Chapter 100: I Invite You to Dinner
Jiang Anhong is quite satisfied with the results of the broadcast of "The 4.6 Billion Ensemble of Evolution".
In the first week, he was a little disappointed. At that time, the rating of 0.7 was not low, but his previous expectations were higher.
Although I didn't think that it could surpass works like Pleasant Goat, at least, it should be higher.
He was expecting a breakthrough in the second week, but when it did, he found himself happier than he expected.
With a rating of breaking one, it is difficult for children's channels to produce such a program for a year.
But in the follow-up, he found that he was a little too happy, and more things to be happy about were still to come.
In the third week, when the sixth episode was broadcast, the ratings reached 1.8, and in the fourth week, it directly broke 2!
Breaking 2 is a success, and if it is put into a popular TV series, it can also be regarded as a successful performance.
Fun is crazy!
Jiang Anhongle is crazy!
With such achievements, even higher-level leaders have to look at him differently. He was indeed praised by a higher-level leader at a meeting.
I really didn't expect that I thought that through "4.6 Billion Ensemble", I would get millions of investments in a folk program, which would be a very big gain, but I didn't expect that the bigger gain was actually the animation itself!
With the current tightening animation broadcast strategy of CCTV, there can still be such a good animation work.
Children's channels have not had as much time as they used to be in recent years, especially when local TV stations are getting stronger and stronger, and there have been strong challengers.
For example, the Golden Eagle cartoon.
Now, the emergence of a "4.6 billion retain" has greatly boosted morale.
There are many, many people in the industry who were surprised by this achievement.
No one thought that such a work with a strong popular science nature could achieve such good results in the public screening of the TV station.
……
The marketing department of Wedo Entertainment once again raised the revenue expectation of the work "4.6 Billion Ensemble".
This is already the third time.
The first time was that not long after the results of the online broadcast came out, the overall revenue was raised from 20 million to 25 million; The second time was when the TV ratings broke one, and it was adjusted to 30 million;
For a long time, Wu Jingtong has been relatively conservative when making earnings expectations. Even if they themselves feel that although the picture effect of "4.6 Billion Duo" is very good, it will be a flaw if the audience is not wide enough, and there is still a ceiling of achievements, which is about the level of "Task Force".
But I didn't expect the results to be very good.
In this work, the plot is not like an ordinary popular science work, and it is very coherent. The main character, 'Lynn', has been getting stronger throughout the story.
While the overall environment remains scientific, the evolution of 'Lynn' is full of fantasy.
Judging from the content that is currently being broadcast, even things like 'Leviathan' have been made out by 'Lynn'. Like a biochemical aircraft carrier, it floats in the ocean, encounters prey, and the miniaturized troops take off to attack; Large prey, 'Leviathan' will pounce on it itself.
It's obviously an animation work labeled as 'popular science', but it looks like a 'sci-fi blockbuster'.
This part of the factors determines that when "4.6 Billion Ensemble" faces the public, the results are much better than expected.
This third increase in earnings expectations, Wu Jingtong decided to be bold and set it to 60 million.
When he got the report, Fan Zhe said to Ye Jiayi, who happened to be in his office: "Sixty million? Isn't it a little too high? Can it really be reached? ”
He's a little bottomless himself.
"With the current results, it's okay."
“…… This is three times higher than expected at the beginning, where can the extra money come from? ”
Ye Jiayi stretched out two fingers: "First, the price of the broadcast rights for the subsequent rounds will definitely be adjusted according to the results, and this money should be able to earn a lot more." Of course, this is only a small part, and the most important part is in the peripheral authorization. The two newly recruited little girls have begun to run several peripheral businesses separately, mainly toy-oriented, and a lot of money can be recovered. ”
"Really?"
"You underestimate the potential of the children's market." Ye Jiayi laughed and said, "The broadcast results of "4.6 Billion Ensemble" on the Internet represent its popularity among young people and teenagers; The performance of the TV station, especially the children's channel, determines the popularity of the work in the children's market. Animation works that can break 1 in stable ratings, or even go up to 2, such as Pleasant Goat and Bear Infested, have an annual peripheral market value of hundreds of billions. ”
"Of course, it's just the size of the market, and they can't make that much money, but it won't be very small."
"Our work, the current performance, at the peak is to reach the level of these two works, the surrounding market, there will be a lot of potential to tap, especially the toy industry."
"At the same time, some game manufacturers have also come to inquire about game copyrights."
After listening to Ye Jiayi's report, Fan Zhe was also quite happy, but he still maintained a certain amount of sanity. He said: "It's good to be able to achieve such results, Jiayi, your department will work hard, this year's performance depends on you." The development of the surrounding market, although you can do it freely, but the authorization of the game, let's press it down first. ”
"Huh? Are you going to make your own game? ”
Fan Zhedao: "With this idea, it's not impossible to make a mobile game or a lightweight game." But the game thing,I haven't thought about it deeply.,Anyway, there's no hurry.,Let's press it down first.。 ”
"Okay, then I'll go first."
"Hmm...... That's right. Fan Zhe stopped her again, and looked like he wanted to speak and stopped.
"Tell me what you want."
Fan Zhe scratched his head and said, "I heard that you have been working a lot of overtime recently, and you often go back very late......"
"Who did you listen to?"
Tang Zhiqi said, but Fan Zhe didn't sell the girl: "You don't care who I listen to, anyway...... I don't think you need to work so hard, make yourself as busy as before, there's no need. ”
"Why is it not necessary? I don't work overtime and don't stare at it, who will do the 60 million performance target set? You? Ye Jiayi couldn't hold back and scolded Fan Zhe.
"Don't I care about you?"
Fan Zhe has a bag, what did Lao Tzu say wrong? Concerned about you, let you not work so many shifts and be scared?
"......" Ye Jiayi exhaled and said, "I know you care about me, but...... Alas, I'm sorry, but I had such a temper when I worked...... If nothing happened, I would go first. ”
"Hmm."
Ye Jiayi went out the door, and when she was leaving, she turned around and said, "It's nothing to do tonight, I don't work overtime." ”
The words "that ......" sounded to Fan Zhe's ears, why did it smell a little suggestive?
"Shall I invite you to dinner?"