Coming out of Ye Jiayi's office, Sun Junyi asked Wu Jingtong, "Director Wu, are you free after work later?" Let's go to dinner together? ”

"Free."

In fact, the two of them are not particularly familiar.

Wu Jingtong is the veteran of the company, when Wedo Entertainment just established its own marketing department, Wu Jingtong entered the company and took up the work of the marketing department.

However, Sun Junyi was an operating officer poached by the company from Baidu some time ago, and he was directly recruited as the operation director of the 'Dimension Platform', responsible for the work of this new platform.

In contrast, Baidu, as one of the BAT, is not much stronger than Wedo Entertainment in any case. And the reason why Sun Junyi is willing to jump out of there and come to 'Wedo Entertainment', the increase in income is of course one aspect, but it is not the most critical.

To be honest, in this wave of job hopping, his salary increase is about less than 20%, which is actually not an exaggeration. If you just look at the money, there are actually quite a lot of choices he faced when he changed jobs, and there are many Internet companies that are more attractive than the price given by Wedo Entertainment.

And the reason why he finally chose Wedo Entertainment among many options is to pursue the further development of his career.

If he had been a fool, he wouldn't have jumped out of Baidu in the first place. It was in the original company that he felt that he had no room for further development, and he was unwilling to be just like this, so he had to change the environment again.

Relatively speaking, the company of Wedo Entertainment is still very worth looking forward to. In particular, the business involved is to do a new part of the 'dimension platform'.

Obviously, new projects are always easy to achieve.

But this time, he found that his expectations of the pressure he was about to face were a little inadequate.

How easy is it for an almost new platform to operate a TV series to nearly a billion in revenue? It's hellish difficulty!

This is not a job that he can do by himself, Wu Jingtong of the marketing department is his best comrade-in-arms.

To have a meal and get some relationships closer, the most important thing is to strengthen the cooperation between the two departments of operation and marketing.

As for whether he can complete the task in the end, he has no bottom in his heart.

He's been under a lot of pressure lately, and his hair, which wasn't thick in the first place, has fallen out a lot.

Even, he faintly regretted a little: Did he take too risky steps?

In case, if his first job at Wedo Entertainment ended in failure, his future for further development in this company would obviously become very worrying. Even if you leave your job and change jobs again, with the name of 'loser', I am afraid that your career will go downhill.

But it's useless to think about it now, just fight to the death!

During the meal, Wu Jingtong seemed to see the mentality of his new colleague - this is not difficult, that guy's serious appearance is the same as a martyr who is about to run to the battlefield to die.

He laughed and comforted, "Don't worry, Dimension Entertainment hasn't lost yet." ”

……

For Sun Junyi, whether the 'Dimension Platform' can fire the first shot on "Martial Arts Grandmaster" is a matter of death, but for the entire company of Dimension Entertainment, it is not so life-threatening.

In any case, the main place for Dimension Entertainment to survive is their content production capabilities.

Even if the 'Dimension Platform' is rotten in the end, it is only a little hurt, far from hurting the company's roots.

In fact, after "Taiwu 2" made a lot of money, the company's main business, that is, content production, Fan Zhe has preliminarily set several projects, including animation, film and television dramas, movies and games.

Especially in movies and games, there will be several works one after another.

As long as the content is strong enough, Wedo Entertainment will never fail.

Let's go back to "Martial Arts Grandmaster".

When a large amount of publicity investment in Wedo Entertainment was officially smashed in, it caused a considerable degree of discussion.

There are many voices of basic skepticism in the industry. Obviously, all parties are not optimistic that Wedo Entertainment will make its own content platform.

is also a content platform, and the major video websites are of course hostile to the 'dimensional platform'. All kinds of propaganda, almost don't think about their channels.

But that's nothing. In this day and age, there is no shortage of channels for publicity, as long as the money is enough. What's more, the hostile relationship between major video sites has been around for a long time.

Don't think that Edge, Penguin, Youku, PP and other companies wear a pair of pants. The 'Dimensional Platform' is just a small platform for the new, and for them, they have been playing out their brains with each other in the past few years, and it is the norm for them to do something to each other. Each's exclusive content is unlikely to be promoted in several other outlets, and vice versa.

For the 'Dimension Platform', this is nothing at all.

To be a content platform, the key is to do your best and crush your opponents.

On the other hand, the mentality of major content producers is stable: if there is one more powerful content platform in the industry, it is obviously a good thing for content producers, which means that they have more choices.

The general public doesn't have so many ideas, and one of the points that everyone pays the most attention to is that TV series need to be paid for on-demand.

The popularity of "The Grandmaster of Martial Arts" itself is quite high, and since the project was established, I don't know how many people have paid attention to this drama.

The cast is good, the theme is novel, and the key is to be produced by Dimension Entertainment to ensure that the visual effects are super strong.

But...... Money?

It's a very sensitive matter.

In the final analysis, domestic audiences do not have a high acceptance of the concept of 'content payment'.

A small number of users, under the change of the times, have slowly accepted the habit that content producers also have to eat, and are willing to pay for their favorite content and high-quality content to watch.

But on the public level, Internet users who have come from the free era do not have this habit.

The price of about sixty yuan is nothing, who can't afford to pay sixty yuan for normal people who have the leisure to watch dramas?

But the point is, in this social environment, will they really be willing to pay for content?

Can't afford it? If you don't study hard, work hard, move bricks well, what TV series do you watch?

The discussion about the need to pay to watch "Martial Arts Grandmaster" has begun.

Of course, there are many people scolding, and the mentality of the public is always like this. Even, there are no competitors who stir up waves in the field of public opinion.

But these have long been expected by Wedo Entertainment. Wu Jingtong and his colleagues in the entire marketing department are striving in the front line of public opinion work.

Their task now is to guide public opinion on positive values such as 'supporting genuine versions' and 'paying for content'.