107 Finding a different path
Zhuangyuanhong's proprietress was released from the police station after compensating Meng Lan for economic and reputation damage, this farce not only did not bring her any benefit, but took more than 10,000 yuan, and the reputation of her restaurant was also damaged.
After this battle, the peers no longer dared to trouble the restaurant, and everyone ran their own business in peace.
The parents in the group also heard about it, and the parents who had called to question it called again to apologize, and because they felt guilty, they helped the restaurant to promote it.
In addition, some parents gave feedback in the group, saying that their children used to be seriously partial to eating and malnourished, but now their faces have begun to become ruddy and their nails are shiny.
Ji Hong is good at marketing, eloquence is good, she is responsible for the reception work, basically there are ten people to consult, she can get five to six, and the remaining few are either just ask casually, or someone in her own family cooks, it is okay to order or not, or else she is worried about the price and a little distressed about money.
There are not many people who are distressed about money, after all, most families have only one child, and they are facing the most important hurdle in life, of course, they spare no effort to create the best conditions for their children. Make it yourself at home, if you want to have fish, meat, meat and vegetarian food and soup for every meal, you can't get down without a few dozen dollars, calculate carefully, or order a meal more cost-effective, convenient and time-saving, and you don't have to rack your brains all day long to renovate tricks.
Of course, it is true that some families are really financially tight, and both parents are office workers, so they have no time or extra money, so they have to let their children eat outside, and make a good supper for their children in the evening.
But the supper that is too supplemental is too supplemental for the child to sleep after eating and can't digest it at all, and after a long time, he will either have diarrhea or grow meat like crazy.
On this day, Ji Hong received an eldest sister in this situation, because she couldn't take care of the child's diet, she heard that there were nutritious meals for students, so she came to consult, and when she read all the price packages in the restaurant, she found that she couldn't even book the cheapest, probably because she felt sorry for Ji Hong's warm reception, and she was so ashamed that her face turned red.
Ji Hong is not a snob, seeing that she is shy, she didn't continue to sell, and politely sent people away.
Meng Lan looked at the back of the eldest sister, remembering the scene when he had just moved out of the house, in order to find a job that could take care of the children, he felt very uncomfortable, and asked Ji Hong to call the eldest sister back and ask her what she did.
The eldest sister's surname is Xie, and her job is to help people take care of the lonely and widowed elderly, although the salary is okay, but she is a single mother, and she earns money to support her family alone, because of the particularity of her work, she has no time to cook for her children.
Meng Lan thought that the business of the restaurant was getting better and better, and he needed a person who specialized in cleaning, so he discussed with Ji Hong Chujun and asked the eldest sister to come over as a cleaner, in addition to taking care of her and the children's three meals a day, and paying her a salary of 2,000 yuan a month.
The eldest sister was grateful, thanked again and again, said that she had met a nobleman, and the next day she quit her job as a nanny and came to work.
With the addition of Sister Xie, Xiaobai's work has been significantly lightened, and everyone else has become a lot easier.
Meng Lan was free and began to think about how to do business better.
During this time, although peers no longer try to exclude them, but compete to imitate their unique business model, large and small restaurants have begun to launch nutritious packages, taste and innovation can not be imitated, so they make a fuss about the price, the same package, three to five yuan cheaper, for a while also pulled away a lot of customers.
Gradually, rumors spread that Meng Lan and her family were black, they all had the same meals, but the price was more expensive than others, and all they earned was black-hearted money.
Xiaobai told the rumors he heard from the outside to the three bosses, and Ji Hong was so angry that he slapped the table, "The same meal, what materials do we use at home, what materials do we use at home, what materials do we use at home, everyone else uses bulk soy sauce vinegar, our family uses Lee Kum Kee, other people's family uses ordinary rice, our family uses Thai fragrant rice, other people's family picks up the leftover wilted vegetables sold in the market, our family rushes to the morning market to pick the freshest and most watery, are those people blind, is the sense of taste out of order?" ”
Chu Jun said, "What's the use of saying this, not everyone can eat it, in the end, people who eat fast food still care about the price, unlike your original hotel, where you go just to enjoy it, and you don't feel distressed about how much you spend." ”
"Or, calculate the cost and see if the price can be pressed a little." Meng Lan said.
"No, no, no." Ji Hong immediately stopped, "You have to listen to me this time, you can't reduce the price no matter what, the price reduction is equivalent to slapping yourself in the face, making people mistakenly think that we are using the same materials as others but selling them more expensive than others, once everyone thinks so, then let's stop this business." ”
"Makes sense." Meng Lan nodded, "You have experience in this area, what do you say we should do?" ”
"I want to think about it!" Ji Hong said, "First of all, no matter how good the ingredients are, people who don't know the goods can't eat them, and we can't pull everyone to the kitchen to visit, the best way is to increase added value." ”
"What do you mean?" Meng Lan and Chu Jun asked at the same time.
