Chapter 331: The Best Historical Drama (2-in-1)

When Fan Zhe and Fan Qing's father and son were about to quarrel, Ye Jiayi walked out.

She first gave Fan Zhe a heavy back to shut him up, and then said with a smile: "Dad, don't be angry with Fan Zhe." ”

"Humph!" The daughter-in-law still has to give face, Fan Qing turned her face away and stopped talking.

Ye Jiayi paused and continued: "Actually, it was my idea to let my father and mother go to Shenghai together. I mainly think that the two of us are usually busy with work, and sometimes we can't even take care of breakfast, let alone cook for ourselves. It's not good to eat out all the time, and I don't want to use it at home, so I want to bother you and come to Shenghai to live with us. ”

"Then let your mother go, I won't go." Fan Qing is still angry.

Ye Jiayi smiled, took two steps forward, squatted in front of Fan Qing, who was sitting on the chair, and said, "Dad, you can't let Mom go alone, when the two of us are at work, she will be alone at home?" ”

Fan Qing stopped talking.

Li Rong said: "Old Fan, what are you doing, what's wrong?" You should go with me, you can't do it? ”

Obviously, her attitude has been biased towards her son and daughter-in-law, and she has decided to go to Shenghai.

Fan Qing still didn't speak.

"Dad......" Ye Jiayi shook Fan Qing's arm, this coquettish appearance, Fan Zhedu hadn't seen it a few times, and said: "You just go with your mother first, if you really can't do it, stay for a few days, and then come back?" ”

Under the persuasion of his wife and daughter-in-law, Fan Qing's attitude gradually began to loosen.

Finally, he glared at his son, and then reluctantly said, "Okay, let's go live for a while......"

……

At night, Fan Zhe and Ye Jiayi were lying in bed.

"Jiayi, thank you today."

"It's nothing, but you shouldn't talk to dad like that."

"I know." Fan Zhe sighed and said, "I was in a hurry at that time, and I didn't think about it properly......"

It's true, he regretted it a little before when he finished arguing with his father.

It's just that at that time, it's really not easy to control your temper. It's okay at work, and I can try to keep a calm mind no matter what, but when I'm with the people closest to me, it often becomes more difficult to control myself.

Ye Jiayi stroked Fan Zhe's hair and said, "It's okay, go to sleep." ”

Fan Zhe rolled over and hugged the person next to him.

……

In the next few days, Fan Zhe followed his father to several close relatives and friends, such as Una's family.

Una hasn't come back this year, she should still be filming in Yunnan at this time, saying that she will come back around fifteen, and she is really not available in the past two days.

Fan Zhe and his father were a little awkward at first, but it was only half a day's work, and it was fine.

Between father and son, if you quarrel twice, what else can you really quarrel about?

After leaving the relatives, Fan Zhe and Ye Jiayi got on the plane.

As for his mom, he said he was coming back next month. The main reason is still Fan Qing, although he agreed to go to Shenghai, but no matter what, he must first send away the batch of students who are learning to drive, this is a sense of responsibility.

At this point, Fan Zhe didn't have anything to do anymore, and returned to Shenghai with Ye Jiayi first.

……

Fan and Ye, on the occasion of the New Year in Xunyang, "Emperor Ruzi" is still on the air.

The results of the whole drama are getting higher and higher. A year ago, it had already reached more than 300 million, and after the end of this year, when Fan and Ye returned to Shenghai on the eighth day of the first year, the total revenue of "Emperor Ruzi" exceeded 450 million.

Of course, the sales of 1.5 billion yuan have risen in the past year, in addition to the two main growth points of the whole drama purchase and new paid members, the most important thing is that the money for the title advertisement of "The Emperor of the Ruzi" has arrived.

Although, the paid members of the 'Dimension Platform' can skip the ads, and they are very restrained in the ads, even if they are completely free users, they only watch videos for fifteen seconds, which greatly affects the advertising value of the 'Dimension Platform'.

But no matter what, Wedo Entertainment's self-made dramas can always ensure a big hit, and they are a very huge amount of traffic. This value is here, and there will always be people who are willing to pay for it.

