Chapter 215 Product Launch
On December 10, Xinghuo Biotech officially announced on its official website that three drugs, namely disease screening drugs, artificial blood and cell missiles, were officially launched.
As long as it is a city connected to the high-speed railway, these three medicines can be replenished quickly, while other cities can only be transported by land and need to be booked in advance.
Zhou Yu came to the office area of Xinghuo Biological Company in Longshou Building.
He saw that Wang Jian was staring at the feedback data from major hospitals.
Zhou Yu stepped forward and asked, "The medicine has been launched, what is the initial feedback result?"
"Very good, both doctors and patients have given high praise after using it.
In order to spread the influence of the drug, we did not rush to the market, but waited until most of the county-level hospitals in the country carried out free promotion of the drug before launching the marketing plan.
Artificial blood is widely used and easy to be accepted by hospitals and the general public, and it is not within the scope of free promotion.
Pharmaceutical companies have a very strong alliance of interests in hospitals, especially small and medium-sized hospitals.
We can only carry the banner of free and open up these potential markets through free trials.
The doctors in these hospitals are even more skilled, and I am sure that they will love our company's products by using the medicines provided by our company to cure diseases in a simple way. ”
Wang Jian introduced the layout of Xinghuo Biotechnology Company to Zhou Yu.
"This method is also very good, you can clearly understand that a good product does not necessarily have a market, and you are already a mature business manager.
Touching interests is touching people's souls, and we can only rely on bringing them greater benefits and breaking the original alliance of interests.
Rather than dismantling them by various means, which is laborious and does not achieve the goal. Zhou Yu said approvingly.
After he briefly understood the situation of the medicine, he left, Wang Jian had a clear layout of the medicine, and Zhou Yu was not worried about the development of the drug.
At Yenching Union Hospital, an anxious-looking man rushed into the emergency room with a little girl in his arms.
"Doctor, my daughter has been in a car accident, please save her."
The doctor and nurse immediately took the little girl into the emergency room for rescue, and at the same time ordered: "You go to register and pay the fee, we will rescue first."
If it was before the medical reform, doctors and nurses would not be so quick to rescue, because if there were patients in the department, the hospital would ask the doctors and nurses to make up the corresponding expenses.
Now, after the medical reform, if the patient does not pay the cost of treatment, the guarantee and relief fund will pay in advance.
If the patient does not have the money, the Guarantee Relief Foundation contacts the charity and has the ability to repay the money but does not have the money for the time being, they will sign an installment agreement.
If they want to pay their debts, they will solve it through legal means.
But all these problems are handled by the relevant departments and patients, and they have nothing to do with the doctors and nurses, who are only responsible for rescuing patients.
Dr. Wang, the attending doctor, immediately examined the little girl.
"The patient had no other medical conditions, but had a ruptured spleen and internal hemorrhage due to trauma.
The best treatment is to remove the spleen and perform internal sutures to stop the bleeding. ”
After Dr. Wang finished talking about the plan, the medical robot next to him immediately said: "The artificial intelligence holy hand has determined that the plan is effective, and the corresponding surgical procedures are being loaded."
The assistant asked, "Dr. Wang, there is a lot of bleeding in the spleen, and in order to prevent accidents during the operation, we need to prepare about 1,000 ml of blood, what kind of blood do we use?"
Dr. Wang immediately said: "With artificial blood, it is too late to transfer blood from the blood bank now, and the procedures are too troublesome."
There is artificial blood in the pharmacy, and the doctor is not willing to transfer blood from the blood bank at all, the procedures are cumbersome and complicated, and each hospital has corresponding indicators.
At Shengjing Hospital in Liaoning Province, Mei Shenghua, director of the oncology department, is inspecting the ward.
An elderly patient with advanced stomach cancer said in a weak voice: "I have seen the drug Cell Missile in the news, and I heard that it is now on the market.
This medicine is effective in removing cancer cells from the body.
My youngest grandson introduced to me that the cell missiles against gastric cancer not only mainly kill gastric cancer cells, but also sometimes injure other cancer cells by mistake.
But it will never harm normal human tissues, which is much better than chemotherapy, why don't you give me such a good product.
I have money, I don't miss this amount of medicine, you say how much is a course of treatment. ”
Mei Shenghua had long known that there would be patients asking this question, and he replied stubbornly: "The cost of medicine is not expensive, a course of treatment is about 5,000 yuan for half a month, and more than 40 courses of treatment for a seriously ill and advanced patient like you can be cured."
The patient said loudly: "I have more than 10,000 yuan a day of hospitalization, and it is only 10,000 yuan a month of treatment with this medicine.
Mei Shenghua explained helplessly: "Old man, you are dissipated, your condition is so serious, don't be angry."
We're not familiar with the use of cell missiles yet, and when we're proficient, we'll give you these medicines. ”
"Whew! This kind of medicine that has just come out, all doctors in the country use it according to the instructions, are you blind or stupid.
Isn't it a secret agreement with Western pharmaceutical groups to underwrite how many of their drugs each year.
In the past, we could only choose these drugs to continue our lives, but now there are better medicines that we don't use, and I will definitely complain to your hospital.
My son works in the Health Commission, so just wait! Wait! When the time comes, see who cries. ”
Mei Shenghua helplessly persuaded: "Old man, we will arrange a doctor to treat you, don't trouble your children if you are fine, they are very busy with work."
The border provinces, small border towns close to the national border, cannot compare their medical resources with those of the big cities in the east.
The doctors who used to be able to perform organ removal operations were the doctors of the highest level in this hospital.
After the medical reform, they also joined the virtual hospital, with artificial intelligence holy hands and medical robots.
In case of incurable diseases, you can also request a network consultation of well-known experts from major hospitals.
Since they used the disease-screening agents and cell missiles that Spark Biotech provided for free, the doctors have found their jobs easier.
It is only necessary to confirm the disease of the patient with the disease screening agent, and if the cell missile can be treated, the patient will be injected according to the online treatment tutorial.
For incurable diseases that cannot be treated by cell missiles, patients are immediately recommended to go to a major hospital for treatment.
After a trial, the hospital found that the cell missile could treat most diseases.
In particular, the most difficult infantile colds and pneumonia, as long as it is bacterial cold and inflammation, determine the type of pathogen, and inject the corresponding cell missile to cure.
The disinfection measures in their hospital are not up to par, and some doctors are afraid of infected wounds after surgery.
They even took all the corresponding cell missiles of the germs that cause the infection, prepared them according to the proportion of the mildest symptoms, and injected the patients with a mixture of drugs in advance.
There was not a single case of postoperative infection, and the advanced experience immediately spread from this small hospital.
In the future, all small-scale hospitals and private hospitals will be administered this mixture of anti-infective agents before surgery.
Its misuse has not yet had serious consequences, since it is an antibody, and the germ re-evolves and is captured by the antibody as long as the surface characteristics of the shell remain unchanged.
If the gene is violently mutated, it becomes a new type of microorganism and needs to be reconfigured with the corresponding cellular mantido.