Guo Enlun's desire to tear this meaningless fan into a focus on the work itself is obviously successful.

At the beginning, some people were still passively following the old ghost and the fans of the 'Fantasy Three Kingdoms' to post the relevant content of this work as a counterattack.

But everyone is curious, and many people will think, 'Eh, this picture is so beautiful', ', this set of animated pictures is a bunker', 'This actress is beautiful!'" ’……

And as long as this kind of emotion comes out, follow this matter and go to watch the drama, it will be very logical.

Even, in the future, things developed in a good direction, even beyond Guo Enlun's expectations.

After some people saw that the drama was really good, while brushing up on the 'Fantasy Three Kingdoms', they would also go to various places and in their circle of friends to Amway and promote the drama.

More and more passers-by got involved, and the matter became bigger and bigger.

Those braided drama fans, the posts that they brushed on the 'Fantasy Three Kingdoms' have become nothing like a climate. But more and more people are joining it, and they are making this a place for lovers who have seen the work "Fantasy Three Kingdoms" to discuss.

This sticker, which didn't have a high sense of existence in the past, suddenly soared in popularity.

Guo Enlun woke up the next day, and when he glanced at the post bar in the morning, he was stunned - the discussion was hot!

……

In this storm of public opinion, in addition to the spontaneous behavior of fans and passers-by, there is also the existence of pushers behind it.

Wu Jingtong stayed up all night last night to do this kind of work.

After sensitively discovering the changes in 'Fantasy Three Kingdoms', he launched the propaganda power of Wedo Entertainment overnight, and even contacted the corresponding marketing company.

As a professional marketer, he is certainly not interested in simple fan tearing. But through this means, it is a good way to further promote your works.

He is promoting this matter behind the scenes, and at the same time, he further uses various social media and self-media channels mastered by Wedo Entertainment to further amplify the influence of this matter.

There is a certain topicality in this, and the means of publicity that can be adopted are also diverse. can be said from the work itself, from the grievances of the comparison of the two works, and from the time of the explosion at night......

In addition, he also urgently contacted Tong Liya and Jiang Jingfu's team to discuss a wave of publicity.

Wu Jingtong hopes that the personal teams of these two stars can also call on their fans to enter this publicity feast.

They readily agreed.

This is also a matter of gathering fans, promoting works, and hyping up high popularity.

Of course, the celebrities themselves generally have little to do with this kind of thing, and they are usually controlled by the behind-the-scenes team.

After a night of fermentation, the real climax came the day after the work went live.

Like mushrooms after a rain, public opinion from all sides has seized this breaking point.

In today's era, the information media is so developed and so numerous. Most media have a natural motivation to look for hot events and find ways to attract readers and traffic by taking advantage of hot topics.

After all, traffic is money.

Sometimes, a very hot matter, as long as there is a momentum of the stars burning the prairie fire, then there is almost no need to bother with the rest of the matter, and naturally there are a lot of public opinion media that will automatically help.

As the director of the marketing department of Wedo Entertainment, Wu Jingtong, who worked hard all night, can go to bed with satisfaction when he sees such a scene.

Next, in addition to further increasing the popularity of his work, it will also become particularly important to maintain the positive nature of the topic.

After all, this kind of heat can't be turned into a bad thing.

When I woke up, it was already afternoon.

went out to have a meal, and then ran to the company to check the public opinion situation and communicate with his colleagues.

He found that the situation was much better than his most optimistic estimates.

In addition to using various topics, using fans to toss, and using the publicity of all parties from the media, the most critical point is: "Fantasy of the Three Kingdoms" has a good reputation at the audience level so far.

Wu Jingtong is engaged in marketing and collects information from all parties is one of the main tasks of him and his department. At present, one thing that is certain is that they have hardly seen any bad comments about "Fantasy Three Kingdoms", but all kinds of blowing methods to break through the sky.

Even, some blown articles or comments, tricky angles made Wu Jingtong a little eye-opener.

It's done!

opened Douban, Wu Jingtong saw the evaluation of the series "Fantasy of the Three Kingdoms", which has also been unlocked.

A high score of 9.4 catches your eye.

"Hello, it's here."

"Okay, thank you."

Getting out of the car and trotting all the way into the company, he went directly to Fan Zhe's office.

"Xiao Wu."

Wu Jingtong saw Fan Zhe indifferently turn off the game interface.

"Ahem...... Boss, have you seen the evaluation? Our work has a very good reputation. ”

"Look, you're doing a great job. However, don't relax, it's far from the limit, and I still hope that the popularity of the work can be higher. ”

"Okay."

Wu Jingtong walked out, and Fan Zhe also reopened his game interface, and he hadn't finished playing yet!

Playing games once in a while is also a way to relax.

It's not that he is heartless and doesn't care about his work. In fact, before Wu Jingtong came to him, the colleagues in the marketing department on duty had already reported a lot of the latest situation to him and Ye Jiayi.

The drama "Fantasy of the Three Kingdoms" is good, but it's not just word of mouth.

This is definitely not a popular work, on the contrary, at least in the first three episodes, the performance of the market is very amazing.

In Penguin Video, so far, the work has been online for less than 12 hours, and the number of views has easily exceeded 200 million, and the incremental speed is still very rapid, and there is still a lot of market potential to be tapped.

This message was told to Fan Zhe by Song Wenjie who called Fan Zhe with excitement before, and that guy didn't sleep all night.

Either way, it's a very good business result.

Although the marketing department of Wedo Entertainment has put a lot of effort into the promotion of all parties, it still won't do something like brushing the number of broadcasts.

The so-called '200 million' playback, it is definitely impossible for 200 million people to watch the drama, that is impossible.

This has a certain relationship with the way each website calculates the number of plays.

But there is no doubt that this is a more important basis for judging the popularity of a drama.