The title advertisement of "The Emperor of Ruzi" has actually been negotiated a long time ago. It's just that other businesses are not stupid. When they were negotiating, they took into account the theme of "The Emperor of the Ruzi", so in the contract between the two parties, in addition to the basic advertising costs, there are many reward clauses.

These reward terms are basically linked to performance. That basic advertising fee, although the price is certainly not high, but compared with the reward terms that follow, it is quite a lot worse. The basic advertising fee is only 20 or 30 million, but if the reward clause is full, the total value of this advertisement can even reach 200 million.

Of course, there are some clauses that I am afraid there is little hope of being achieved. For example, if the number of real paid drama users reaches 50 million, 70 million, and 100 million, there are tiered rewards, but this kind of basically can't be obtained.

What is the concept of 100 million real paying users? One out of every thirteen Chinese paid for "Emperor Zizi"? It's not realistic.

But no matter what, at present, judging from the implementation of this clause, judging from the current results of "Emperor Ruzi", a total of 100 million advertising revenue has been obtained.

The higher quality of users and the increasing popularity of "The Emperor of Ruzi" have made the commercial potential of this drama not optimistic when it was launched at the beginning, and even saw that it was about to hit the street, and now it has completed a big reversal.

"The Way of Heaven" has been left far behind and sucked in exhaust air. According to the current circulating news, 'Rainbow Entertainment' has lost a lot this time, and the income of "Tiandao Library" may be difficult to break 500 million in the end, and it is still dangling in the early 300 million.

Of course, it is nothing more than "Heavenly Dao", which has been determined to hit the streets. In terms of commercial value, "Emperor Ruzi" is estimated to be inferior to the previous work of Wedo Entertainment, that is, their own "Martial Arts Master. on.

From content payment to advertising revenue, from online paid on-demand to TV station copyright marketing, from domestic to overseas...... "Martial Arts Grandmaster" alone has earned about more than 1.3 billion yuan. At present, most of the paid members on the 'Dimension Platform' are brought by "Martial Arts Grandmaster".

In contrast, "Emperor Ruzi" is currently 400 million yuan, and it is estimated that it will have an income of 800 million yuan in the future, which is quite a lot worse than "Martial Arts", but it is not lost to the second best commercial performance in China in the past year.

What's more, in terms of word-of-mouth and evaluation, this drama is even slightly better than "Martial Arts Master".

At present, the Douban score of "The Emperor of Ruzi" is still hanging above 9.0. Even if a large number of new viewers came in, the number of people who rated it gradually increased, but it did not lower the score of "Emperor Ruzi".

This shows that most of the viewers who watched this drama liked it very, very much.

In the user survey of Wedo Entertainment, the audience users of the work "Emperor Ruzi" are rare, and men are significantly higher than women.

One of the reasons why the works of 'Dimension Entertainment' have always been successful is that their works are not only very pleasing to women, but also to many men.

In the entire TV drama market, female-oriented works are actually more popular. Women are more inclined to spend time watching dramas, while men have a relatively low proportion of users in the entire film and television drama market.

However, Wedo Entertainment can always attract a large number of male viewers while ensuring a considerable number of female audiences, which is not easy.

But no matter what, from "Fantasy of the Three Kingdoms" to "Martial Arts Grandmaster", in fact, the gender ratio of the audience has always been almost fifty-fifty, and even women are slightly more than men.

But when it comes to "Emperor Ruzi", it is obvious that the proportion of male viewers is more than that of women.

There is also a very important point, that is, the average age of the audience of "The Emperor of the Ruzi" is also older than that of the previous works.

This means that "Emperor Ruzi" is more popular for more mature audiences.

All in all, this is a relatively special work with audience positioning.

Of course, in essence, "The Emperor of Ruzi" is still a work for the public, not that older people like it, but not as young people like it. Many young people also boasted about this drama on the Internet and thought it was very good.

In addition, there are many celebrities who have praised this work on some social media and even on some programs. For example, short and tight, such as Ma Boyong, such as Dou Wentao......

