Chapter 20 Negotiations
"Mr. Bronikowski, what do you think?"
Li Xin knew that the foreigner's surname was put at the back, so Jeff was a name, and Bronikowski was his surname.
Jeff smiled contemptuously: "It's very simple, you Chinese people always think that a free lunch is a very cheap thing. Watch free pirated movies, listen to free pirated music, read free pirated books. You never respect the hard work of the author of the work, and only care about whether or not you get free mental pleasure. More than 90 percent of Universal Music's pirated copies come from your China. You're here today to talk to me about copyright? Even if you say it's a free lunch, I'm sorry, I can't even believe half of your words. Because in the eyes of our Mi people, in the free lunch, what we see is conspiracy and theft. ”
"You are nothing but despicable thieves. In vain, they try to steal our copyrights by means of free means, and then use them to break into your market and make a lot of money. At that time, even if we sue you, it will only be 20 million Hong Kong dollars. This is who you really are. ”
Peng Chen and Li Xin looked at each other, never expecting that Liang Kangni and Zheng Zhongji were already faintly excited. Suddenly, a Mi Guo man popped up and inserted a pole, but this Mi Guo man is still the copyright supervisor and the main person in charge.
As soon as he vetoed it, even if Liang Connie and Zheng Zhongji talked, it had no effect. Unless you can say Norman, president of Universal Music Asia Pacific. Otherwise.....
"What does he mean by that?" Peng Chen didn't understand very well, and asked Li Xin in a low voice: "Is this person brained?" ”
Li Xin frowned and said: "This is the typical thinking of the Chinese people, I have dealt with the Chinese people too much when I was doing foreign trade in Shencheng." Don't look at these people on the surface, they all wear straight suits, and they look very gentle. In fact, they look down on the Chinese people in their bones, and they think that their country is the center of the world and the representative of civilization. And the impression of our thinking is still in barbarism and backwardness. So the people of the United States are very polite to us, but it can't be said that they are just targeting us. Or is it because the cultural differences between the two countries are very large. For example, we invite friends to our house and say welcome. They just shouted to come in, which is different from the situation on our side. ”
"Is this the so-called Mi Guo style of arrogance?"
"It can also be said to be the spirit of questioning in the United States, always questioning everything, very direct and not polite at all."
"I see." Peng Chen thought about it, and then said to Li Xin: "Then you go back according to the thinking of the rice country." ”
Li Xin nodded and said to Jeff in a stern tone: "Mr. Bronikoski, please immediately retract what you just said. Because this represents your discrimination against us Chinese people, which is a racial statement, I will have the power to file a complaint against you and ask Universal Music to fire a racist executive. ”
Racial discrimination is a big crime in the United States, and even in Hong Kong City, it is also subject to legal restrictions. If the top management of a foreign company is racist against the Chinese, it will definitely cause an uproar in Hong Kong City. Dismissal and repatriation are minor, and there is the possibility of jail time.
“OK。”
Encountering this same kind of thinking in the United States, Jeff was intimidated and said, "I take back what I just said, but you can't deny it." You must know that Universal Music's influence in the music market is very large, and it is very simple for you to use its copyright to make a fuss and make money. We can't guarantee that just because of the HK$20 million, you won't risk it. And in my opinion, if I can get so many song copyrights in this way, even if I only pay 20 million yuan, I am willing to try. Because it itself represents a risk-breaking adventure against the law, once successful, it will be very profitable, and even if it fails, it will only be 20 million Hong Kong dollars. ”
Li Xin's mind turned very open, and he smiled: "It is true that Mr. Bronikowski said, if we use it for commercial purposes, I will also sign a contract with you for wool. You can directly carry out piracy and infringement, and you don't even have to pay 20 million Hong Kong dollars, our Huaxia protection law for this area is not very perfect, believe us, even if it is a lawsuit, it is enough to fight with you for ten or eight years. So, Mr. Bronnikowski, please do not doubt our sincerity. Because we stand here to find you to cooperate, it is the greatest sincerity. Otherwise, we won't pay you a dime, and we will use piracy directly, and you won't have any way to take us. ”
"This ......"
Jeff was poor in words, and was dumbfounded and speechless by Li Xin's robber logic.
He had never seen such a brazen person who talked about piracy all the time, became complacent, and used it to threaten the copyright owner. This kind of thing is in the United States, and you have to be caught and taken to prison to pick up soap.
But this is in Hong Kong City, in China. Jeff, who has been working in Hong Kong City for many years, is completely aware of the situation in the mainland, so he understands that there is nothing wrong with what Li Xin said. Because this is the reality of rampant piracy in the mainland, the imperfect law has allowed opportunists to exploit loopholes, and even if they are sued, you will not have any way to take them.
Because there is no punishment mechanism, the cost of piracy is very low, and the penalty is at most a fine of a little money, no jail and no sentence, no. In the mainland, there is nothing that money can't solve. If anything, it's a lot of money. Take money to fine, and continue to earn money with piracy, this is the national situation!
Seeing that Jeff didn't speak, Peng Chen smiled and made a round: "Of course, it is normal for Mr. Bronikowski to have this kind of doubt. In this way, you set the punishment rules, and once we apply it to other commercial profits, you have the final say. But correspondingly, you have to make a concession and double the time for copyright authorization. ”
Jeff shook his head and said, "Still no." Even if we calculate the punishment, I'm still not optimistic about your future. In my view, there is no need for this meeting to continue. Because the prerequisite for the development of your website and software is the hot MP3 market, and as far as I know. ”
He looked around and saw that everyone was looking at him, and said with satisfaction: "As far as I know, the market penetration rate of this kind of thing is not high, and the price in the mainland is expensive, reaching about 1,000 Hong Kong dollars. With the consumption level of the mainland, it is impossible to afford it. The future of your website is worrying, and I don't think there is any need to cooperate. ”
"Huh."
