Qu Baiyi directly handed over an overall plan.

Chen Jun really has no experience in advertising, and the only ones he has trained for Xianglong in the past two days with Jiang Chunqi and Cui Jianqiu, and he has accumulated some practical experience, but I am afraid that he has not yet started in some aspects.

Qu Baiyi still has some experience in this area, but he has been doing related work before, but it is the first time he has joined an Internet company, and he doesn't know much about the Internet industry. In the past few days, he has studied the Internet industry and enterprises carefully, and only after some experience has come up with this whole plan.

Chen Jun and Jiang Chunqi have also discussed the propaganda plan many times before, although they also understand that the effect of fighting alone on each front is not good, and they have been integrating resources internally, but how to integrate propaganda resources internally has not been too good. In Qu Baiyi's plan this time, many suggestions were put forward.

Part of it is to optimize Xianglong's previous promotion plan, which is basically a trilogy of advertising on the webpage, seizing the entrance of the Internet café, and celebrity endorsement.

Qu Baiyi's suggestion is that it is necessary to link multiple aspects of advertising, rather than doing them separately. He has learned that Xianglong Literature Network and Flower Literature and Art Publishing House are cooperating to publish several popular works of Literature Network. And Chen Jun also mentioned that the excellent works suitable for adaptation should be operated as IP.

In response to these trends, Qu Baiyi suggested that most of the Xianglong applications could be connected in series.

Chen Jun mentioned before that adapted works, adapted into film and television works, can let the endorsed stars star. Although everyone has not seen it adapted into a game, Xianglong's first game has been launched for public beta, and the response has far exceeded everyone's expectations, so that everyone suddenly has new expectations, and has a little concept of what Chen Jun said about adapting it into a game. There is no experience in adapting it into an anime work, but Xianglong himself plans to develop an anime business, and he can also take the opportunity to develop it.

But although Chen Jun has always had such thoughts about these things and has been promoting, the progress is not satisfactory. Qu Baiyi means that the whole network is linked.

Xianglong network can spend money to seize a number of hot spots, important current affairs to be a topic, when the topic, Xianglong all applications are involved together, to create a hot spot of the whole network.

"As long as you create a highland of attention, it is easier to form a traffic depression." Qu Baiyi was a little excited to elaborate his thoughts so importantly for the first time after joining the company, "Although we are doing the same now, the intensity is far from enough, and we have not formed enough influence. We still need to do a lot of work to stir up the topic. ”

Chen Jun felt that what he said made sense, so he nodded and said: "Our current news hotspots are mainly Xianglong.com and forum blogs that interact more, and if there are any hot spots in the future, MM can find ways to increase participation, the literary network can engage in some theme essays, the trading network can push relevant peripheral information, the game can also launch some related tasks, and the Internet café can also engage in some theme activities, and all departments must find ways to participate." ”

Qu Baiyi has not been a newcomer for a long time, and unlike other people, he has already adapted to Chen Jun's thinking that spreads at any time, and he was a little surprised that Chen Jun could think of so much as soon as he put forward his ideas, and he couldn't help but be secretly vigilant in his heart. The legendary boss who can make a start-up this step in just two years must have his own merits, and he can't just be fooled.

Chen Jun is discussing with Cui Jianqiu, "You and Lao Qu discuss and take a look, set up a group to coordinate these things between the Quanxiang Dragon System applications, it just so happens that this time we have our own topic to stir up, and we will make this cooperation with Baji hot." ”

Cui Jianqiu responded.

Seeing that Chen Jun didn't say anything anymore, Qu Baiyi put forward his second suggestion.

The construction of Xianglong Internet Cafe is in full swing, attracting a large number of new netizens, and also driving the explosive growth of Xianglong's traffic. But Chen Jun always thinks the progress is too slow. Qu Baiyi made a suggestion.

"We are basically building Xianglong Internet cafes in urban areas, but Internet cafes have not yet fully covered the third and fourth tier cities, let alone the county and township levels, and the villages have basically not seen much of the Internet. I suggest that we not rely on our own strength alone, but also rely more on external forces. ”

"Oh?" Chen Jun is still interested, can he still use external forces?

Qu Baiyi opened his plan, pointed to a few of the data, and said: "Helian is expanding rapidly, not only in urban areas, but also in the vast township and rural markets. Although the results are not great, Mr. Chen's request has always been to lay out as soon as possible, so I see that although Helian has been losing money in townships and rural areas, its coverage is not small. It's a market that we can dig into. ”

Chen Jun was really interested this time.

Liang Haiyue understands Chen Jun's idea of layout very well, and has always been very cooperative, but because the township and rural areas have really been losing money, Liang Haiyue's support is really gritted his teeth to support. It would be great if we could improve this situation a little.

Qu Baiyi said confidently: "Why is there a loss, because the demand for the Internet in towns and villages is not as good as in towns. If we want to change this situation, we must bring the Internet to them, so that they can really feel the benefits of the Internet, so that more netizens can be created. So how do we get the Internet to them? I personally have an idea. ”

Qu Baiyi paused before saying, "Throw money!" ”

The congregation was stunned. Who doesn't know how to throw money, the key is how to smash it.

Qu Baiyi didn't come to sell Guanzi, so he hurriedly said: "We want to build a large number of Internet cafes in the vast rural areas, even if they are miniature ones, they need a lot of money, but the profit is not necessarily coming." Then we can think differently. The purpose of building an Internet café is to expand the market, to have more netizens, and to grab more entrances. So our purpose is not to build an Internet café itself. So why are we building a lot of Internet cafes in rural areas? We can pull the root network cable in the place where Helian has touched, sell one or two crystal brains, and sign an agreement with the local small supermarkets and even commissaries, and we will be responsible for all the Internet access costs and crystal energy costs, and the maintenance and loss costs of crystal brains will also be paid by us, only occupy one place for them, and the income from Internet access will be shared with them. ”

Before Qu Baiyi finished speaking, Chen Jun slapped his thigh. He suddenly remembered that Coca-Cola did just that, buying a freezer and putting it away from others, and it occupied a large number of markets.

Chen Jun couldn't help but be excited: "This is a good idea!" Self-built terminals are delivered to the door, and there is no need for rent, water, and labor costs, and with the sales channels of our trading network, we will be able to rapidly expand a large number of rural users! ”

Qu Baiyi couldn't help but be even more surprised when he saw that Chen Jun reacted so quickly and could immediately draw inferences.