"It's about making a meal more valuable than it is by adding to it, making it more than just a meal." Ji Hong said.
"How can it change, can one meal become two meals?" Chu Jun asked.
"You elm head!" Ji Hong nodded her forehead and said, "Of course, one meal can't become two meals, but we can increase its value through giveaways!" ”
"Isn't the giveaway a soup, Meng Lan and I made it ourselves." Chu Jun said.
"Making soup is just one of them." Ji Hong said, "We have to come up with other more attractive things, preferably something that no other family can do." ”
"What's that?" Chu Jun asked.
"I don't know, I'll have to think about it." Ji Hong said.
So, in the next few days, everyone was thinking of ways in addition to work, and when they had free time, they sat together to study and discuss, and even the dishwashing aunt came to help with ideas.
On this day, Meng Lan suddenly discovered a strange thing, a senior high school student was not in a hurry to leave after eating in the store, but went to the bathroom with his homework to find Sister Xie, and communicated with Sister Xie for a long time before leaving.
The next day, the child brought another child, and they all took their homework books to ask Sister Xie for advice.
Meng Lan was very strange and asked Eldest Sister Xie what was going on.
Sister Xie said that she saw the child solving a math problem while eating a few days ago, and saw that he really couldn't solve it, so she taught him.
Meng Lan was even more surprised, "Eldest sister, you are amazing, you can even teach mathematics in the third year of high school, what kind of education do you have?" ”
"Ahem!" Sister Xie smiled shyly, "I used to be a high school teacher and led the graduating class. ”
"Oh my God! Why didn't you say it earlier? Meng Lan was simply shocked, "Since you are a teacher, you are not yet of retirement age at your current age, why did you become a nanny?" ”
Originally, she was just curious, but she didn't expect to ask about Sister Xie's sad past.
Sister Xie used to be a high school teacher, and the grades of several graduating classes she had brought were very good, a few years ago, her husband's business was big, she resigned and went home to help her husband, and by the way, she took the children, but one day her husband suddenly fled abroad without warning, leaving a mess for her.
Creditors and workers blocked the door every day to collect debts, and in desperation, she had to sell her property to pay off her husband's debts, and rented a house with her son to live as a nanny.
"Since you're a teacher, why don't you find a job that matches your major, such as tutoring a cram school or something?" Meng Lan asked her.
"When I get older, the current cram school needs young teachers who are quick to think, energetic, and have a common language with the children." Sister Xie said.
"Then I won't be a babysitter!" Meng Lan said.
"It's good to be a nanny, worry-free, there are not so many messy things, just serve the old people well, I've experienced too many bad things, I don't want to worry about it anymore." Sister Xie said.
Meng Lan was very sympathetic to her plight, and at the same time got an inspiration from her, and immediately discussed with Ji Hong Chujun to clean up the idle second floor as a student dining area, where the children can eat without being affected by individual guests, and after eating, they can read and study there, and let Sister Xie tutor the children to do their homework for free.
"It's a pretty new idea." Ji Hong said, "I just don't know if it will work." ”
"It doesn't work." Meng Lan said, "Places like KFC McDonald's, don't there are many children doing homework in them, and they are very noisy, and now we have a separate space for children to use, and there are free tutoring from famous teachers, isn't this the most attractive added value?" ”
"I think so." Chu Jun said, "If I am a parent, I heard that there is this place, I will definitely let my child eat here, what to eat is secondary, the key is the free tutoring of famous teachers, this attraction is too great, you know, it will cost dozens or hundreds of yuan to make up a class outside!" ”
"Well, let's try it." Ji Hong said, "Anyway, the second floor was originally renovated by Wang Dongping, we just need to paste a layer of bright wallpaper, replace it with a more comfortable table, chair and sofa, and then build a big bookshelf, buy some good books and study materials and put them there, even if the drainage is not successful, at least the three of them can use it." ”
After the three of them unanimously passed, they started to act the next day, and while cleaning up the house, Ji Hong had already released the news in the parent group.
Sister Xie used to be an excellent teacher in a high school, and she has been teaching for decades, and many parents know about her.
After the house was built, Ji Hong took a lot of photos and sent them to the group, everyone saw that the environment was really good, and there were famous teachers to tutor them, so why did they care about the three or five yuan for the meal.
As a result, the restaurant's business has not been crushed by the price war, but has become better than before.
The peers sighed with admiration, ashamed of themselves, and discussed in private, where are these three women housewives, they are clearly three Zhuge Liang!
After the business stabilized, everyone breathed a sigh of relief, thinking that there would be no more trouble this time, but at this moment, the haunting Ah Lian came again.