Chapter 95: Sluggish sales
Zhou Yu and his entourage walked out of the small conference room and came to the office of Xinghuo Automobile Company.
At 10:00 a.m. on January 1, Xinghuo Automobile went on sale simultaneously on the whole network, and flagship stores in major cities also began to officially open.
The time quickly came to noon, and the sales of electric vehicles were going smoothly without any surprises.
Zhou Yu was about to leave the office of Xinghuo Automobile, and he saw that the employees of Xinghuo Automobile Company, including Lu Dayong, looked very disappointed.
He said strangely: "It's noon now, let's go to the cafeteria to eat!" Electric car sales are doing well, how do you look listless. ”
Lu Dayong lowered his head and said: "Mr. Zhou, you don't need to enlighten us, we know that the sales of electric vehicles are sluggish and have not reached our expected goals."
The actual sales volume is only a few thousand units, and even if there are already purchase intentions, the number of consumers who are going through the loan process is less than 10,000. ”
"It's really good, you can sell 3,000 electric cars in an hour and a half, which is already a very good result." Zhou Yu still approving.
"Mr. Zhou, how can it be said that sales are so sluggish, how can it be said that it is a good result, he has the fastest sales growth rate in the previous hour, and now it is almost no growth.
The sales volume of only 3,000 units is too far from our expectations, and half of the products are still Xuanwu brand electric vehicles, which are purchased by the kind of local tyrant bosses who are not bad for money.
This does not reflect the universality of our electric vehicles, you must know that zero 8848 mobile phones and small pots of tea are bought.
As long as the publicity is in place, the product is not too bad, and there will always be consumers who buy this product because of the publicity. Lu Dayong said helplessly.
"You are a little ambitious, the goal is too big, you must know that cars and bracelets are different, bracelets belong to consumer electronics, and cars belong to large items.
The bracelet can be replaced once a year, but the car is basically used for more than 5 years, and consumers buy a large item like a car, which needs to be compared repeatedly and carefully weighed before placing an order.
It's as if foreign brand-name cars and domestic cars are both produced by the same factory, and their quality is exactly the same, consumers will still buy cars from well-known foreign brands.
This is because of the influence of word of mouth, and now we can only wait until the word of mouth of our electric vehicles rises, and the sales volume can usher in explosive growth. Zhou Yu put forward his views to them.
Lu Dayong said humbly: "Mr. Zhou can still see clearly that we are still fans of the authorities and have too high expectations for electric vehicles."
Liu Changming, manager of Bayu Xinghuo electric vehicle flagship store, sold another Xuanwu electric car, he showed a long-lost smile, and calculated his commission in his heart.
Since his wife suffered from leukemia, he hasn't smiled on his face for a long time, and if it weren't for Zhou Yu's permission on the day of the class reunion, he wouldn't have been able to get the position of Bayu flagship store manager.
He also wants to start his own business and work hard, but his family situation does not allow him to have an unstable salary, and he can only choose the most stable path.
Liu Changming knows that the Bayu area is a very hot area for car sales, especially the Xuanwu electric vehicle, which is very suitable here.
The Bayu region is the largest municipality in the mountainous area of western China and the hub of the entire southwest, and its traffic environment is very complex.
Some roads are even built on the roofs of buildings, with a drop of hundreds of meters, which is a very common occurrence here.
The safety performance of Xuanwu electric vehicles is simply tailor-made here.
"Manager, there is another order, which is to order a Xuanwu electric vehicle, and we need to personally deliver the vehicle to the designated location." The salesman reported to him.
"Is it another full order? It's really a local tyrant! This kind of luxury car is not purchased with a loan.
Then you don't act quickly, send the car to others, remember to bring the insurance salesman, you can get a lot of commission when the insurance is sold. Liu Changming urged.
"Manager, but our employees have already sent the car, who would have imagined that there are six or seven local tyrants buying electric cars, and ordinary car buyers need to wait for the bank to approve the loan, so we are not so busy.
I can't drive, what can I do! The salesman said anxiously.
"That can only be delivered by me in person, anyway, few people come to the flagship store to buy cars, they all place orders through the Internet, and you can contact me in time if there is anything." Liu Changming immediately commanded.
Liu Changming greeted the insurance salesman stationed at the flagship store and drove with him to receive the driver of the Xuanwu electric car.
The Xuanwu electric car is a veritable 10-million-level luxury car, and the insurance salesman likes this kind of high-quality customer the most.
He set the Xuanwu electric car to be sold in unfollowed mode.
Operating the electric car on the bracelet has been shipped, and he is leading the way in front of him in his Suzaku electric car, and the Xuanwu electric car is one meter behind his car, keeping the same speed as him.
The Beidou navigation of Xuanwu electric vehicle uploads location information in real time and reports the trajectory of the vehicle to consumers.
They drive on the road, which is a unique scenery that attracts people's attention from time to time.
Liu Changming soon arrived at the target location, which is a famous villa area in Bayu, and he parked outside the villa area to call the person who bought the vehicle.
Soon a young man in his 20s walked out, his right arm was bent on his chest, hanging from his neck with a bandage, and it looked like his arm was broken, and he was recuperating from his injuries.
After he saw Liu Changming, he said excitedly: "You guys are here, I broke my right arm in a car accident and can't drive the car for the time being, but it's really inconvenient not to drive."
Fortunately, there is a Xuanwu electric car produced by Xinghuo Technology, I like this kind of car, a car that can directly collide with a large truck, and only when driving it can I feel safe. ”
Liu Changming handed over the electric car to the local tyrant according to the procedure, and he returned to the flagship store to continue his work.
The official website of Xinghuo Technology has data on the total volume of electric vehicle transactions, and major media have also been staring at the sales of electric vehicles.
"Xinghuo Technology's electric vehicle sales are sluggish, and the huge investment in electric vehicles will drag down the entire Xinghuo Technology"
"Electric vehicles are underperforming, consumers still favor traditional cars"
"Electric vehicles are not welcomed by the market, and new energy vehicles usher in a cold winter"
"Spark Technology Fails for the First Time, Traditional Cars Can't Be Shaken"
When he was about to get off work in the evening, Lu Dayong came to Zhou Yu's office and said with a sad face: "Mr. Zhou, the performance of electric vehicles is not good, and the media is also singing about our electric vehicles, whether to use publicity resources to urgently pull a wave of fame."
"No, I don't grow crops anymore when I listen to the mole crickets, and the media make up how they attract attention for the sake of clicks.
Electric vehicles are large items, and they must wait until word of mouth rises, and sales will grow rapidly, and it is normal for sales to be sluggish now. Zhou Yu replied calmly.
Zhou Yu believes that electric vehicles will definitely become the mainstream cars in the future, and the performance of electric vehicles is far beyond traditional cars, and it will never be buried.