BMW headquarters, Munich, Germany.

The data obtained from Huaguo has been sent to BMW's board of directors.

The marketing of Wukong electric car of 22 billion RMB in less than a month surprised the entire BMW executive, BMW's total revenue for the whole year last year was 780 billion RMB, but please see clearly, this is the annual global income of all models, accessories, and peripherals.

The Wukong electric car is a model per month, with a total revenue in the single market in China. Among them, 20 billion are still empty gloves white wolves, and the car is not produced and the money is earned.

In the past month, BMW's sales of more than 1.5 million cars in China have fallen off a cliff, with less than 15 units, and the consumers are attracted by Wukong electric vehicles and would rather wait than buy BMW.

In the past, BMW's monthly sales of luxury cars were measured in 10,000.

In the foreseeable future, as long as the Blue Star Wukong electric is mass-produced, Huaguo's luxury car market will only belong to Wukong, and if Wukong realizes exports to the Omi region, the global luxury car market may belong to Wukong.

What will BMW play then? BMW, which has always been relatively strong and has a strong sense of superiority, finally has a sense of crisis.

BMW, which has never put China's domestic automakers in its eyes, began to face up to the dark horse of Bluestar Power for the first time.

Bluestar has achieved the ultimate in commercial products - the monopoly of science and technology.

At that time, only Bluestar Power will play in the entire luxury car market, and other companies will have to take a break.

What if Bluestar sinks the technology chain and launches a more affordable nuclear-powered electric vehicle?

This is quite a serious problem.

At the Munich headquarters, BMW's senior management had heated discussions, but they couldn't discuss a better way.

The biggest problem is the generation gap in technology.

"Micro nuclear batteries, we can't do it. We can't do it without driving in all road conditions, and we can't compete with Wukong electric vehicles at the technical level. BMW's chief head of marketing operations analyzed.

"Lower the price of BMW?" One shareholder said, "That's not going to work! High quality and high price are our fundamental interests in China. ”

The high price is certainly BMW's fundamental interest in China.

A car that sells 600,000 RMB in Europe sells 2 million RMB in China, and after deducting freight and customs duties, BMW also makes a lot of money.

Huaguo, the image of people who are stupid and have a lot of money has been deeply rooted in the hearts of BMW. The higher the selling price, the more people will buy it. Driving a BMW Mercedes is a symbol of status and status.

Now you have to lower the price, it's not going to work!

"The Wukong electric car has just been launched, and I don't think we should be so nervous."

"BMW's decades of brand accumulation in China are not surpassed by Wukong in one month!"

"Chinese people are more fond of vanity, and BMW in Europe must be more popular than in China."

"I know that there is a famous saying in Huaguo, I would rather sit on a BMW and cry! Knowing BMW's status in the hearts of the Chinese people, everyone doesn't have to worry about a new company that has just been established, what should we do, and the policy will remain the same. ”

"I also agree that this board support of our bureau will be a bit of a fuss this time."

BMW is still the proud BMW, the board of directors and the shareholders get a large amount of equity dividends in BMW every year (most of them come from the Chinese market), and they are used to the kind of days of lying down to count money, they overestimate BMW's strength and underestimate the influence of Bluestar.

"I think it's better to be cautious! The parent company of Wukong Electric Vehicle is Bluestar! It is a Bluestar company with carbon crystal batteries, aurora chips, and graphene mole memory! They beat Samsung, they beat Microsoft, they beat Intel! ”

There were still sensible people at the scene, and BMW's strategic adviser Pan Deke was a little annoyed by the attitude of the shareholders, "Look at the current Samsung!" Completely withdraw from the electronics market! The GDP of the stick country was negative last year because of the decline of Samsung. Look at the current Intel and Microsoft, they are not bankrupt, but they are surviving in the computer market, if it were not for the trade protectionism of the United States and the policy support of the government, they would be like Samsung! ”

Pandeko, standing up, said very seriously: "The Blue Star Company is a hungry wolf!" Not sheep! If we don't take measures, BMW will become a third-rate enterprise like Samsung! ”

"Where is that exaggerated!"

"That's right! We don't know what BMW is based on! ”

There was a lot of arguing in the conference room, and CEO Kruger turned pale and did not speak.

The assistant came from outside the door and whispered a few words next to CEO Crewe, who nodded and said.

"Everyone, everyone, be quiet, I have the latest news here."

"I just got the news from Mercedes-Benz and Audi that the more than 1.5 million luxury cars they sold in China have suffered a waterloo, and last month's sales were less than one-tenth of the same period last year, which is quite a serious test," Krieger said. ”

Kegru stood up and said, "I don't think that Bluestar only intends to sell Wukong electric vehicles in China, Europe and the United States are important markets for them. ”

Kruger looked around at the participants and said: "We have to take measures, whether it is the Chinese market or the European market, we cannot afford to lose!" ”

The shouting BMW shareholders were quiet.

After a full day of analysis and meetings, BMW came up with several measures.

First, find a way to get a Wukong electric car for technical analysis, and only by knowing yourself and your opponent can you win all battles;

Second, increase the promotion and sales of BMW's 200,000 to 1 million cars on sale, and invite a few small fresh meat from China to advertise, so as to consolidate BMW's elite and successful image in the hearts of Chinese people.

Wukong electric vehicles have just entered the market, and what kind of impact it will have on the entire automobile market and BMW in the future is still unpredictable, but everyone knows that the wolf is coming.

In addition to BMW, international luxury car manufacturers such as Audi, Mercedes-Benz, and Volvo also held emergency meetings to pay attention to the dynamics of Wukong's electric vehicles and evaluate the future.

All companies agree that the future will not be easy. Now that Bluestar has entered the luxury car range of 2 million RMB, it is difficult to say in the future.

In the past, these car companies were tearing each other down and snatching consumers, but now they rarely form a tacit understanding and reach an offensive and defensive conspiracy, because the enemy they are now facing is the Blue Star Company, the Wukong electric car, and the electric car that faces the future across the era.

In China, the price of luxury cars in Europe and the United States, which has been strong, has been reduced for the first time, and the war has begun.

In West Asia and Russia, there are even hungry wolves staring at the movements of China.

Details about Chen Nuo are already on someone's desk.

Their focus is not only on the Wukong electric vehicle itself, but also on the nickel-63 miniature nuclear battery that could change the global energy landscape.