"I know."

Seeing Wen Shu's insistence, Sister Na didn't say more, the two returned to the office after breakfast, and the others had already gone out, Sister Na called Wen Shu over and began to teach her how to revise the manuscript.

"I've read your draft, and to be honest, the beginning is not exciting enough, and many parts fall into minutiae, failing to reflect the big problems from the small story, but fortunately, the tone is right."

Although Wen Shu's father is a special reporter, but did not guide her writing, what she wrote is all by her own exploration and imitation after going to college, and now Sister Na teaches her how to correctly write a special manuscript that meets the requirements from the perspective of a special article editor, which is what Wen Shu can't ask for, she lowers her posture and uses an open-minded and studious attitude to record the key points that Sister Na said.

Sister Na saw that she really wanted to learn, and she also seriously analyzed the feature from scratch: "As a news style, the feature article must first be news, but it is also a special news that is different from ordinary news and reports. A feature is a kind of news story, and it is also a news story with a story, which is longer and closest to literature than ordinary communication. The people or things involved in it are more complex, and at the same time, there are a lot of details and emotions interspersed in it, and the requirements for words are also very high. It is to use special penmanship and vivid language to write a manuscript of a unique true story that makes people can't believe it and have to believe it. ”

Sister Na said it too well, Wen Shu couldn't agree more, so she could only nod her head with deep sympathy.

"News features are readable and story-like, so writers need to use literary means to package news features according to the reader's aesthetic taste and reading psychology. There are similarities and differences between newsletters and features. The similarity lies in the authenticity, timeliness, and audience of the news. The main difference between the two is that news features are more readable and storytelling. The formation of readability and storytelling requires a certain literary means to package. The use of literary and artistic means to express characters and events in news features is more thorough, more concentrated, and more extensive than that of communication. In this sense, a newsletter is not the same as a press feature. On the premise of ensuring the authenticity of news features, various means of literature can be used to "make" packaging news features. ”

Wen Shu worked hard to write a book, and Sister Na said more and more: "The writing of special articles is different from ordinary news writing: the purpose of general news writing is very simple, that is, to inform, but special articles give people more than just inform, it should be aesthetic, to cause fluctuations in your feelings, to produce reading pleasure and emotional resonance." To create this pleasure and resonance, you have to use a good way of expressing it: engaging the audience through storytelling. ”

Wen Shu nodded while remembering, and Sister Na continued: "What does the feature use to move people's hearts? It is a theme that is close to life and reflects the times; through rich and vivid details depiction; In the form of storytelling, the three-dimensional reporting technique is used to tell the story, move it with emotion, and understand it with reason, showing its high degree of literary nature and creativity to touch the hearts of readers. But the feature is not a fictional story, it is not a fictional novel, it is always a way of narrating news to readers on the basis of truth. You keep in mind that the beginning of a feature is not like the introduction of a message with only one pattern, only one structure. For the special article, it is necessary to achieve perfection, richness, multi-dimensionality, and three-dimensionality on the basis of accuracy, and tell a story well in the form of a novel through the writing that pays attention to details, the setting of suspense, and the form of a novel, which is a question of expression, which is also the place where the special manuscript touches people's hearts. ”

Wen Shu benefited a lot from listening to Sister Na's words, and according to what Sister Na said, she went back to carefully review the manuscript she had written before, and worked overtime to revise it again.

Sister Na revised Wen Shu's revised manuscript again, and then submitted it to Jia Zhengjing.

The next day, as soon as Wen Shu arrived at the office, she was called to the office by Jia Zhengjing.

Jia Zhengjing picked up the teacup at hand: "Look at what kind of mess you wrote!" As I told you, this is a food column, not a feature department, such a simple small report, you have written a long-form criminal investigation drama. How many times do I have to tell you that you can understand that we are now in the information age, everything has to be short, flat and fast, you have been grinding for so long to publish a manuscript, do you think it is still ten years ago, everyone is waiting to read the newspaper? We are now competing with online media, you look at your current speed, how to compete with others? ”

Wen Shu quickly organized the language in her mind, took a deep breath, and said: "The speed of online media is fast, so it is destined to not be able to spend a lot of time on investigation and interviews like traditional paper media. It is rare to see reporters with in-depth interviews on the online media, let alone long-form reports that go deep into the facts. Their fastness is often criticized as making things up and chasing after the wind. I believe that since we call ourselves "traditional media", then we should have our own way of making a living, instead of blindly using our own weaknesses to fight for the advantages of others. If even our print media reporters don't conduct in-depth interviews, then what else do we use to compete with online media? We Jincheng Daily also has its own self-media, and is also working on the client, WeChat public account, live broadcast platform and other network communication means, but because it is too much like the online media, there is no attitude that the paper media should have, so it is still impossible to save the decline, and the skin will not be attached, if we do not have the content of the newspaper, even if there is a new platform, new channels, new means, what can we spread? Without the most fundamental media responsibility and professional ethics, and without a work style that goes deep into reality, we will already "lose". “

Jia Zhengjing put the teacup on the table: "Here am I the leader or are you the leader?" ”

"You."