Heaven and earth can be learned, Wedo Entertainment did not do the public relations of these people, it was purely a spontaneous behavior of others.

The so-called 'intellectuals' do not represent the general public, but they represent a certain artistry of the work.

Of course, these are things that Fan Zhe doesn't care about.

His works, or works from 'Dimensional Entertainment', to be honest, have never cared about the so-called 'artistry'. But he likes to do something different, which will be fresh and actually more meaningful.

This time, "The Emperor of the Ruzi" is a so-called 'different' work.

As for being able to get so-called 'profound' and 'artistic' parity, it is an unexpected surprise.

Speaking of the work itself, "The Emperor of Ruzi" is now popular, and as the protagonist of this drama, Li Ze, who plays Han Ruzi, is now also popular.

His fire is different from his little brother Chen Yu.

Chen Yu relied on a "Fantasy of the Three Kingdoms", which became an instant hit, and then filmed three or four dramas with good results in succession, and after finishing this year, it was followed by "The Martial Arts Master" that exploded again, so that now, he has firmly established his position as a first-line star, and he was born with high traffic.

But Li Ze is different in that although the results of "The Emperor of the Ruzi" are not so good, he has a good reputation, and as an actor, the professional quality he shows in his works is also well-known.

Of course, he may still have a big gap with Chen Yu at the public level and in popularity, but at least, after "Hell Apartment", and then in this "Emperor of the Ruzi", he has been labeled as a powerful actor in the minds of all those who have an impression of him.

Secondly, it is handsome and so on.

It is precisely because of the rapid recovery of the results of "The Emperor of Ruzi" that it has become the most popular repertoire in the current schedule, and a lot of publicity has come to the door on its own, wanting to invite Li Ze to participate.

This is also very special. A few years ago, "Emperor Ruzi" had to rely on the marketing department of 'Wedo Entertainment' to do it for publicity. And now, with good results, there are many opportunities for publicity, and there is no need to give money at all, or even people give money, but they have to do it.

For example, just after this year, there was a fairly well-known talk show "Road Encounter", and Li Ze was invited to participate.

Lu Yu, who is thin and has a big head, is the host of this show and a well-known host in the industry. Her show can be regarded as an evergreen tree in domestic talk shows.

The opening introduction of Li Ze in "Road Encounter" caused a relatively large response after the show was broadcast.

This repercussion is basically focused on Li Ze's life experience.

Nortel graduated, and there was filming after graduation, but when his career was about to take off, he suddenly suffered the biggest disaster in his life, his parents and fiancΓ©e were killed in a car accident, and his career was directly and completely cut off, until a few years ago, he signed a contract with 'Rainbow Entertainment', starting from playing Zhuge Liang in "Fantasy of the Three Kingdoms", to the calm and strategic Li Yin in "Hell Apartment", he finally returned to the trajectory of life again, and became famous in one fell swoop with Han Ruzi in "Emperor Ruzi".

This opening introduction, and the following paragraph, Lu Yu's interview with him, were edited together by good deeds and put on the Internet.

Lu Yuqing asked sincerely: "Li Ze, the misery you have suffered is that in our normal life, most people don't even dare to imagine, I really admire you, you can stand up again after suffering such a big blow, this is really ...... I don't even know what to say. ”

During the recording of the show, Lu Yu really showed a lot of feelings.

Li Ze smiled and responded, "I used to hate fate, it took everything from me. To this day, I still hate it, and I'd rather trade everything I have now for what I've lost. However, no one can go back to the past, and the person I love the most, watching me in heaven, is the most fundamental motivation to support me to go on, and to face life and destiny with a more optimistic and positive attitude. ”

Below this video, it is reproduced in large quantities. Many, many people, leaving messages under the video, are about 'Come on!' Statements like 'distressed' and 'the future will be better' are nothing negative.

#εΏƒη–Όι»Žζ³½#θΏ™δΈͺ话钘, it was immediately on the V blog hot search, and it topped the list.

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The two chapters were sent together

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