Chapter 541: The Universe Is a Dark Forest (5)
The finals of the Little Adventure World Contest attracted the attention of most players in the entire virtual reality world, even some people who don't like the game "Little Adventure", or casual players who don't like bloody and violent content, a large part of them watched these two exciting games in the special live broadcast room of the Good Dreams live broadcast platform.
Among them, Mr. Yi Fengyi, the president of Luofeng Virtual Reality Service Co., Ltd., was also in the live broadcast room of the team competition, in ghost mode, staring at the team below to discredit the advancing team.
There are many reasons for him to watch the game, in addition to his own liking of virtual reality games and playing "Little Adventure", the biggest reason is that the red line team funded by his company also entered the finals, as one of the eleven teams from China, competing with the world's masters.
Five of the eleven Huaguo teams are top professional club teams, Batu, Jiashi, Weicao, Lanyu, Baihua, three are second-level club teams, Wolf Warrior, Jiaolong, Kong Lie, and the remaining three are all formed by some large companies, namely the red line team of Yi Fengjia, the Goudong team formed by Huaguo's second e-commerce Goudong Company, and the beep team formed by Huaguo's largest two-dimensional video website, the beep team formed by the beep beep website.
The first eight teams are not mentioned for the time being, after all, e-sports is their job, and it is easy to understand that they came to participate in the competition and successfully qualified, and the reason why the latter three teams were formed with so much money is for another purpose.
You know, this final is watched by at least tens of millions of people around the world, and after the game, it will continue to be broadcast for a long time, in this case, if your own team performs well, plays with style, backbone, fame, and even wins the championship, it will also bring unparalleled prestige blessings to your own brand.
And it's not just an advertisement, it's a hype in a sense.
It's the age of the internet, or even the age of the virtual reality internet, and the impact that hype can bring is huge.
Just like before the Internet era was formed, Haier Company smashed its own ice and snow that was not up to standard, and then asked the media to hype it up, Haier Company successfully established a reputation for the high quality of its own electrical appliances, coupled with the shooting of popular science cartoons such as Haier Brothers, and constantly improved exposure, at that time, Haier Company almost built itself into the first electrical appliance manufacturer in China.
The same is true in the Internet era, for example, Goudong, they are far better at operating than digging treasures, they are very good at selling their own boss, the character of a wealthy businessman surnamed Liu, by improving their own staff dormitories, establishing a customer service center in their hometown, and paying insurance in full for employees, a series of news will create him with a very high character, and then marry an Internet celebrity wife, and continue to expose, and when she is pregnant, she has to take artistic photos with a big belly.
Why is he so crazy about hype? The reason is not to increase the popularity of its own dog company? Generate an alternative advertising effect? Let those who don't know the truth and are moved by those brainwashing news abandon their treasure and go to their shopping sites to buy things?
This is the meaning of hype, as long as the news is frequent enough, the popularity is high enough, and the exposure is enough, then he himself openly avoids taxes through an annual salary of 1 yuan, his wife goes to a prestigious school through aerobics channels, and the proliferation of second-hand goods and fakes on shopping websites will naturally no longer be mentioned, and naturally it will be forgotten, and it will naturally not be known by other viewers who do not know the truth.
After opening the company for so long and dealing with the old foxes in the mall so much, Yi Feng also learned some of the experience of his predecessors.
His family's Luofeng virtual reality service company's current product is this "red line" APP, which is the blind date dating platform in the virtual reality world, and this kind of platform has almost no threshold.
Just like e-commerce, everyone can do it, as long as there are 30,000 or 50,000 yuan, rent a server, get a web background, and anyone can open an e-commerce website.
However, it is very difficult to do such a thing without a threshold and make it big and good.
Just like before Ah Wai Baba, there were many e-commerce companies in Huaguo, but was it not the only one that made Ah Wai's treasure so big? The rest of the dogs are swinging, and their size is very different from it.
This requires the right direction strategy, certain technical strength, sufficient financial strength, and deep background support...... and perseverance, which is relatively insignificant.
Yi Feng also knows this deeply, although his "red line" temporarily occupies the entire market and does not suffer from competition from other competing products, but who knows how long such a good time will last? Who knows when big companies like Gugou will enter the market?
You know, although the virtual reality software audit of Tianang's company is rigorous, but it can still be passed, once the similar products of these large companies are launched, how can their own "red line" compete with them?
Therefore, Yi Feng is now talking about cooperation with those large companies, paying a certain amount of shares in exchange for their support, on the other hand, of course, it is to make his own products famous, in this rare time, let as many people as possible to know the red line, let them download the red line software in the virtual reality world, and become its users!
The number of users is the most important indicator of a software, why is Penguin growing so big? Why is the company developing so big? There is no other reason, because of the deduction of Penguin, there are enough users of Weixin, and there are enough users of Dibao Company's payment bustard!
Why do various bike-sharing companies keep raising money and waiting to spread their bicycles on every street in all cities? It's the same reason, it's also to seize the market as much as possible and occupy enough users in advance!
So how do you attract users? The methods are nothing more than those, advertising, hype, concessions to users, and so on.
But fortunately, Yi Feng's operation strategy has been very successful so far, the five elite veteran special forces teams with many years of cooperation and experience, when they also have fifth-order superpowers, the power that erupts is enough to make everyone look sideways!