"Don't be discouraged, we didn't lose."

Everyone raised their heads and looked at Fan Zhe.

The boss didn't get angry, and this matter made everyone feel hanging, and they were more or less put down.

Fan Zhe paused and continued: "You don't have to think about other people's works all the time, always think about competing products. It's true that we have a direct rivalry with the Heavenly Library, but this one means that we have to be better than theirs. ”

"In the content department, we only think about good work; On your side, you should have also set the goal of the operation of the work, and it would be good if we achieved our goal. Other companies' affairs are other companies', so we don't have to pay too much attention to them. ”

Fan Zhe's words still had some reassuring effect, especially after saying it as the boss.

After listening, everyone's mood relaxed a little.

Sun Junyi said: "Mr. Fan, rest assured, we will work hard!" ”

Wu Jingtong next to him was a little more upright, and he said: "It's just that if the results of ...... "Heavenly Dao Library" are particularly good, it will obviously have a great squeezing effect on "Emperor Ruzi". The company's revenue target set on "Emperor Ruzi" is 650 million, and if it is squeezed too hard, it will be particularly difficult to complete......

In the process of saying this, Sun Junyi next to him kept giving him a look.

This guy is too sincere......

Fan Zhe didn't care at all, he said: "Just come on, I have enough confidence in the content we produce." ”

Even the "Emperor of Ruzi", which does not have much involvement in the 'dimensional system', is the same.

……

Since the results of "Tiandao Library" came out, Zhang Xinhua's mood has been very good.

After the results on the first day, he called David to announce the joy.

On the phone, David's mood was also quite happy. Although his words are still always calm, Zhang Xinhua, as his old subordinate, can still hear his mood from the slightest change in tone.

When he got up the next morning, Zhang Xinhua brushed his teeth and washed his face in a good mood, changed into clothes, and even went to have breakfast with peace of mind before going to work.

However, as soon as he arrived at the company, Zhang Xinhua's good mood disappeared all of a sudden.

He saw the latest data, the number of broadcasts is still rising, and the data is better than that of "Martial Arts Grandmaster" no matter how you look at it.

However, that's about it.

A lot of good data, concentrated in the first episode, the second episode. By the time of the third episode, the data of the real broadcast volume had a particularly obvious decline, and the magnitude of this decline seemed to be a little bit worse on the chart.

Zhang Xinhua saw such data, and his face was not very good-looking.

"What's going on?" His voice was even a little hoarse, and he had some not-so-good ideas.

"I don't know, the retention rate is a bit low." The person who reported to him was Cao Yufei, who was in charge of content operations.

Zhang Xinhua didn't have the heart to say anything more to him, he continued to study the relevant data reported.

The number of broadcasts of the first and second episodes is quite high, and this data is basically consistent with the summary of the popularity of all parties on the eve of the launch of "Tiandao Library".

This probably means that the early promotion of "Tiandao Library" was successful, and a large number of viewers watched the first and second episodes of this drama through various channels.

However, among the viewers who attracted, there were quite a few people who probably watched these two episodes patiently and did not watch them again.

This is what the data tells Zhang Xinhua, and he doesn't want to believe it's true, but it is difficult to find other ways to explain it.

If the third episode is paid content, then that's it, it is inevitable that there will be a decline in the number of viewers.

But the problem is not! The third episode is also free! And it's been free until the fifth episode!

I gave up when I saw the second episode, which obviously has little to do with free and paid.

"Could it really be that there is something wrong with the content of the show?"

Such an idea popped up in Zhang Xinhua's head, and he felt that his body was a little cold.

This is the most terrifying situation.

If there is a problem with the business model and the publicity plan, these can be adjusted and solved. But what if something goes wrong with the content of the TV series itself? Is it possible to make a new one?

It's impossible.

If there is a problem with the content, then there is no solution, which is equivalent to the failure of the episode.

Can...... This is a drama that has invested a lot of money! The popularity of the fire, the excellent cast, and the special effects created with a lot of money......

Isn't the success of Wedo Entertainment in the past all made by this model? Why does "The Way of Heaven" pounce?

It's not scientific!

Shaking his head and throwing this terrifying thought out of his head, Zhang Xinhua continued to watch the entire global data.

Then, he saw the number of views of the first paid episode of the sixth episode after the end of the fifth episode for free.

A steep landslide.

There's a landslide, that's normal. is as strong as "Martial Arts Grandmaster", after the first three episodes ended for free, and after the fourth episode began to require paid members to watch, there was also a certain decline.

But where is such an exaggeration?

According to the report below, at present, "Tiandao Library" has been online for more than 12 hours, and the purchase volume of the complete collection has just exceeded 800,000 sets. Including the pre-sale part, there are less than 1.4 million units.

How much is that? Including the new membership on-demand and content payment, all added up, it is about less than 100 million.

But the investment in "Tiandao Library" is based on the "Martial Arts Grandmaster" of Wedo Entertainment, which is divided into two parts, with a total investment of 1.1 billion yuan!

At the beginning, when "Martial Arts Grandmaster" was first released, it was broadcast for about eight hours on the first day, and the total revenue brought was 200 million. And here they are, twelve hours have passed, and the result is less than half of their grades?

This made Zhang Xinhua feel difficult to understand.

"Why is this happening? Could it be that all the heat that was made in the early stage was fake? ”

Here he muttered to himself.

Compared with the situation of the later paid revenue, the decline in the number of broadcasts in the third episode is nothing.

Now, anyone with a discerning eye can see that last night, the news that "Rainbow Entertainment" released through various channels to blow that "Tiandao" has completely defeated "Martial Arts" launched in the summer is nonsense - no matter how hot the hype is, as soon as it comes to the paid content, it will be foreign, so what is the use?

Specific heat? Is it comparable to a drama with 40 billion views?

Whether it can attract the audience to pay is the truth!

Obviously, in terms of truth, the drama "Heavenly Dao" knelt in front of "Martial Arts", and all the previous praise was like a slap in the face.

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