However, no matter how good the publicity and warm-up work in the early stage is, the quality of the movie's performance still depends on the box office after all.

- Even after entering the 21st century, the box office revenue of Hollywood movies has become smaller and smaller in the proportion of the overall revenue of the film.

However, box office revenue is still the best proof of a film's revenue potential.

- After all, a movie with a three-day tour of the theater and negligible box office revenue, it is very difficult for you to expect his offline income to be against the sky.

Of course, there are not without such cases -

is like "This Man is from Earth", which was touted by many people on the Internet as a god film in the previous life, which is a typical example of relying on offline DVD income to go against the sky without even entering the theater.

However, such an example of rebellion against the sky is really very rare, and the odds are comparable to winning the lottery.

Most people don't have that kind of general luck, so they might as well simply buy welfare lottery tickets.

At the very least, if you don't win the lottery, you can still think of yourself as donating money to charity......

And, even if it succeeds occasionally, it's hard to replicate it, and it's impossible to repeat it.

Let's take "This Man is from Earth" as an example -

In Charlotte's original time and space, ten years after the success of "This Man is from Earth", the director of the film filmed a sequel to the movie, "This Man is from Earth 2: New Era".

- It's a dog-tailed mink.

In search of the mysteries of magic, Charlotte has studied many histories and myths.

This breadth and depth of knowledge makes him find the speculative philosophical and theological discussions in This Man from Earth interesting.

However, in "This Man Is From Earth 2: The Holoca", he doesn't feel these things at all.

- Although the director tried his best to replicate the successful elements of the first part and wanted to add more commercial elements, he ended up with nothing.

And in this world, after shooting many movies with the method of "copy and transformation", Charlotte understands even more how difficult it is for a movie to achieve high box office without sufficient cost investment, purely relying on plot and performance.

Clever hands.

- This sentence is probably the best way to describe it.

Even a traverser like Charlotte doesn't have much confidence in this.

That's why he stopped making small-budget movies after "Fatal Bend" and "Happy Death".

- After all, there is no reason to bet on luck without doing things that have a higher success rate and greater returns.

However, these complicated things, as Disney's follow-up on the "Pirates of the Caribbean" series, Philip Bierman is not interested.

Today is the day of the premiere of Pirates of the Caribbean 2, and instead of going to the scene, he stayed in his office at Disney headquarters.

- He is going to stay all night so that he can see the box office data of "Pirates of the Caribbean 2" at midnight for the first time.

"Shouldn't be necessary?"

His immediate boss, Robert Iger, who also cares about the "Pirates of the Caribbean" series, couldn't help but say,

"With Charlotte Booth as a quality assurance, and Pirates of the Caribbean 1's billion-dollar global box office results, there shouldn't be any problems with this sequel, right?"

"That's how it should be!"

Philip Bierman nodded,

"Also, I watched the film in advance, which was really good – and the feedback from the internal preview was good. ”

"Then you-"

"I'm just a little worried!"

Philip Bierman said with a wry smile,

"I've had several internal auditions before, and the feedback has been good each time, but every time Charlotte Booth is not satisfied - he has changed the editing plan several times, and even reshot some shots, which makes me a little unsure whether this guy is purely obsessive-compulsive and trying to improve, or if he has found something wrong. ”

"I see!"

Robert Iger nodded,

"Be fearful when others are greedy, be greedy when others are fearful – Warren Buffett's quote is also very suitable for Charlotte Booth!"

"Ah!?h

Philip Bierman obviously didn't keep up with the rhythm of his own boss, and in desperation, Robert Iger had to explain,

"Didn't you notice that Charlotte Booth has a completely different attitude towards sequel movies and original movies?"

"You mean—"

"He dares to try to innovate in original films, and he is also very confident. But he's very cautious about shooting a sequel, a sequel that we studios generally feel are safer—"

Robert Iger gives an example,

The most direct proof of this is that before the "Pirates of the Caribbean" series, he had not made any sequel films at all - even works like "Detective Hell" and "Harry Potter" that have adaptations of the original books and are very suitable for film adaptations. ”

"Looks like that's true!"

Philip Bierman nodded, while Robert Iger continued,

"I've asked Charlotte Booth once before about this question — guess how he answered?"

"He said that the sequel is actually more difficult to make!"

Without waiting for Philip Bierman to ask, Robert Iger gave the answer.

- An answer that is completely contrary to the current mainstream view in Hollywood.

"I was just as surprised as you were. ”

Robert Iger smiled and said to Philip Bierman,

"However, Charlotte Booth did convince me with some reasoning—"

As long as the first film is successful, he says, it won't be difficult to make a trilogy from a commercial point of view — as long as there are no serious misses, it's generally profitable. ”

"But that's just from the point of view of business profits. ”

"From the perspective of a director like him, in order to make a successful trilogy, it is necessary to ensure that all three films have their own characteristics-"

"Especially the second part, it must be more successful than the first one, win a better reputation and box office, and such a trilogy of movies can be called real success. ”

"It's like the Star Wars franchise – while George Lucas's first film was groundbreaking, what would you think of if you had one of the most iconic lines in the movie?"

"I am your father, of course!"

Philip Bierman complained in his heart.

Of course, in the face of his own boss, it is difficult for him to say this line directly.

However, he also understood the meaning conveyed by the other side,

"It is precisely because of the sublimation of this series by Irving Kershner's "Star Wars 2: The Empire Strikes Back" that the foundation of the Star Wars series has been consolidated, and this purely commercial production has become a classic among the classics - so, the reason why Charlotte Booth repeatedly tossed and turned "Pirates of the Caribbean 2: Gathering Souls" is to create a classic?"

"I guess so!"

Robert Iger shrugged.

Philip Bierman couldn't say anything about it – or rather, he expected it to be so.

"Then let's wait and see!" ()

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