"If you know! Go back and fix it for me. ”

Seeing Wen Shu walk out of Jia Zhengjing's office with a low face, Ling Xiaoxiao came over sympathetically and comforted: "It's okay, let's change it, whatever he wants, we'll change it for him." ”

Wen Shu sighed and sat down, not saying a word.

At noon, Wen Shu didn't want to eat in the cafeteria, as soon as she got out of the door of the newspaper office, Gao Xiaotian's eye-catching five-to-eight Land Rover stopped next to her, he got out of the car and opened the co-pilot's door for Wen Shu: "Little sister, get in the car and take you to eat something delicious." “

It was the time to get off work, and the colleagues in the unit came in and out, all looking at this pair of eye-catching men and women, Jia Zhengjing, who was not far away, stared wide-eyed, Wen Shu didn't want to be watched, and got into Wen Shu in Gao Xiaotian's car.

Gao Xiaotian pulled Wen Shu to a high-end restaurant, and when the waiter saw them coming in, he immediately pulled out a chair for her.

"You don't have to have such a big battle for lunch, do you?" Wen Shu glanced around, a little unaccustomed.

Gao Xiaotian thoughtfully poured her tea: "I've been wanting to invite you to dinner, but I didn't find a chance, and this matter is now over, so I dare to ask you out." ”

Wen Shu replied lightly.

"By the way, when is your manuscript published? My fans are waiting to buy it. ”

Wen Shu looked at him suspiciously: "Fans are waiting to buy?" ”

"I told them in the live broadcast that I was involved in this matter, and because of the live broadcast, my fans have increased a lot." He paused, his eyes lit up: "Little sister, if there is such a thing in the future, can you also call me?" I can provide the manpower and material resources I can, by the way, it's not me who brag, I'm also half a computer master, Brother Jin can play, but I don't understand anything related to science and technology, I just fill this vacancy, and then you are responsible for writing and commanding, how about the three of us form an investigation team together? ”

Wen Shu was silent for a few seconds and glanced at him: "You are doing this to increase fans?" ”

Gao Xiaotian was stunned, and his expression was a little embarrassed: "Of course not, the process of going with you to check the bamboo sunfish and sheep soup made me feel as if I had found myself again." He scratched his head and smiled: "I'll tell you the truth, I like martial arts since I was a child, and when I grow up, I want to enter the police academy and come out to be a police officer who supports justice, even if it is an assistant policeman." But my family has always been against it, and with my powerless body, I can't make it. I didn't have the heart to do the work arranged by my family in the back, so I wandered like this for a year or two, and I really had nothing to do, so I went to the platform to be an anchor. ”

During this period of contact, Wen Shu thought that he was just a flamboyant swinger who had nothing to do, but he didn't expect him to have such a passionate ambition, so he couldn't help but look at him twice, and finally sighed: "Such an opportunity, I'm afraid there will be no more in the future." ”

Seeing that she was a little listless, he hurriedly asked, "What's wrong?" ”

Wen Shu talked to Gao Xiaotian about the difference between food reporters and feature reporters, as well as the current situation of the newspaper, and finally showed a helpless expression: "This manuscript can't be published at all, if it weren't for Sister Na to give me this time, I wouldn't have had so much time to go back and forth to Ailao Mountain again and again to investigate this matter." ”

Gao Xiaotian frowned and thought for a while: "Isn't it a waste if such a wonderful story is not released?" The newspaper doesn't send it to you, so we can find other channels to send it, for example, on my live broadcast platform, if you don't want to appear on the camera, then get a self-media public account, write and post it yourself, attract fans, no one can care. ”

Wen Shu's heart moved: "Make a self-media yourself?" ”

"That's right, your own platform, you can post whatever you want, as long as it's not illegal."

Wen Shu suddenly had an inspiration, yes, why didn't she think about getting a self-media platform by herself? Using the media of new media to publish intensively cultivated content, and combining the channels of new media with the content of traditional media may be an important way for her to realize her dream of feature articles.