There are many reasons for Leon to make mobile games, the most important of which is to create a stable financial route to fund the promotion and operation of virtual reality equipment in the future.

No matter how magical the virtual reality equipment is, no matter how black the technology, it will not be achieved overnight. It will take time to dispel people's concerns, crush the covetousness of others, and gain the support of the state. It's not an immediate release, it's going to be a big hit.

Before the equipment is completely popularized, Tianang must have enough financial support.

Virtual reality equipment is a cross-era product, coupled with virtual games with an almost realistic immersion, it will inevitably have a great impact on the traditional electronic entertainment industry and smash countless people's jobs.

Especially computer games, console games. Imagine, there are more real and exciting, more fun and interesting virtual reality games, who wants to continue to type the keyboard, move the mouse, and press the handle?

It's like comparing primitive man murals to modern bad Hollywood blockbusters, and there's not even a comparison between the two at all.

Compared to computer games or console games, mobile games have been less impacted.

Most of the entertainment on mobile phones occupies people's fragmented time, when they are busy at work, they secretly play a game after class, they lead individuals to brush copies during the lunch break, put on headphones to watch a small video when they are in the car, and they are tired of shopping in the mall and sit for a while to brush up on their micro-erection circle of friends, and even take it out to chat with people anytime and anywhere......

And you can't always bring a virtual reality headset to work, to class, to the car, to the mall, right?

Virtual reality headsets, naturally, go home, take a comfortable shower, then dry your hair, then lie on the soft bed, and finally wear the helmet to have a good time.

Therefore, even after the proliferation of virtual reality headsets, smartphones and mobile games still have a place where they can earn a certain profit.

Mobile games are also different from terminal games, you don't have to hug your thighs, and you don't have to give away part of your benefits in exchange for the best promotion effect of the game.

In fact, in the mobile game industry, it is not uncommon for small works made by small companies to sell well in the end, appear on the sales charts, and become a hit.

For example, the developer of "Underground Castle" has Taoyin Interactive, the developer of "Incredible Labyrinth" has hit Thunder Network, and Adam Games, which has risen to become a big company with "Dota Legends...... These are all examples of small companies succeeding with mobile games.

The launch of mobile games is also simpler than that of computer games, after the production is completed, after approval, and then adapted to the screen of each mobile phone model, it can be launched on major APP channels.

For example, the AppStore of fruit mobile phones, the rice application store of rice mobile phones, the third-party app store broad bean clips, and various mobile phone assistants, etc., are all online channels for mobile games.

After years of chaos, competition, and compromise, except for a small number of still stubborn fools, most of the channel charges have been regularized, almost at about 30% of the flow.

Just like the fruit company, the channel fee composed of 30% of the profits of these countless APPs is also the bulk of its income, and it is not even much less than the money it makes by selling mobile phones.

In terms of mobile games, Li Ang plans to operate it himself, to subtract the exploitation of third-party partner manufacturers and ensure revenue. The second is to cultivate the operation team of their own home.

After all, there are still a lot of places to spend money in the future, and it is better to earn a little more if you can earn a little more.

And there is almost a year to go, virtual reality equipment, virtual reality games are about to be launched, and this, Li Ang does not plan to cooperate with anyone, any capital, this is destined to be a road that needs to be alone.

In order to cope with various situations after the sale, a mature operation team is a must, store opening, promotion, customer service support, helmet after-sales, all need mature operational support.

The current mobile game project is just the cultivation and run-in of the team, and when it matures, it will be the backbone of the future virtual reality game operation!

The operation of a mobile game is not a simple matter either.

Now is no more than a few decades ago, it is an era when the smell of wine is also afraid of deep alleys, there are all kinds of mobile games on the market, thousands of games to choose from, and most of them are made of bells and whistles, the real and the fake are difficult to distinguish, enough to make people dazzled.

At this time, the competition is publicity, that is, marketing.

Major mobile phone app stores to buy the list of units; Buy referral bits in third-party app stores; Fruit app store swipe; Iron bar, micro-bod, browser APP to buy advertising space; news apps produce soft advertisements; All kinds of hot marketing hype......

All kinds of them have deep knowledge and need professionals to steer the rudder.

There is no shortage of smart people in the mobile game market, and since the popularity of "Jedi Survival: Battle Royale", dozens of battle royale mobile game projects have been established at home and abroad, and the competition is also very fierce.

But fortunately, this kind of game has a certain development threshold, and it is not just a FPS mobile game that can be launched with a slight change, which requires large-scale modification and even secondary development.

Now most projects are in the R&D stage at this time, and at most some promotional videos will be released, and it will be some time before they are actually launched.

In addition, they almost all copy the realistic style of "PUBG: Battle Royale", which is not the same as the cartoon style of "Battle Royale".

Therefore, as long as the quality is excellent and the market is occupied first, the "Battle Royale" project is still promising.

Thinking of this, Li Ang called Sister Hei and expressed his thoughts.

Under the command and arrangement of Sister Hei, the company's efficiency has been significantly improved several times, and after a few days, the "Lekan Internet Culture Communication Company" on the opposite side moved away.

The entire eighth floor of Huake Business Building is completely occupied by Tianang Company, and the sign of "Tianang Entertainment Co., Ltd. Mobile Game Branch" is also hung up.

Due to the recruitment of some new technical masters and the reorganization of the technical department, some of the technologies of the original Tianang company's technical department are not up to standard, and the eliminated programmers have also been transferred to the mobile game division to become game testers.

New employees and game operation talents have also begun to recruit, headhunt, and have been put in place one after another......

Arrange network bandwidth lines, purchase servers, and set up game server rooms......

Open the company's exclusive account, open up various online payment channels, and apply for an online game operation license......

Sister Hei's methods are amazing, and in less than two weeks, all the preparations have been completed.

The mobile game division has complete personnel and equipment, and has started formal work, the game has begun to test, the preliminary publicity work has begun, and the later operation plan has begun to be formulated, and the work has been carried out one after another.

Everything is on track.

At the same time, Li Ang also met the head of the mobile game branch who was recruited by Sister Hei with a high salary in the office.

An acquaintance he didn't expect.

Looking at Li Ang, who opened his mouth wide and was full of surprise, Comrade Zhou Gang, the former director of the game operation department of Tiansheng Company and the current head of the mobile game branch of Tianang Company, had a calm face and a humble attitude, and stretched out his hand: "Mr. Li, I haven't seen you for a long time." ”