of Garmin shares in advance, and suddenly made more than $100 million on the books!

In advance, Shuya estimated that SAL's products should have a certain impact on the market after the launch, especially for the industry leader, but Shuya did not expect that the impact would be so big, although Shuya expected that Garmin stock still had a lot of downside, but all of a sudden the gains were so big, Shuya couldn't help but liquidate most of them, leaving only about $50 million in short positions, locking in $100 million in profits.

In the capital market to achieve such an ideal result, so that Duke has a great vigilance in the capital market, this money is easy to come by, the same is lost, for those who do the wrong direction, in this plunge will soon be lost, like Shuya, this magnified 8 times the trading margin, can not wait for the fall of 15% should be forced to liquidate.

(The second update is coming)