Zhu Zhan suddenly smiled and said, "Mr. Bronikowski doesn't seem to know our country well enough, so I might as well tell you that the power of Huaxia is something you will never understand." This kind of thing, in Shencheng Huaqiangnan, will crack it for you in less than two days, and it will be exactly the same for you in half a month, and the price is expensive.... Hehe. ”
Peng Chen also smiled and said: "As Mr. Zhu said, the MP3 market has logged in to China in the past two years, and as a new technology, we believe that it will replace the walkman and tape recorder in the future and become a new music playback carrier." In fact, our company is also investing in the MP3 market, and it is expected that by the end of this year, it will be able to be listed in the mainland. The price is not high, only a few hundred yuan a piece, and it will be greatly reduced in the future, because its cost is very low. Sometimes, Mr. Bronnikoski, it is necessary to take a long-term view. I would like to ask you, which do you choose between the Walkman, the tape recorder and the record player, which are difficult to carry? ”
"Of course, which price is cheaper?" Jeff was visibly raising the bar.
"What about MP3s being cheaper than them?"
"Naturally, it's MP3." Jeff sneered: "But is the price set by you?" ”
"I'm sorry about that." Peng Chen shrugged: "It's indeed our decision." As I just said, our parent company, Taomu Music, has entered the MP3 market, and the future price is really set by us. If we say it's going to be cheap, it's going to be cheap. ”
Jeff was speechless.
Peng Chen asked again: "This problem is solved, so let's ask Mr. Bronikowski again, since the future market belongs to MP3, will there be a market for our music website?" ”
Jeff didn't speak.
"If you don't speak, you acquiesce." Peng Chen continued: "Since Mr. Bronikowski believes that there will be a market for music websites in the future, then you disagree with what I just said, and the cooperation between the two sides will be a win-win situation. Without any loss of profit, Universal Music is going to give up this opportunity to make money, should I think that Mr. Bronikowski is losing the company's interests for his own benefit, and for his own share of the cake, and the company deserves the cake at loss. Otherwise, why is it that the cooperation agreement, which even an idiot would agree to, is a time-wasting conversation in the eyes of Mr. Bronikowski? ”
Hearing Peng Chen's words, everyone's eyes looked at Jeff, and Liang Connie and Zheng Zhongji's eyes had such a sense of scrutiny. Because in their opinion, the cooperation has been clearly negotiated, and the content of the agreement is not harmful to Universal Records, why does Jeff obstruct it in every way?
Jeff hurriedly stood up and pointed at Peng Chen and said loudly: "Mr Peng, please retract what you just said, this is a slander and personal attack on me, and I have the right to file a defamation complaint against you in court." ”
Peng Chen, who was the general of the first army, said with a smile: "OK, I will take back what I just said, then, Mr. Jeff, can you sign the cooperation?" ”
Jeff sat back in his seat and said, "I still reserve my doubts, may I ask how piracy can be solved." Chinese people prefer free things, even if you get our genuine license, how to solve the piracy thing? You know, the reason why we don't expect much from you is because it is a serious hindrance to the genuine market. ”
"This is the coalition we just mentioned."
In the face of Jeff's aggressiveness, Peng Chen spoke eloquently: "The Universal Copyright Convention was prepared under the auspices of the United Nations Educational, Scientific and Cultural Organization in 1947, concluded in Geneva in 1952, and entered into force in 1955. The Contracting States undertake to provide adequate and effective protection for the rights of authors and other copyright holders of literary, scientific and artistic works, including literal, musical, theatrical and cinematographic works, as well as paintings, sculptures and sculptures. Huaxia submitted its official instrument of accession to the Universal Copyright Convention on July 30, 1992, which entered into force for Huaxia on October 30 of the same year. Therefore, in China, copyright is actually protected by the government and the law. But why is piracy rampant in China and repeated prohibitions? This is because, first, the punishment is not strict and the management is chaotic. Second, the Chinese people have a weak awareness of copyright works and are accustomed to using piracy, so that when there is a sale, some people repeatedly break the rules. Third, the cost of litigation is too high, and the cost of transoceanic litigation is too expensive for the sake of pirated products stolen by individuals without permission, and it is not worth doing so. ”
"And we set up this piracy rights defense coalition to combat this situation. Domestic pirated music websites, personal, and those with less traffic can be left alone. But as soon as there is momentum, immediately organize lawsuits, carry out international rights protection, stifle them in the cradle, and prevent the emergence of pirated websites and software. ”
"Secondly, it is to cultivate the awareness of the Chinese people's support for the genuine version, so that they can understand that the genuine is good. Because the pirated quality is poor, the sound quality is not good. As long as we ensure lossless sound quality, then Chinese people will enjoy more and more benefits brought by genuine in order to pursue the quality of life. ”
"Finally, and most importantly. The piracy alliance just now is to unite to defend international rights against large-scale pirated websites and software. In China, led by Mingran Technology, we will crack down on piracy, whether it is a private person or a company, whether it is a website or software, as many as we can. We will cooperate with the relevant departments to demand high compensation in court to bring down a group of pirates and scare them to death. At the same time, we cooperate with a large number of media friends to carry out anti-piracy propaganda. Let the Chinese people know our determination to crack down on piracy, so that they will not have any luck mentality, and wipe out all piracy. ”